INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY

Detalhes bibliográficos
Autor(a) principal: Klimovskikh, Nadezhda
Data de Publicação: 2023
Outros Autores: Ivanova, Elena, Glyzina, Maria
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Lex Humana
Texto Completo: https://seer.ucp.br/seer/index.php/LexHumana/article/view/2660
Resumo: In a complex international environment, strategic communications play an important role in determining state sovereignty, security, and position on the world stage. The study aims at developing a mechanism for the effective state management of strategic communications. The authors of the article consider the concept of strategic communications and guidelines, mechanisms, and conceptual approaches to managing strategic communications. Using the methods of document analysis and expert survey, the authors analyze the world experience of strategic communications for conducting domestic and foreign policies by various states. The authors also describe the role of strategic communications in solving the most important domestic and foreign policy tasks. To complete these tasks, public administrators need to develop and implement comprehensive communication strategies that use innovative technologies with due regard to the different requirements and preferences of stakeholders. To increase the state’s communicative effect on internal and external target audiences, the authors propose to improve the state management of mass communications based on a dialogue model of strategic communications.
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spelling INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTYINFLUÊNCIA DO GERENCIAMENTO ESTATAL DE COMUNICAÇÕES ESTRATÉGICAS NO MECANISMO DE PROTEÇÃO DA SOBERANIA DO PAÍSStrategic communicationsPublic administrationTarget audienceStrategic goalsCommunication modelIn a complex international environment, strategic communications play an important role in determining state sovereignty, security, and position on the world stage. The study aims at developing a mechanism for the effective state management of strategic communications. The authors of the article consider the concept of strategic communications and guidelines, mechanisms, and conceptual approaches to managing strategic communications. Using the methods of document analysis and expert survey, the authors analyze the world experience of strategic communications for conducting domestic and foreign policies by various states. The authors also describe the role of strategic communications in solving the most important domestic and foreign policy tasks. To complete these tasks, public administrators need to develop and implement comprehensive communication strategies that use innovative technologies with due regard to the different requirements and preferences of stakeholders. To increase the state’s communicative effect on internal and external target audiences, the authors propose to improve the state management of mass communications based on a dialogue model of strategic communications.Em um ambiente internacional complexo, as comunicações estratégicas desempenham um papel importante na determinação da soberania, da segurança e da posição do Estado no cenário mundial. O estudo tem como objetivo desenvolver um mecanismo para o gerenciamento eficaz das comunicações estratégicas pelo Estado. Os autores do artigo consideram o conceito de comunicações estratégicas e diretrizes, mecanismos e abordagens conceituais para o gerenciamento de comunicações estratégicas. Usando os métodos de análise de documentos e pesquisa com especialistas, os autores analisam a experiência mundial de comunicações estratégicas para a condução de políticas internas e externas por vários Estados. Os autores também descrevem o papel das comunicações estratégicas na solução das tarefas mais importantes de política interna e externa. Para concluir essas tarefas, os administradores públicos precisam desenvolver e implementar estratégias de comunicação abrangentes que usem tecnologias inovadoras, levando em conta as diferentes exigências e preferências das partes interessadas. Para aumentar o efeito comunicativo do Estado sobre os públicos-alvo internos e externos, os autores propõem melhorar o gerenciamento estatal das comunicações de massa com base em um modelo de diálogo de comunicações estratégicas.Universidade Católica de Petrópolis2023-06-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://seer.ucp.br/seer/index.php/LexHumana/article/view/2660Lex Humana (ISSN 2175-0947); Vol. 15 No. 3 (2023): JUL-SEP; 479-491Lex Humana (ISSN 2175-0947); v. 15 n. 3 (2023): JUL-SET; 479-4912175-0947reponame:Lex Humanainstname:Universidade Católica de Petrópolis (UCP)instacron:UCPenghttps://seer.ucp.br/seer/index.php/LexHumana/article/view/2660/3582Copyright (c) 2023 Lex Humana (ISSN 2175-0947)https://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessKlimovskikh, Nadezhda Ivanova, Elena Glyzina, Maria 2023-06-03T14:45:02Zoai:ojs.pkp.sfu.ca:article/2660Revistahttp://seer.ucp.br/seer/index.php?journal=LexHumanaPUBhttp://seer.ucp.br/seer/index.php/LexHumana/oai||sergio.salles@ucp.br2175-09472175-0947opendoar:2023-06-03T14:45:02Lex Humana - Universidade Católica de Petrópolis (UCP)false
dc.title.none.fl_str_mv INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
INFLUÊNCIA DO GERENCIAMENTO ESTATAL DE COMUNICAÇÕES ESTRATÉGICAS NO MECANISMO DE PROTEÇÃO DA SOBERANIA DO PAÍS
title INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
spellingShingle INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
Klimovskikh, Nadezhda
Strategic communications
Public administration
Target audience
Strategic goals
Communication model
title_short INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
title_full INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
title_fullStr INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
title_full_unstemmed INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
title_sort INFLUENCE OF STATE MANAGEMENT OF STRATEGIC COMMUNICATIONS ON THE MECHANISM FOR PROTECTING THE COUNTRY’S SOVEREIGNTY
author Klimovskikh, Nadezhda
author_facet Klimovskikh, Nadezhda
Ivanova, Elena
Glyzina, Maria
author_role author
author2 Ivanova, Elena
Glyzina, Maria
author2_role author
author
dc.contributor.author.fl_str_mv Klimovskikh, Nadezhda
Ivanova, Elena
Glyzina, Maria
dc.subject.por.fl_str_mv Strategic communications
Public administration
Target audience
Strategic goals
Communication model
topic Strategic communications
Public administration
Target audience
Strategic goals
Communication model
description In a complex international environment, strategic communications play an important role in determining state sovereignty, security, and position on the world stage. The study aims at developing a mechanism for the effective state management of strategic communications. The authors of the article consider the concept of strategic communications and guidelines, mechanisms, and conceptual approaches to managing strategic communications. Using the methods of document analysis and expert survey, the authors analyze the world experience of strategic communications for conducting domestic and foreign policies by various states. The authors also describe the role of strategic communications in solving the most important domestic and foreign policy tasks. To complete these tasks, public administrators need to develop and implement comprehensive communication strategies that use innovative technologies with due regard to the different requirements and preferences of stakeholders. To increase the state’s communicative effect on internal and external target audiences, the authors propose to improve the state management of mass communications based on a dialogue model of strategic communications.
publishDate 2023
dc.date.none.fl_str_mv 2023-06-10
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ucp.br/seer/index.php/LexHumana/article/view/2660
url https://seer.ucp.br/seer/index.php/LexHumana/article/view/2660
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://seer.ucp.br/seer/index.php/LexHumana/article/view/2660/3582
dc.rights.driver.fl_str_mv Copyright (c) 2023 Lex Humana (ISSN 2175-0947)
https://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Lex Humana (ISSN 2175-0947)
https://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Católica de Petrópolis
publisher.none.fl_str_mv Universidade Católica de Petrópolis
dc.source.none.fl_str_mv Lex Humana (ISSN 2175-0947); Vol. 15 No. 3 (2023): JUL-SEP; 479-491
Lex Humana (ISSN 2175-0947); v. 15 n. 3 (2023): JUL-SET; 479-491
2175-0947
reponame:Lex Humana
instname:Universidade Católica de Petrópolis (UCP)
instacron:UCP
instname_str Universidade Católica de Petrópolis (UCP)
instacron_str UCP
institution UCP
reponame_str Lex Humana
collection Lex Humana
repository.name.fl_str_mv Lex Humana - Universidade Católica de Petrópolis (UCP)
repository.mail.fl_str_mv ||sergio.salles@ucp.br
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