What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses
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Data de Publicação: | 2018 |
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Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Projética Revista Científica de Design |
Texto Completo: | https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/35158 |
Resumo: | Regarding the design brief, there is a mismatch between what design studies posit about it and how the design process is, in fact, conducted. While the design brief is commonly understood as a tool to uncover problems and guide the development, design studies often describe a diffuse and non-linear design process that dynamically adapts to the work context – whether the objective is to design products/services or innovation-driven organizational strategies. From a documentary analysis of 58 design briefs sent by 6 informants, this research aims to broaden the understanding about the dynamics and procedures of the brief in the design process. Principles and concepts of the Actor-Network Theory informs on the plasticity with which the design brief is materialized. Even though it intends to simplify the development, the design brief evokes new perspectives for the design process, because it projects an otherwise restrictive approach onto the field of possibilities. |
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Projética Revista Científica de Design |
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What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lensesComo assim não estava no briefing? Novas perspectivas sobre o briefing no processo de design a partir da Teoria Ator-RedeDesign briefDesign processActor-Network TheoryBriefingProcesso de designTeoria Ator-RedeRegarding the design brief, there is a mismatch between what design studies posit about it and how the design process is, in fact, conducted. While the design brief is commonly understood as a tool to uncover problems and guide the development, design studies often describe a diffuse and non-linear design process that dynamically adapts to the work context – whether the objective is to design products/services or innovation-driven organizational strategies. From a documentary analysis of 58 design briefs sent by 6 informants, this research aims to broaden the understanding about the dynamics and procedures of the brief in the design process. Principles and concepts of the Actor-Network Theory informs on the plasticity with which the design brief is materialized. Even though it intends to simplify the development, the design brief evokes new perspectives for the design process, because it projects an otherwise restrictive approach onto the field of possibilities.Quando se trata do briefing, há um descompasso entre o que os estudos em design apontam a seu respeito e o que se postula sobre o processo de design. Enquanto briefing é entendido como algo que explicita e documenta os problemas, orientando o processo projetual, os estudos sobre processo de design apontam para um contexto difuso e não-linear, orientado por dinâmicas adaptativas frente aos contextos que o design se propõe enfrentar – sejam estes a geração de produtos e serviços ou estratégias organizacionais orientadas à inovação. Partindo da análise documental de 58 briefings, esta pesquisa procura compreender quem é o briefing em uso, como se materializa e quais processualidades lhe competem no processo de design. Para isto, princípios e conceitos da Teoria Ator-Rede permitem evidenciar a plasticidade de suas materializações e actancialidades evocativas que mediam o processo de projeto, em um caráter transformativo além do normativo, situado na esfera das possibilidades.Universidade Estadual de Londrina2018-11-12info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/3515810.5433/2236-2207.2018v9n2Suplp89Projetica; v. 9 n. 2Supl (2018): P&D 2018; 89-1062236-2207reponame:Projética Revista Científica de Designinstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/35158/24510Copyright (c) 2018 Projeticainfo:eu-repo/semantics/openAccessBatista, Marcelo ViannaMeyer, Guilherme Englert Corrêa2021-10-25T17:18:37Zoai:ojs.pkp.sfu.ca:article/35158Revistahttps://www.uel.br/revistas/uel/index.php/projetica/PUBhttps://www.uel.br/revistas/uel/index.php/projetica/oai||projetica@uel.br2236-22072236-2207opendoar:2021-10-25T17:18:37Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)false |
dc.title.none.fl_str_mv |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses Como assim não estava no briefing? Novas perspectivas sobre o briefing no processo de design a partir da Teoria Ator-Rede |
title |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
spellingShingle |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses Batista, Marcelo Vianna Design brief Design process Actor-Network Theory Briefing Processo de design Teoria Ator-Rede |
title_short |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
title_full |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
title_fullStr |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
title_full_unstemmed |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
title_sort |
What do you mean that wasn’t on the design brief? New perspectives about the brief in the design process through Actor-Network Theory lenses |
author |
Batista, Marcelo Vianna |
author_facet |
Batista, Marcelo Vianna Meyer, Guilherme Englert Corrêa |
author_role |
author |
author2 |
Meyer, Guilherme Englert Corrêa |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Batista, Marcelo Vianna Meyer, Guilherme Englert Corrêa |
dc.subject.por.fl_str_mv |
Design brief Design process Actor-Network Theory Briefing Processo de design Teoria Ator-Rede |
topic |
Design brief Design process Actor-Network Theory Briefing Processo de design Teoria Ator-Rede |
description |
Regarding the design brief, there is a mismatch between what design studies posit about it and how the design process is, in fact, conducted. While the design brief is commonly understood as a tool to uncover problems and guide the development, design studies often describe a diffuse and non-linear design process that dynamically adapts to the work context – whether the objective is to design products/services or innovation-driven organizational strategies. From a documentary analysis of 58 design briefs sent by 6 informants, this research aims to broaden the understanding about the dynamics and procedures of the brief in the design process. Principles and concepts of the Actor-Network Theory informs on the plasticity with which the design brief is materialized. Even though it intends to simplify the development, the design brief evokes new perspectives for the design process, because it projects an otherwise restrictive approach onto the field of possibilities. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-11-12 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/35158 10.5433/2236-2207.2018v9n2Suplp89 |
url |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/35158 |
identifier_str_mv |
10.5433/2236-2207.2018v9n2Suplp89 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/35158/24510 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2018 Projetica info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2018 Projetica |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Estadual de Londrina |
publisher.none.fl_str_mv |
Universidade Estadual de Londrina |
dc.source.none.fl_str_mv |
Projetica; v. 9 n. 2Supl (2018): P&D 2018; 89-106 2236-2207 reponame:Projética Revista Científica de Design instname:Universidade Estadual de Londrina (UEL) instacron:UEL |
instname_str |
Universidade Estadual de Londrina (UEL) |
instacron_str |
UEL |
institution |
UEL |
reponame_str |
Projética Revista Científica de Design |
collection |
Projética Revista Científica de Design |
repository.name.fl_str_mv |
Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL) |
repository.mail.fl_str_mv |
||projetica@uel.br |
_version_ |
1799315451499511808 |