Lag-user method: Using laggards to leverage user innovation

Detalhes bibliográficos
Autor(a) principal: Jahanmir, Sara F.
Data de Publicação: 2014
Outros Autores: Lages, Luís Filipe
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/16582
Resumo: Laggards are the last users to adopt a product. Prior literature on user-led innovation ignores laggards’ impact on innovation. In this paper, we develop the Lag-User Method, through which laggards can generate new ideas. Through six studies with 62 teams in three countries, we apply the method to different technologies and services and present our findings to executives to get managerial insights. Findings reveal that laggards who generate new ideas (lag-users) have different perceptions of user-friendly products and different unfulfilled needs. They prefer simple products. We propose that by involving lag-users in NPD, firms can improve the effectiveness of NPD.
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spelling Lag-user method: Using laggards to leverage user innovationUser innovationLaggardLag-userSimplicityResistance to innovationNPDMethodDiffusion of innovationLaggards are the last users to adopt a product. Prior literature on user-led innovation ignores laggards’ impact on innovation. In this paper, we develop the Lag-User Method, through which laggards can generate new ideas. Through six studies with 62 teams in three countries, we apply the method to different technologies and services and present our findings to executives to get managerial insights. Findings reveal that laggards who generate new ideas (lag-users) have different perceptions of user-friendly products and different unfulfilled needs. They prefer simple products. We propose that by involving lag-users in NPD, firms can improve the effectiveness of NPD.Fundação para a Ciência e a Tecnologia (Portugal), Nova Forum.Nova SBERUNJahanmir, Sara F.Lages, Luís Filipe2016-02-29T09:48:32Z2014-022014-02-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10362/16582enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:53:38Zoai:run.unl.pt:10362/16582Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:23:20.500288Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Lag-user method: Using laggards to leverage user innovation
title Lag-user method: Using laggards to leverage user innovation
spellingShingle Lag-user method: Using laggards to leverage user innovation
Jahanmir, Sara F.
User innovation
Laggard
Lag-user
Simplicity
Resistance to innovation
NPD
Method
Diffusion of innovation
title_short Lag-user method: Using laggards to leverage user innovation
title_full Lag-user method: Using laggards to leverage user innovation
title_fullStr Lag-user method: Using laggards to leverage user innovation
title_full_unstemmed Lag-user method: Using laggards to leverage user innovation
title_sort Lag-user method: Using laggards to leverage user innovation
author Jahanmir, Sara F.
author_facet Jahanmir, Sara F.
Lages, Luís Filipe
author_role author
author2 Lages, Luís Filipe
author2_role author
dc.contributor.none.fl_str_mv RUN
dc.contributor.author.fl_str_mv Jahanmir, Sara F.
Lages, Luís Filipe
dc.subject.por.fl_str_mv User innovation
Laggard
Lag-user
Simplicity
Resistance to innovation
NPD
Method
Diffusion of innovation
topic User innovation
Laggard
Lag-user
Simplicity
Resistance to innovation
NPD
Method
Diffusion of innovation
description Laggards are the last users to adopt a product. Prior literature on user-led innovation ignores laggards’ impact on innovation. In this paper, we develop the Lag-User Method, through which laggards can generate new ideas. Through six studies with 62 teams in three countries, we apply the method to different technologies and services and present our findings to executives to get managerial insights. Findings reveal that laggards who generate new ideas (lag-users) have different perceptions of user-friendly products and different unfulfilled needs. They prefer simple products. We propose that by involving lag-users in NPD, firms can improve the effectiveness of NPD.
publishDate 2014
dc.date.none.fl_str_mv 2014-02
2014-02-01T00:00:00Z
2016-02-29T09:48:32Z
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publisher.none.fl_str_mv Nova SBE
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