Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology

Detalhes bibliográficos
Autor(a) principal: Bianchi, Anderson Elias
Data de Publicação: 2023
Outros Autores: Reichen, Caroline, Borges, Luiza Ilha, Santos, João Gabriel Rodrigues, Rudek, Laryssa dos Santos, Fernandes, Sergio Rodrigo, Morais, Octávio Rossi de, Monteiro, Alda Lúcia Gomes
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Semina. Ciências Agrárias (Online)
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/47022
Resumo: Sheep milk is used on a global scale for the production of cheese and other derivatives, or fresh consumption. The production of milk and its derivatives, whether formal or informal, is part of a production chain, with a lower or higher level of organization depending on the regional development of the activity. The objective of this study was to describe and discuss the elements of the sheep milk production chain in Brazil using the SWOT methodology. This study was developed in 2017 based on direct research with agents linked to the sheep milk production sector of 15 properties distributed in seven states of Brazil. The agents pointed out and described the strengths and weaknesses, opportunities and threats of the segments of inputs, production, processing, and sale and distribution of products and, subsequently, these elements were organized in a SWOT matrix. In the production segment, the low adoption of adequate production techniques, data control, and knowledge of production costs are critical factors. In the processing segment, positive aspects were pointed out for the physicochemical characteristics of sheep milk, while aspects related to legislation were considered critical. The lack of culture and consumer knowledge about sheep milk products are critical points affecting the sale and distribution segment. The small scale of production, the low demand for milk and its derivatives, and the lack of specific inputs for the activity are also critical points in the production chain. However, the use of inputs from other livestock activities (mainly dairy cattle) is an important option to reduce production costs and optimize the use of resources in dairy sheep farming. Appropriate production and processing techniques for sheep milk and data and production cost control must be implemented. Despite the heterogeneity of the studied production systems, some have positive economic indicators, which demonstrate the productive and economic potential of the activity. In this scenario, intensive production aimed at products with higher added value and the growth of the consumer market are factors that stimulate the growth of dairy sheep farming and are considered opportunities, so that marketing campaigns to promote the consumption of dairy products must be carried out. The small volume of milk produced generates opportunities for the sector, due to the lack of competition and the large potential market to be explored, especially in large centers, with greater purchasing power,
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spelling Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodologyPortuguês (Brasil)Análise estratégica da cadeia produtiva de leite ovino no Brasil: uma abordagem pela metodologia SWOTInputsMarketingOrganizationMeat processing plant.Production. InsumosMarketingOrganizaçãoProcessamentocomponentes da produção.Sheep milk is used on a global scale for the production of cheese and other derivatives, or fresh consumption. The production of milk and its derivatives, whether formal or informal, is part of a production chain, with a lower or higher level of organization depending on the regional development of the activity. The objective of this study was to describe and discuss the elements of the sheep milk production chain in Brazil using the SWOT methodology. This study was developed in 2017 based on direct research with agents linked to the sheep milk production sector of 15 properties distributed in seven states of Brazil. The agents pointed out and described the strengths and weaknesses, opportunities and threats of the segments of inputs, production, processing, and sale and distribution of products and, subsequently, these elements were organized in a SWOT matrix. In the production segment, the low adoption of adequate production techniques, data control, and knowledge of production costs are critical factors. In the processing segment, positive aspects were pointed out for the physicochemical characteristics of sheep milk, while aspects related to legislation were considered critical. The lack of culture and consumer knowledge about sheep milk products are critical points affecting the sale and distribution segment. The small scale of production, the low demand for milk and its derivatives, and the lack of specific inputs for the activity are also critical points in the production chain. However, the use of inputs from other livestock activities (mainly dairy cattle) is an important option to reduce production costs and optimize the use of resources in dairy sheep farming. Appropriate production and processing techniques for sheep milk and data and production cost control must be implemented. Despite the heterogeneity of the studied production systems, some have positive economic indicators, which demonstrate the productive and economic potential of the activity. In this scenario, intensive production aimed at products with higher added value and the growth of the consumer market are factors that stimulate the growth of dairy sheep farming and are considered opportunities, so that marketing campaigns to promote the consumption of dairy products must be carried out. The small volume of milk produced generates opportunities for the sector, due to the lack of competition and the large potential market to be explored, especially in large centers, with greater purchasing power,O leite ovino é utilizado em escala global para a produção de queijos e outros derivados, ou para consumo in natura. A produção de leite e de seus derivados, seja formal ou informal, faz parte de uma cadeia produtiva, com menor ou maior grau de organização dependendo do desenvolvimento regional da atividade. O objetivo deste estudo foi descrever e discutir os elementos da cadeia produtiva de leite ovino no Brasil utilizando a metodologia SWOT. Este estudo foi desenvolvido em 2017 a partir de pesquisa direta com agentes ligados ao setor produtivo de leite ovino de 15 propriedades distribuídas em sete Estados do Brasil. Os agentes apontaram e descreveram os pontos fortes e fracos, as oportunidades e ameaças dos segmentos de insumos, produção, processamento, e venda e distribuição de produtos e, posteriormente, esses elementos foram organizados em uma matriz SWOT. No segmento produção, a baixa adoção de técnicas adequadas de produção, controle de dados e conhecimento dos custos de produção são fatores críticos. No segmento processamento, aspectos positivos foram apontados para as características físico-químicas do leite ovino, enquanto aspectos relacionados com a legislação foram considerados pontos críticos. A falta de cultura e conhecimento do consumidor sobre os produtos derivados do leite ovino são pontos críticos que afetam o segmento de venda e distribuição. A pequena escala de produção e a baixa demanda pelo leite e seus derivados, assim como a falta de insumos específicos para a atividade, também são pontos críticos da cadeia produtiva. Entretanto, o uso de insumos de outras atividades pecuárias (principalmente da bovinocultura leiteira) é uma opção importante para reduzir os custos de produção e otimizar o uso dos recursos na ovinocultura leiteira. Técnicas adequadas de produção e de processamento do leite ovino devem ser implementadas, assim como o controle de dados e de custos da produção. Apesar dos sistemas de produção estudados serem heterogêneos, alguns apresentam indicadores econômicos positivos, o que demonstra o potencial produtivo e econômico da atividade. Nesse cenário, a produção intensiva de produtos com maior valor agregado e o crescimento do mercado consumidor são fatores que estimulam o crescimento da ovinocultura leiteira, e são considerados oportunidades, de modo que campanhas de marketing para promover o consumo de derivados do leite devem ser realizadas. O pequeno volume de leite produzido gera oportunidades ao setor pela falta de concorrência e pelo grande mercado potencial a ser explorado, especialmente nos grandes centros, com maior poder aquisitivo.UEL2023-07-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/4702210.5433/1679-0359.2023v44n3p971Semina: Ciências Agrárias; Vol. 44 No. 3 (2023); 971-988Semina: Ciências Agrárias; v. 44 n. 3 (2023); 971-9881679-03591676-546Xreponame:Semina. Ciências Agrárias (Online)instname:Universidade Estadual de Londrina (UEL)instacron:UELenghttps://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/47022/49037Copyright (c) 2023 Semina: Ciências Agráriashttp://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessBianchi, Anderson EliasReichen, CarolineBorges, Luiza IlhaSantos, João Gabriel RodriguesRudek, Laryssa dos SantosFernandes, Sergio RodrigoMorais, Octávio Rossi deMonteiro, Alda Lúcia Gomes2023-10-03T11:56:05Zoai:ojs.pkp.sfu.ca:article/47022Revistahttp://www.uel.br/revistas/uel/index.php/semagrariasPUBhttps://ojs.uel.br/revistas/uel/index.php/semagrarias/oaisemina.agrarias@uel.br1679-03591676-546Xopendoar:2023-10-03T11:56:05Semina. Ciências Agrárias (Online) - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
Português (Brasil)
Análise estratégica da cadeia produtiva de leite ovino no Brasil: uma abordagem pela metodologia SWOT
title Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
spellingShingle Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
Bianchi, Anderson Elias
Inputs
Marketing
Organization
Meat processing plant.
Production.
Insumos
Marketing
Organização
Processamento
componentes da produção.
title_short Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
title_full Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
title_fullStr Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
title_full_unstemmed Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
title_sort Strategic analysis of the sheep milk production chain in Brazil: an approach using the SWOT methodology
author Bianchi, Anderson Elias
author_facet Bianchi, Anderson Elias
Reichen, Caroline
Borges, Luiza Ilha
Santos, João Gabriel Rodrigues
Rudek, Laryssa dos Santos
Fernandes, Sergio Rodrigo
Morais, Octávio Rossi de
Monteiro, Alda Lúcia Gomes
author_role author
author2 Reichen, Caroline
Borges, Luiza Ilha
Santos, João Gabriel Rodrigues
Rudek, Laryssa dos Santos
Fernandes, Sergio Rodrigo
Morais, Octávio Rossi de
Monteiro, Alda Lúcia Gomes
author2_role author
author
author
author
author
author
author
dc.contributor.author.fl_str_mv Bianchi, Anderson Elias
Reichen, Caroline
Borges, Luiza Ilha
Santos, João Gabriel Rodrigues
Rudek, Laryssa dos Santos
Fernandes, Sergio Rodrigo
Morais, Octávio Rossi de
Monteiro, Alda Lúcia Gomes
dc.subject.por.fl_str_mv Inputs
Marketing
Organization
Meat processing plant.
Production.
Insumos
Marketing
Organização
Processamento
componentes da produção.
topic Inputs
Marketing
Organization
Meat processing plant.
Production.
Insumos
Marketing
Organização
Processamento
componentes da produção.
description Sheep milk is used on a global scale for the production of cheese and other derivatives, or fresh consumption. The production of milk and its derivatives, whether formal or informal, is part of a production chain, with a lower or higher level of organization depending on the regional development of the activity. The objective of this study was to describe and discuss the elements of the sheep milk production chain in Brazil using the SWOT methodology. This study was developed in 2017 based on direct research with agents linked to the sheep milk production sector of 15 properties distributed in seven states of Brazil. The agents pointed out and described the strengths and weaknesses, opportunities and threats of the segments of inputs, production, processing, and sale and distribution of products and, subsequently, these elements were organized in a SWOT matrix. In the production segment, the low adoption of adequate production techniques, data control, and knowledge of production costs are critical factors. In the processing segment, positive aspects were pointed out for the physicochemical characteristics of sheep milk, while aspects related to legislation were considered critical. The lack of culture and consumer knowledge about sheep milk products are critical points affecting the sale and distribution segment. The small scale of production, the low demand for milk and its derivatives, and the lack of specific inputs for the activity are also critical points in the production chain. However, the use of inputs from other livestock activities (mainly dairy cattle) is an important option to reduce production costs and optimize the use of resources in dairy sheep farming. Appropriate production and processing techniques for sheep milk and data and production cost control must be implemented. Despite the heterogeneity of the studied production systems, some have positive economic indicators, which demonstrate the productive and economic potential of the activity. In this scenario, intensive production aimed at products with higher added value and the growth of the consumer market are factors that stimulate the growth of dairy sheep farming and are considered opportunities, so that marketing campaigns to promote the consumption of dairy products must be carried out. The small volume of milk produced generates opportunities for the sector, due to the lack of competition and the large potential market to be explored, especially in large centers, with greater purchasing power,
publishDate 2023
dc.date.none.fl_str_mv 2023-07-07
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/47022
10.5433/1679-0359.2023v44n3p971
url https://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/47022
identifier_str_mv 10.5433/1679-0359.2023v44n3p971
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/semagrarias/article/view/47022/49037
dc.rights.driver.fl_str_mv Copyright (c) 2023 Semina: Ciências Agrárias
http://creativecommons.org/licenses/by-nc/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Semina: Ciências Agrárias
http://creativecommons.org/licenses/by-nc/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv UEL
publisher.none.fl_str_mv UEL
dc.source.none.fl_str_mv Semina: Ciências Agrárias; Vol. 44 No. 3 (2023); 971-988
Semina: Ciências Agrárias; v. 44 n. 3 (2023); 971-988
1679-0359
1676-546X
reponame:Semina. Ciências Agrárias (Online)
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
instacron_str UEL
institution UEL
reponame_str Semina. Ciências Agrárias (Online)
collection Semina. Ciências Agrárias (Online)
repository.name.fl_str_mv Semina. Ciências Agrárias (Online) - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv semina.agrarias@uel.br
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