The agent lifetime value-a performance evaluation through segmentation

Detalhes bibliográficos
Autor(a) principal: Melo, Gonçalo Maria Henriques Barreiros Joanaz de
Data de Publicação: 2021
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/140134
Resumo: The current work project aims to understand how, within an insurance company, the agent value is obtained, using data analytics techniques to divide and analyse the different profiles of different types of agents. The main question within the project is driven by the need of understanding what stands for a good agent, and which aspects that should be considered to carry out this analysis. The segmentation and classification performed will provide insights regarding the importance of the agent location, correspondent commitment and the total and type of prizes sold by an agent in its value for Ageas.
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spelling The agent lifetime value-a performance evaluation through segmentationSegmentationPerformance AnalysisInsuranceClusteringbusiness analysisDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe current work project aims to understand how, within an insurance company, the agent value is obtained, using data analytics techniques to divide and analyse the different profiles of different types of agents. The main question within the project is driven by the need of understanding what stands for a good agent, and which aspects that should be considered to carry out this analysis. The segmentation and classification performed will provide insights regarding the importance of the agent location, correspondent commitment and the total and type of prizes sold by an agent in its value for Ageas.Santos, Carlos Daniel Rodrigues de AssunçãoRUNMelo, Gonçalo Maria Henriques Barreiros Joanaz de2022-01-102021-12-162025-12-16T00:00:00Z2022-01-10T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/140134TID:202972038enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T05:17:11Zoai:run.unl.pt:10362/140134Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:49:34.414101Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv The agent lifetime value-a performance evaluation through segmentation
title The agent lifetime value-a performance evaluation through segmentation
spellingShingle The agent lifetime value-a performance evaluation through segmentation
Melo, Gonçalo Maria Henriques Barreiros Joanaz de
Segmentation
Performance Analysis
Insurance
Clustering
business analysis
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short The agent lifetime value-a performance evaluation through segmentation
title_full The agent lifetime value-a performance evaluation through segmentation
title_fullStr The agent lifetime value-a performance evaluation through segmentation
title_full_unstemmed The agent lifetime value-a performance evaluation through segmentation
title_sort The agent lifetime value-a performance evaluation through segmentation
author Melo, Gonçalo Maria Henriques Barreiros Joanaz de
author_facet Melo, Gonçalo Maria Henriques Barreiros Joanaz de
author_role author
dc.contributor.none.fl_str_mv Santos, Carlos Daniel Rodrigues de Assunção
RUN
dc.contributor.author.fl_str_mv Melo, Gonçalo Maria Henriques Barreiros Joanaz de
dc.subject.por.fl_str_mv Segmentation
Performance Analysis
Insurance
Clustering
business analysis
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Segmentation
Performance Analysis
Insurance
Clustering
business analysis
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description The current work project aims to understand how, within an insurance company, the agent value is obtained, using data analytics techniques to divide and analyse the different profiles of different types of agents. The main question within the project is driven by the need of understanding what stands for a good agent, and which aspects that should be considered to carry out this analysis. The segmentation and classification performed will provide insights regarding the importance of the agent location, correspondent commitment and the total and type of prizes sold by an agent in its value for Ageas.
publishDate 2021
dc.date.none.fl_str_mv 2021-12-16
2022-01-10
2022-01-10T00:00:00Z
2025-12-16T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/140134
TID:202972038
url http://hdl.handle.net/10362/140134
identifier_str_mv TID:202972038
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
repository.mail.fl_str_mv
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