Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective

Detalhes bibliográficos
Autor(a) principal: Schreiber, Maria
Data de Publicação: 2017
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: https://doi.org/10.17645/mac.v5i4.1075
Resumo: This contribution proposes a methodological framework for empirical research into visual practices on social media. The framework identifies practices, pictures and platforms as relevant dimensions of analysis. It is mainly developed within, and is compatible with qualitative, interpretive approaches which focus on visual communication as part of everyday personal communicative practices. Two screenshots from Instagram and Facebook are introduced as empirical examples to investigate collaborative practices of meaning-making relating to pictures on social media. While social media seems to augment reflexive, processual practices of negotiating identities, visual media, in particular, amps up aesthetic, ambivalent and embodied dimensions within these practices.
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spelling Showing/Sharing: Analysing Visual Communication from a Praxeological PerspectiveFacebook; iconography/iconology; Instagram; Internet research; media practices; practice theory; qualitative research; social media; visual communication; visual methodsThis contribution proposes a methodological framework for empirical research into visual practices on social media. The framework identifies practices, pictures and platforms as relevant dimensions of analysis. It is mainly developed within, and is compatible with qualitative, interpretive approaches which focus on visual communication as part of everyday personal communicative practices. Two screenshots from Instagram and Facebook are introduced as empirical examples to investigate collaborative practices of meaning-making relating to pictures on social media. While social media seems to augment reflexive, processual practices of negotiating identities, visual media, in particular, amps up aesthetic, ambivalent and embodied dimensions within these practices.Cogitatio2017-12-21info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/mac.v5i4.1075oai:ojs.cogitatiopress.com:article/1075Media and Communication; Vol 5, No 4 (2017): Visual Communication in the Age of Social Media: Conceptual, Theoretical and Methodological Challenges; 37-502183-2439reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPenghttps://www.cogitatiopress.com/mediaandcommunication/article/view/1075https://doi.org/10.17645/mac.v5i4.1075https://www.cogitatiopress.com/mediaandcommunication/article/view/1075/1075Copyright (c) 2017 Maria Schreiberhttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessSchreiber, Maria2022-12-20T10:58:59Zoai:ojs.cogitatiopress.com:article/1075Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T16:21:12.630054Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
title Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
spellingShingle Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
Schreiber, Maria
Facebook; iconography/iconology; Instagram; Internet research; media practices; practice theory; qualitative research; social media; visual communication; visual methods
title_short Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
title_full Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
title_fullStr Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
title_full_unstemmed Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
title_sort Showing/Sharing: Analysing Visual Communication from a Praxeological Perspective
author Schreiber, Maria
author_facet Schreiber, Maria
author_role author
dc.contributor.author.fl_str_mv Schreiber, Maria
dc.subject.por.fl_str_mv Facebook; iconography/iconology; Instagram; Internet research; media practices; practice theory; qualitative research; social media; visual communication; visual methods
topic Facebook; iconography/iconology; Instagram; Internet research; media practices; practice theory; qualitative research; social media; visual communication; visual methods
description This contribution proposes a methodological framework for empirical research into visual practices on social media. The framework identifies practices, pictures and platforms as relevant dimensions of analysis. It is mainly developed within, and is compatible with qualitative, interpretive approaches which focus on visual communication as part of everyday personal communicative practices. Two screenshots from Instagram and Facebook are introduced as empirical examples to investigate collaborative practices of meaning-making relating to pictures on social media. While social media seems to augment reflexive, processual practices of negotiating identities, visual media, in particular, amps up aesthetic, ambivalent and embodied dimensions within these practices.
publishDate 2017
dc.date.none.fl_str_mv 2017-12-21
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dc.identifier.uri.fl_str_mv https://doi.org/10.17645/mac.v5i4.1075
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url https://doi.org/10.17645/mac.v5i4.1075
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dc.language.iso.fl_str_mv eng
language eng
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https://doi.org/10.17645/mac.v5i4.1075
https://www.cogitatiopress.com/mediaandcommunication/article/view/1075/1075
dc.rights.driver.fl_str_mv Copyright (c) 2017 Maria Schreiber
http://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Maria Schreiber
http://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
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dc.publisher.none.fl_str_mv Cogitatio
publisher.none.fl_str_mv Cogitatio
dc.source.none.fl_str_mv Media and Communication; Vol 5, No 4 (2017): Visual Communication in the Age of Social Media: Conceptual, Theoretical and Methodological Challenges; 37-50
2183-2439
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
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