Design activism and the favorable conditions for craft engagement Bière de la Rade case study

Detalhes bibliográficos
Autor(a) principal: Paixão-Barradas, Susana
Data de Publicação: 2020
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Projética Revista Científica de Design
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/41701
Resumo: This article presents the requirements surrounding activism and focuses the activist stance of the designer and the brewers. These requirements based on sustainable development, manufacturing and local consumption, highlights a variety of tensions and ambiguities, including technical feasibility and economic viability that companies affront. Far from suggesting that they could or should be removed, these questions are valued in this paper, as they illuminate the meanings of engagement reproduced through co-design practices. The argument is illustrate through a case-study of a craft beer company – Bière de la Rade, that led a local mobilization with some local initiatives in the sense to promote Zero Waste production. The study establishes an original theoretical framework, illustrated with the analysis of six specific codesign projects developed by the company with design students. The main results show how company can reduce their impact and wastage at the end of the manufacturing process: especially on packaging and transport. Analysing these solutions we can say that design activism is motivated by the craft engagement, that makes it possible because there are values, methodologies and common practices.
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spelling Design activism and the favorable conditions for craft engagement Bière de la Rade case studyCraft BeerDesign ActivismCraft EngagementCo-designZero WasteThis article presents the requirements surrounding activism and focuses the activist stance of the designer and the brewers. These requirements based on sustainable development, manufacturing and local consumption, highlights a variety of tensions and ambiguities, including technical feasibility and economic viability that companies affront. Far from suggesting that they could or should be removed, these questions are valued in this paper, as they illuminate the meanings of engagement reproduced through co-design practices. The argument is illustrate through a case-study of a craft beer company – Bière de la Rade, that led a local mobilization with some local initiatives in the sense to promote Zero Waste production. The study establishes an original theoretical framework, illustrated with the analysis of six specific codesign projects developed by the company with design students. The main results show how company can reduce their impact and wastage at the end of the manufacturing process: especially on packaging and transport. Analysing these solutions we can say that design activism is motivated by the craft engagement, that makes it possible because there are values, methodologies and common practices.Universidade Estadual de Londrina2020-11-30info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/4170110.5433/2236-2207.2020v11n3esp.p204Projetica; v. 11 n. 3esp. (2020); 204-2242236-2207reponame:Projética Revista Científica de Designinstname:Universidade Estadual de Londrina (UEL)instacron:UELenghttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/41701/28432Copyright (c) 2020 Projeticainfo:eu-repo/semantics/openAccessPaixão-Barradas, Susana2021-08-26T16:57:09Zoai:ojs.pkp.sfu.ca:article/41701Revistahttps://www.uel.br/revistas/uel/index.php/projetica/PUBhttps://www.uel.br/revistas/uel/index.php/projetica/oai||projetica@uel.br2236-22072236-2207opendoar:2021-08-26T16:57:09Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv Design activism and the favorable conditions for craft engagement Bière de la Rade case study
title Design activism and the favorable conditions for craft engagement Bière de la Rade case study
spellingShingle Design activism and the favorable conditions for craft engagement Bière de la Rade case study
Paixão-Barradas, Susana
Craft Beer
Design Activism
Craft Engagement
Co-design
Zero Waste
title_short Design activism and the favorable conditions for craft engagement Bière de la Rade case study
title_full Design activism and the favorable conditions for craft engagement Bière de la Rade case study
title_fullStr Design activism and the favorable conditions for craft engagement Bière de la Rade case study
title_full_unstemmed Design activism and the favorable conditions for craft engagement Bière de la Rade case study
title_sort Design activism and the favorable conditions for craft engagement Bière de la Rade case study
author Paixão-Barradas, Susana
author_facet Paixão-Barradas, Susana
author_role author
dc.contributor.author.fl_str_mv Paixão-Barradas, Susana
dc.subject.por.fl_str_mv Craft Beer
Design Activism
Craft Engagement
Co-design
Zero Waste
topic Craft Beer
Design Activism
Craft Engagement
Co-design
Zero Waste
description This article presents the requirements surrounding activism and focuses the activist stance of the designer and the brewers. These requirements based on sustainable development, manufacturing and local consumption, highlights a variety of tensions and ambiguities, including technical feasibility and economic viability that companies affront. Far from suggesting that they could or should be removed, these questions are valued in this paper, as they illuminate the meanings of engagement reproduced through co-design practices. The argument is illustrate through a case-study of a craft beer company – Bière de la Rade, that led a local mobilization with some local initiatives in the sense to promote Zero Waste production. The study establishes an original theoretical framework, illustrated with the analysis of six specific codesign projects developed by the company with design students. The main results show how company can reduce their impact and wastage at the end of the manufacturing process: especially on packaging and transport. Analysing these solutions we can say that design activism is motivated by the craft engagement, that makes it possible because there are values, methodologies and common practices.
publishDate 2020
dc.date.none.fl_str_mv 2020-11-30
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/41701
10.5433/2236-2207.2020v11n3esp.p204
url https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/41701
identifier_str_mv 10.5433/2236-2207.2020v11n3esp.p204
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/41701/28432
dc.rights.driver.fl_str_mv Copyright (c) 2020 Projetica
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Projetica
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Estadual de Londrina
publisher.none.fl_str_mv Universidade Estadual de Londrina
dc.source.none.fl_str_mv Projetica; v. 11 n. 3esp. (2020); 204-224
2236-2207
reponame:Projética Revista Científica de Design
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
instacron_str UEL
institution UEL
reponame_str Projética Revista Científica de Design
collection Projética Revista Científica de Design
repository.name.fl_str_mv Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv ||projetica@uel.br
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