The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit

Detalhes bibliográficos
Autor(a) principal: Pereira, Taynan Santos
Data de Publicação: 2018
Outros Autores: Conceição, Maria Hosana
Tipo de documento: Artigo
Idioma: por
Título da fonte: Cadernos de Prospecção (Online)
Texto Completo: https://periodicos.ufba.br/index.php/nit/article/view/27118
Resumo: The brands have an important place in companies, in their marketing strategies and consumer recognition.This study aims to describe the experience developing a practical guide that helps entrepreneurs to register their brands in INPI. The preparation of this guide was made based on the literature and the professional experience of the researcher. The final version of the guide was validated by the participants and is an document that assists in the process of trademarks registering. For the participants, the practical guide assisted them in the application for trademark registration.
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spelling The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI depositOs Registros de Marcas no Brasil: uma proposta de um guia prático para facilitar o depósito no INPIRegistro de MarcaPropriedade IntelectualMaterial didático.Trademark Registration Intellectual PropertySubjects.The brands have an important place in companies, in their marketing strategies and consumer recognition.This study aims to describe the experience developing a practical guide that helps entrepreneurs to register their brands in INPI. The preparation of this guide was made based on the literature and the professional experience of the researcher. The final version of the guide was validated by the participants and is an document that assists in the process of trademarks registering. For the participants, the practical guide assisted them in the application for trademark registration.As marcas desempenham um papel importante nas empresas em suas estratégias de marketing e de reconhecimento pelo consumidor. Este estudo tem como objetivo descrever a experiência de elaboração de um guia prático que auxilie os empreendedores a efetivarem o registro de suas marcas no Instituto Nacional de Propriedade Industrial(INPI). A confecção desse guia foi feita tendo por base a literatura e a experiência profissional do pesquisador. A versão final do guia foi validada pelos participantes e constitui instrumento que auxilia no processo de registro de marcas. Para os participantes, o guia prático os auxiliou na solicitação de registro de marcas. Universidade Federal da Bahia2018-12-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufba.br/index.php/nit/article/view/2711810.9771/cp.v11i5.27118Cadernos de Prospecção; Vol. 11 No. 5 (2018): Edição Especial - VIII ProspeCT&I 2018 - Congresso Internacional do PROFNIT/FORTEC; 1360Cadernos de Prospecção; v. 11 n. 5 (2018): Edição Especial - VIII ProspeCT&I 2018 - Congresso Internacional do PROFNIT/FORTEC; 13602317-00261983-1358reponame:Cadernos de Prospecção (Online)instname:Universidade Federal da Bahia (UFBA)instacron:UFBAporhttps://periodicos.ufba.br/index.php/nit/article/view/27118/OS%20REGISTROS%20DE%20MARCAS%20NO%20BRASIL%3A%20UMA%20PROPOSTA%20DE%20UM%20GUIA%20PR%C3%81TICopyright (c) 2018 Cadernos de Prospecçãohttps://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessPereira, Taynan SantosConceição, Maria Hosana2022-06-13T14:43:41Zoai:ojs.periodicos.ufba.br:article/27118Revistahttps://periodicos.ufba.br/index.php/nitPUBhttps://periodicos.ufba.br/index.php/nit/oaicadernosdeprospeccao@gmail.com || maliceribeiro@yahoo.com.br || cadernosdeprospeccao@gmail.com || saionaraluna@gmail.com2317-00261983-1358opendoar:2022-06-13T14:43:41Cadernos de Prospecção (Online) - Universidade Federal da Bahia (UFBA)false
dc.title.none.fl_str_mv The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
Os Registros de Marcas no Brasil: uma proposta de um guia prático para facilitar o depósito no INPI
title The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
spellingShingle The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
Pereira, Taynan Santos
Registro de Marca
Propriedade Intelectual
Material didático.
Trademark Registration
Intellectual Property
Subjects.
title_short The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
title_full The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
title_fullStr The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
title_full_unstemmed The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
title_sort The Brazilian Trademark Registries: a proposal for a practical guide to facilitate the INPI deposit
author Pereira, Taynan Santos
author_facet Pereira, Taynan Santos
Conceição, Maria Hosana
author_role author
author2 Conceição, Maria Hosana
author2_role author
dc.contributor.author.fl_str_mv Pereira, Taynan Santos
Conceição, Maria Hosana
dc.subject.por.fl_str_mv Registro de Marca
Propriedade Intelectual
Material didático.
Trademark Registration
Intellectual Property
Subjects.
topic Registro de Marca
Propriedade Intelectual
Material didático.
Trademark Registration
Intellectual Property
Subjects.
description The brands have an important place in companies, in their marketing strategies and consumer recognition.This study aims to describe the experience developing a practical guide that helps entrepreneurs to register their brands in INPI. The preparation of this guide was made based on the literature and the professional experience of the researcher. The final version of the guide was validated by the participants and is an document that assists in the process of trademarks registering. For the participants, the practical guide assisted them in the application for trademark registration.
publishDate 2018
dc.date.none.fl_str_mv 2018-12-10
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.ufba.br/index.php/nit/article/view/27118
10.9771/cp.v11i5.27118
url https://periodicos.ufba.br/index.php/nit/article/view/27118
identifier_str_mv 10.9771/cp.v11i5.27118
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.ufba.br/index.php/nit/article/view/27118/OS%20REGISTROS%20DE%20MARCAS%20NO%20BRASIL%3A%20UMA%20PROPOSTA%20DE%20UM%20GUIA%20PR%C3%81TI
dc.rights.driver.fl_str_mv Copyright (c) 2018 Cadernos de Prospecção
https://creativecommons.org/licenses/by-nc/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2018 Cadernos de Prospecção
https://creativecommons.org/licenses/by-nc/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal da Bahia
publisher.none.fl_str_mv Universidade Federal da Bahia
dc.source.none.fl_str_mv Cadernos de Prospecção; Vol. 11 No. 5 (2018): Edição Especial - VIII ProspeCT&I 2018 - Congresso Internacional do PROFNIT/FORTEC; 1360
Cadernos de Prospecção; v. 11 n. 5 (2018): Edição Especial - VIII ProspeCT&I 2018 - Congresso Internacional do PROFNIT/FORTEC; 1360
2317-0026
1983-1358
reponame:Cadernos de Prospecção (Online)
instname:Universidade Federal da Bahia (UFBA)
instacron:UFBA
instname_str Universidade Federal da Bahia (UFBA)
instacron_str UFBA
institution UFBA
reponame_str Cadernos de Prospecção (Online)
collection Cadernos de Prospecção (Online)
repository.name.fl_str_mv Cadernos de Prospecção (Online) - Universidade Federal da Bahia (UFBA)
repository.mail.fl_str_mv cadernosdeprospeccao@gmail.com || maliceribeiro@yahoo.com.br || cadernosdeprospeccao@gmail.com || saionaraluna@gmail.com
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