Medical tourism: how lobby servicescape may influence customers’ image and pleasure

Detalhes bibliográficos
Autor(a) principal: Loureiro, Sandra Maria Correia
Data de Publicação: 2014
Outros Autores: Ferreira, Eduardo Sarmento
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://doi.org/10.34624/rtd.v2i21/22.11375
Resumo: Medical tourism has become of increasing interest for both researchers and managers in 21st century. However, how lobby servicescape influences customer’s image and pleasure is not well understood. To contribute to address this gap, this study aims to explore the effect of three factors of servicescape on customers’ image and pleasure. So, a sample of 332 fully completely questionnaires were employed to test the proposed model. Findings reveal servicescape as an effective antecedent of customer’s image and pleasure. Finally, the article also attempts to provide managerial implications and suggests further research.    
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spelling Medical tourism: how lobby servicescape may influence customers’ image and pleasureMedical tourism has become of increasing interest for both researchers and managers in 21st century. However, how lobby servicescape influences customer’s image and pleasure is not well understood. To contribute to address this gap, this study aims to explore the effect of three factors of servicescape on customers’ image and pleasure. So, a sample of 332 fully completely questionnaires were employed to test the proposed model. Findings reveal servicescape as an effective antecedent of customer’s image and pleasure. Finally, the article also attempts to provide managerial implications and suggests further research.    O turismo de saúde tornou-se um tema de crescente interesse tanto para os investigadores como para os gestores do século 21. Contudo, a forma como o lobby do servicescape influencia a imagem e o prazer do cliente não está ainda bem compreendida. De forma a colmatar esta lacuna, este estudo tem como objetivo explorar o efeito de três fatores de servicescape na imagem e prazer dos clientes. Neste contexto, utilizou-se uma amostra de 332 questionários totalmente preenchidos para testar o modelo proposto. As conclusões revelaram que o servicescape é um antecedente efetivo na imagem e no prazer do cliente. Por fim, o artigo também tenta analisar as implicações para a gestão e sugere ainda investigações futuras.     Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro2014-01-01T00:00:00Zjournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.34624/rtd.v2i21/22.11375oai:proa.ua.pt:article/11375Journal of Tourism & Development; Vol 2 No 21/22 (2014); 23-32Revista Turismo & Desenvolvimento; vol. 2 n.º 21/22 (2014); 23-322182-14531645-9261reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://proa.ua.pt/index.php/rtd/article/view/11375https://doi.org/10.34624/rtd.v2i21/22.11375https://proa.ua.pt/index.php/rtd/article/view/11375/7427https://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessLoureiro, Sandra Maria CorreiaFerreira, Eduardo Sarmento2022-09-26T10:56:52Zoai:proa.ua.pt:article/11375Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:05:36.229579Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Medical tourism: how lobby servicescape may influence customers’ image and pleasure
title Medical tourism: how lobby servicescape may influence customers’ image and pleasure
spellingShingle Medical tourism: how lobby servicescape may influence customers’ image and pleasure
Loureiro, Sandra Maria Correia
title_short Medical tourism: how lobby servicescape may influence customers’ image and pleasure
title_full Medical tourism: how lobby servicescape may influence customers’ image and pleasure
title_fullStr Medical tourism: how lobby servicescape may influence customers’ image and pleasure
title_full_unstemmed Medical tourism: how lobby servicescape may influence customers’ image and pleasure
title_sort Medical tourism: how lobby servicescape may influence customers’ image and pleasure
author Loureiro, Sandra Maria Correia
author_facet Loureiro, Sandra Maria Correia
Ferreira, Eduardo Sarmento
author_role author
author2 Ferreira, Eduardo Sarmento
author2_role author
dc.contributor.author.fl_str_mv Loureiro, Sandra Maria Correia
Ferreira, Eduardo Sarmento
description Medical tourism has become of increasing interest for both researchers and managers in 21st century. However, how lobby servicescape influences customer’s image and pleasure is not well understood. To contribute to address this gap, this study aims to explore the effect of three factors of servicescape on customers’ image and pleasure. So, a sample of 332 fully completely questionnaires were employed to test the proposed model. Findings reveal servicescape as an effective antecedent of customer’s image and pleasure. Finally, the article also attempts to provide managerial implications and suggests further research.    
publishDate 2014
dc.date.none.fl_str_mv 2014-01-01T00:00:00Z
dc.type.driver.fl_str_mv journal article
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dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://doi.org/10.34624/rtd.v2i21/22.11375
oai:proa.ua.pt:article/11375
url https://doi.org/10.34624/rtd.v2i21/22.11375
identifier_str_mv oai:proa.ua.pt:article/11375
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://proa.ua.pt/index.php/rtd/article/view/11375
https://doi.org/10.34624/rtd.v2i21/22.11375
https://proa.ua.pt/index.php/rtd/article/view/11375/7427
dc.rights.driver.fl_str_mv https://creativecommons.org/licenses/by/4.0/
info:eu-repo/semantics/openAccess
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dc.publisher.none.fl_str_mv Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro
publisher.none.fl_str_mv Departamento de Economia, Gestão, Engenharia Industrial e Turismo da Universidade de Aveiro
dc.source.none.fl_str_mv Journal of Tourism & Development; Vol 2 No 21/22 (2014); 23-32
Revista Turismo & Desenvolvimento; vol. 2 n.º 21/22 (2014); 23-32
2182-1453
1645-9261
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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