THE SHARING ECONOMY FOR SERVICES: CONSIDERATIONS ON TRANSPORT APPLICATIONS IN JUAZEIRO DO NORTE/CE

• Autor(a) principal: Silva, Bruno Nadson da
• Data de Publicação: 2019
• Outros Autores: Paiva, Maria Jeanne Gonzaga de, Mota, João Luí­s do Nascimento, Ferreira, Emmanoel Lima
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Geotemas
• Texto Completo: http://periodicos.apps.uern.br/index.php/GEOTemas/article/view/945
• topic: Juazeiro do Norte; Economia Compartilhada; Mobilidade Urbana; Aplicativos Tecnológicos; Uber; Shared Economy; Urban Mobility; Technological Apps; Uber; Juazeiro do Norte; Economí­a Compartida; Movilidad Urbana; Aplicaciones Tecnológicos; Uber; Juazeiro do Norte

The collaborative or sharing economy is a recent growing phenomenon that is changing people"™s consumer habits. In this context, this bibliographic and descriptive research intends to qualify the sharing economy through the use of technological apps such as Uber in the city of Juazeiro do Norte/CE in 2019. Primary data was obtained through random google forms in social networks applied to sixty-eight service users according to the formula n= ) 1(2 p pz −  /, 2 e where z=trust level (90%); p=proportion estimate (50%); n=individuals and = sample error (10%) and in questionnaires printed by accessibility carried out with sixty-eight service drivers. Main results suggest that 54.4% of service users are female, 44.1% have completed higher education and 54.4% are within an age range from 26 to 35 y/o. Please notice that when asked about the improvement in urban mobility throughout the municipality, 44.1% of users replied that there was a significant improvement, whereas 94.12% of drivers agreed with that statement. It is worth considering that 69.12% of drivers believe that the platform is safe and that is better than the others due to its convenience and comfort; however they are dissatisfied with applied fees and request more safety and a broader divulgation of these services in the municipality.