An analysis of media success as capitalization of contemporary subjects
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista Pesquisa Qualitativa (Online) |
Texto Completo: | https://editora.sepq.org.br/rpq/article/view/613 |
Resumo: | Success is not a mere lexical item. The success feeds and fosters a huge market capillarated by mainstream media and self-help literature. With the objective of analyzing the mechanisms of constitution of the repercussion of success in the media and in self-help literature, we chose three works whose syntagm success is manifested in their respective titles, in such a way that they arouse senses of social determination about their functioning: " Beyond the top: success and your happiness have no limits” (2011); "Success within reach" (2010) and "Total Success Manual" (2000). For this, we will use the conceptual and methodological apparatus of Discourse Analysis derived from the works of Michel Pêcheux. Thus, we perceive that self-help literature has different characteristics from the means of success; in each of which success is described in some way, creating a discursive formation, while it establishes the ideological formation of a successful market. |
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An analysis of media success as capitalization of contemporary subjectsUn análisis del éxito de los medios como capitalización de sujetos contemporáneosDiscourse analysisVoices of SuccessSuccess themesSuccessSelf helpAnálisis del discursoVoces de ÉxitoTemas de éxitoÉxitoAutoayudaSuccess is not a mere lexical item. The success feeds and fosters a huge market capillarated by mainstream media and self-help literature. With the objective of analyzing the mechanisms of constitution of the repercussion of success in the media and in self-help literature, we chose three works whose syntagm success is manifested in their respective titles, in such a way that they arouse senses of social determination about their functioning: " Beyond the top: success and your happiness have no limits” (2011); "Success within reach" (2010) and "Total Success Manual" (2000). For this, we will use the conceptual and methodological apparatus of Discourse Analysis derived from the works of Michel Pêcheux. Thus, we perceive that self-help literature has different characteristics from the means of success; in each of which success is described in some way, creating a discursive formation, while it establishes the ideological formation of a successful market.El éxito no es un mero elemento léxico. El éxito alimenta y fomenta un enorme mercado capilarizado por los principales medios de comunicación y la literatura de autoayuda. Con el objetivo de analizar los mecanismos de constitución de la repercusión del éxito en los medios y en la literatura de autoayuda, elegimos tres obras cuyo sintagma éxito se manifiesta en sus respectivos títulos, de manera que suscitan sentidos de determinación social sobre su funcionamiento: “Más allá de la cima: el éxito y tu felicidad no tienen límites” (2011); "Éxito al alcance de la mano" (2010) y "Manual de éxito total" (2000). Para ello, utilizaremos el aparato conceptual y metodológico del Análisis del Discurso derivado de los trabajos de Michel Pêcheux. Así, percibimos que la literatura de autoayuda tiene características diferentes a los medios de éxito; en cada uno de los cuales se describe de alguna manera el éxito.Sociedade de Estudos e Pesquisas Qualitativos - SE&PQ2023-10-06info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://editora.sepq.org.br/rpq/article/view/61310.33361/RPQ.2023.v.11.n.28.613Qualitative Research Journal ; Vol. 11 No. 28 (2023): Setembro/Dezembro: Publicação Contínua; 787-804Revista Pesquisa Qualitativa; v. 11 n. 28 (2023): Setembro/Dezembro: Publicação Contínua; 787-8042525-82221809-025710.33361/RPQ.v.11.n.28reponame:Revista Pesquisa Qualitativa (Online)instname:Sociedade Brasileira de Estudos e Pesquisa Qualitativos (SE&PQ)instacron:SE&PQporhttps://editora.sepq.org.br/rpq/article/view/613/385Copyright (c) 2023 Revista Pesquisa Qualitativahttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessBarbosa Soares, Thiago2023-10-16T18:21:15Zoai:editora.sepq.org.br:article/613Revistahttps://editora.sepq.org.br/index.php/rpq/indexONGhttps://editora.sepq.org.br/index.php/rpq/oai||revista.rpq@gmail.com2525-82221809-0257opendoar:2023-10-16T18:21:15Revista Pesquisa Qualitativa (Online) - Sociedade Brasileira de Estudos e Pesquisa Qualitativos (SE&PQ)false |
dc.title.none.fl_str_mv |
An analysis of media success as capitalization of contemporary subjects Un análisis del éxito de los medios como capitalización de sujetos contemporáneos |
title |
An analysis of media success as capitalization of contemporary subjects |
spellingShingle |
An analysis of media success as capitalization of contemporary subjects Barbosa Soares, Thiago Discourse analysis Voices of Success Success themes Success Self help Análisis del discurso Voces de Éxito Temas de éxito Éxito Autoayuda |
title_short |
An analysis of media success as capitalization of contemporary subjects |
title_full |
An analysis of media success as capitalization of contemporary subjects |
title_fullStr |
An analysis of media success as capitalization of contemporary subjects |
title_full_unstemmed |
An analysis of media success as capitalization of contemporary subjects |
title_sort |
An analysis of media success as capitalization of contemporary subjects |
author |
Barbosa Soares, Thiago |
author_facet |
Barbosa Soares, Thiago |
author_role |
author |
dc.contributor.author.fl_str_mv |
Barbosa Soares, Thiago |
dc.subject.por.fl_str_mv |
Discourse analysis Voices of Success Success themes Success Self help Análisis del discurso Voces de Éxito Temas de éxito Éxito Autoayuda |
topic |
Discourse analysis Voices of Success Success themes Success Self help Análisis del discurso Voces de Éxito Temas de éxito Éxito Autoayuda |
description |
Success is not a mere lexical item. The success feeds and fosters a huge market capillarated by mainstream media and self-help literature. With the objective of analyzing the mechanisms of constitution of the repercussion of success in the media and in self-help literature, we chose three works whose syntagm success is manifested in their respective titles, in such a way that they arouse senses of social determination about their functioning: " Beyond the top: success and your happiness have no limits” (2011); "Success within reach" (2010) and "Total Success Manual" (2000). For this, we will use the conceptual and methodological apparatus of Discourse Analysis derived from the works of Michel Pêcheux. Thus, we perceive that self-help literature has different characteristics from the means of success; in each of which success is described in some way, creating a discursive formation, while it establishes the ideological formation of a successful market. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-10-06 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://editora.sepq.org.br/rpq/article/view/613 10.33361/RPQ.2023.v.11.n.28.613 |
url |
https://editora.sepq.org.br/rpq/article/view/613 |
identifier_str_mv |
10.33361/RPQ.2023.v.11.n.28.613 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://editora.sepq.org.br/rpq/article/view/613/385 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2023 Revista Pesquisa Qualitativa https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2023 Revista Pesquisa Qualitativa https://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Sociedade de Estudos e Pesquisas Qualitativos - SE&PQ |
publisher.none.fl_str_mv |
Sociedade de Estudos e Pesquisas Qualitativos - SE&PQ |
dc.source.none.fl_str_mv |
Qualitative Research Journal ; Vol. 11 No. 28 (2023): Setembro/Dezembro: Publicação Contínua; 787-804 Revista Pesquisa Qualitativa; v. 11 n. 28 (2023): Setembro/Dezembro: Publicação Contínua; 787-804 2525-8222 1809-0257 10.33361/RPQ.v.11.n.28 reponame:Revista Pesquisa Qualitativa (Online) instname:Sociedade Brasileira de Estudos e Pesquisa Qualitativos (SE&PQ) instacron:SE&PQ |
instname_str |
Sociedade Brasileira de Estudos e Pesquisa Qualitativos (SE&PQ) |
instacron_str |
SE&PQ |
institution |
SE&PQ |
reponame_str |
Revista Pesquisa Qualitativa (Online) |
collection |
Revista Pesquisa Qualitativa (Online) |
repository.name.fl_str_mv |
Revista Pesquisa Qualitativa (Online) - Sociedade Brasileira de Estudos e Pesquisa Qualitativos (SE&PQ) |
repository.mail.fl_str_mv |
||revista.rpq@gmail.com |
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