De ingênuo a crítico: O ethos de Armandinho em cena

• Autor(a) principal: Silva, Luana dos Santos
• Data de Publicação: 2023
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: EID&A - Revista Eletrônica de Estudos Integrados em Discurso e Argumentação
• Texto Completo: http://periodicos.uesc.br/index.php/eidea/article/view/3915

Every orator, by speaking, discloses, in accordance with Aristotle (2015), images of himself. Furthermore, he reveals his qualities, beliefs and values, which may coincide or not with the expectation of the public that hears him. On this basis, in this article we intend to show the construction and the alteration of Armandinho’s images (ethé), eponymous character of comic strips series, created by illustrator Alexandre Beck. We notice that this change, occurred over the years, largely contributed for the protagonist’s longevity. For that, we analyzed the available productions on the Armandinho’s fanpage on Facebook, periods from 2013 to 2015 and from 2020 to 2022. The study is based on the considerations of authors of Rhetoric and New Rhetoric – case of Aristotle (2015), Perelman and Olbrechts-Tyteca (2005), Meyer (2007), Eggs (2008), Fiorin (2022) and Ferreira (2019) –, focusing especially on the notion of ethos.