Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas
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Data de Publicação: | 2019 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Cadernos de Prospecção (Online) |
Texto Completo: | https://periodicos.ufba.br/index.php/nit/article/view/27280 |
Resumo: | This article proposes to show the relevant aspects about trademark registration in Brazil and, especially, the Alagoan panorama. The central objective of this study is to analyze the data that permeates the applications for trademark registration in the state of Alagoas and questions about the competitiveness of organizations and the fundamental role of the brand for the development of the company and the environment in which it is inserted. For the development of the research were used as materials of the most diverse types, such as statistical reports, manuals of procedures, legal texts and works focused on the theme, after analysis of the national and regional conjuncture, an analysis of them was carried out with the purpose of demonstrating aspects mentioned above. It is concluded that the advance in the protection of trademarks in Alagoas becomes evident, given the investments and actions of the market, making clear the idea of competitiveness, where the brand is used as a fundamental parameter above simple protection. |
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Industrial Property in Alagoas: an Analysis of Market Deposits in AlagoasPropriedade Industrial em Alagoas: uma Análise dos Depósitos de Marcas em AlagoasMarcaPropriedade IndustrialAlagoas.BrandIndustrial PropertyAlagoas.This article proposes to show the relevant aspects about trademark registration in Brazil and, especially, the Alagoan panorama. The central objective of this study is to analyze the data that permeates the applications for trademark registration in the state of Alagoas and questions about the competitiveness of organizations and the fundamental role of the brand for the development of the company and the environment in which it is inserted. For the development of the research were used as materials of the most diverse types, such as statistical reports, manuals of procedures, legal texts and works focused on the theme, after analysis of the national and regional conjuncture, an analysis of them was carried out with the purpose of demonstrating aspects mentioned above. It is concluded that the advance in the protection of trademarks in Alagoas becomes evident, given the investments and actions of the market, making clear the idea of competitiveness, where the brand is used as a fundamental parameter above simple protection.A proposta deste artigo é mostrar os aspectos relevantes acerca do registro de marcas no Brasil e, em especial, o panorama alagoano. O objetivo é analisar os dados que permeiam os pedidos de registro de marca no Estado de Alagoas, as questões sobre competitividade das organizações e o papel fundamental da marca para o desenvolvimento da empresa e do ambiente em que ela está inserida. Para o desenvolvimento da pesquisa foram utilizados como materiais como relatórios estatísticos, manuais de procedimentos, textos legais e obras voltadas ao tema. Após a análise da conjuntura nacional e regional, foi realizada a análise dos materiais com a finalidade de demonstrar os aspectos mencionados. Conclui-se que é perceptível o avanço na proteção de marcas em Alagoas devido aos investimentos e às ações do mercado, tornando clara a ideia de competitividade, já que a marca é utilizada como parâmetro fundamental acima da simples proteção.Universidade Federal da Bahia2019-03-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufba.br/index.php/nit/article/view/2728010.9771/cp.v12i1.27280Cadernos de Prospecção; Vol. 12 No. 1 (2019); 204Cadernos de Prospecção; v. 12 n. 1 (2019); 2042317-00261983-1358reponame:Cadernos de Prospecção (Online)instname:Universidade Federal da Bahia (UFBA)instacron:UFBAporhttps://periodicos.ufba.br/index.php/nit/article/view/27280/16973Copyright (c) 2019 Cadernos de Prospecçãohttps://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessBaro, Andreia RodriguesFerreiraAmorim, José Francisco Oliveira de2022-07-08T20:55:18Zoai:ojs.periodicos.ufba.br:article/27280Revistahttps://periodicos.ufba.br/index.php/nitPUBhttps://periodicos.ufba.br/index.php/nit/oaicadernosdeprospeccao@gmail.com || maliceribeiro@yahoo.com.br || cadernosdeprospeccao@gmail.com || saionaraluna@gmail.com2317-00261983-1358opendoar:2022-07-08T20:55:18Cadernos de Prospecção (Online) - Universidade Federal da Bahia (UFBA)false |
dc.title.none.fl_str_mv |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas Propriedade Industrial em Alagoas: uma Análise dos Depósitos de Marcas em Alagoas |
title |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
spellingShingle |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas Baro, Andreia RodriguesFerreira Marca Propriedade Industrial Alagoas. Brand Industrial Property Alagoas. |
title_short |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
title_full |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
title_fullStr |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
title_full_unstemmed |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
title_sort |
Industrial Property in Alagoas: an Analysis of Market Deposits in Alagoas |
author |
Baro, Andreia RodriguesFerreira |
author_facet |
Baro, Andreia RodriguesFerreira Amorim, José Francisco Oliveira de |
author_role |
author |
author2 |
Amorim, José Francisco Oliveira de |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Baro, Andreia RodriguesFerreira Amorim, José Francisco Oliveira de |
dc.subject.por.fl_str_mv |
Marca Propriedade Industrial Alagoas. Brand Industrial Property Alagoas. |
topic |
Marca Propriedade Industrial Alagoas. Brand Industrial Property Alagoas. |
description |
This article proposes to show the relevant aspects about trademark registration in Brazil and, especially, the Alagoan panorama. The central objective of this study is to analyze the data that permeates the applications for trademark registration in the state of Alagoas and questions about the competitiveness of organizations and the fundamental role of the brand for the development of the company and the environment in which it is inserted. For the development of the research were used as materials of the most diverse types, such as statistical reports, manuals of procedures, legal texts and works focused on the theme, after analysis of the national and regional conjuncture, an analysis of them was carried out with the purpose of demonstrating aspects mentioned above. It is concluded that the advance in the protection of trademarks in Alagoas becomes evident, given the investments and actions of the market, making clear the idea of competitiveness, where the brand is used as a fundamental parameter above simple protection. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-03-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.ufba.br/index.php/nit/article/view/27280 10.9771/cp.v12i1.27280 |
url |
https://periodicos.ufba.br/index.php/nit/article/view/27280 |
identifier_str_mv |
10.9771/cp.v12i1.27280 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://periodicos.ufba.br/index.php/nit/article/view/27280/16973 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2019 Cadernos de Prospecção https://creativecommons.org/licenses/by-nc/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2019 Cadernos de Prospecção https://creativecommons.org/licenses/by-nc/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Federal da Bahia |
publisher.none.fl_str_mv |
Universidade Federal da Bahia |
dc.source.none.fl_str_mv |
Cadernos de Prospecção; Vol. 12 No. 1 (2019); 204 Cadernos de Prospecção; v. 12 n. 1 (2019); 204 2317-0026 1983-1358 reponame:Cadernos de Prospecção (Online) instname:Universidade Federal da Bahia (UFBA) instacron:UFBA |
instname_str |
Universidade Federal da Bahia (UFBA) |
instacron_str |
UFBA |
institution |
UFBA |
reponame_str |
Cadernos de Prospecção (Online) |
collection |
Cadernos de Prospecção (Online) |
repository.name.fl_str_mv |
Cadernos de Prospecção (Online) - Universidade Federal da Bahia (UFBA) |
repository.mail.fl_str_mv |
cadernosdeprospeccao@gmail.com || maliceribeiro@yahoo.com.br || cadernosdeprospeccao@gmail.com || saionaraluna@gmail.com |
_version_ |
1799319846721159168 |