Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Outros Autores: | , , , |
Tipo de documento: | Artigo |
Idioma: | por eng |
Título da fonte: | Sistemas & Gestão |
Texto Completo: | https://www.revistasg.uff.br/sg/article/view/1458 |
Resumo: | This article aims at inferring the viability of a new entrant in the garment industry in the Brazilian market, from the perspective of scenario prospecting. Initially, a brief summary and an outline of the productive chain of the analyzed sector is presented, with the purpose of providing a greater contextualization on the subject treated. Next, a description is made the variables necessary to infer about the viability of the business and the projections of its possible values within each considered scenario, following logical justifications. Based on the projections of the defined variables, the viability of the intended business was analyzed within each prospective scenario. Finally, after making all the appropriate analyzes, it was concluded that the enterprise analyzed is feasible in all scenarios, but the optimistic scenario is more attractive. |
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Strategic feasibility analysis of new entrants in the apparel manufacturing sector in BrazilAnálise de viabilidade estratégica de novos entrantes no setor de confecção de roupas no BrasilProspective ScenariosBusiness ViabilityClothingCenários ProspectivosViabilidade de NegócioConfecçõesThis article aims at inferring the viability of a new entrant in the garment industry in the Brazilian market, from the perspective of scenario prospecting. Initially, a brief summary and an outline of the productive chain of the analyzed sector is presented, with the purpose of providing a greater contextualization on the subject treated. Next, a description is made the variables necessary to infer about the viability of the business and the projections of its possible values within each considered scenario, following logical justifications. Based on the projections of the defined variables, the viability of the intended business was analyzed within each prospective scenario. Finally, after making all the appropriate analyzes, it was concluded that the enterprise analyzed is feasible in all scenarios, but the optimistic scenario is more attractive.Este artigo visa inferir sobre a viabilidade de um novo entrante no setor de confecções de roupas no mercado brasileiro, sob a ótica da prospecção de cenários. Inicialmente, apresenta-se um breve resumo e um esboço da cadeia produtiva do setor analisado, com o objetivo de fornecer uma maior contextualização sobre o assunto tratado. Em seguida, descrevem-se as variáveis necessárias para inferir sobre a viabilidade do negócio e as projeções de seus possíveis valores dentro de cada cenário considerado, seguindo justificativas lógicas. Com base nas projeções das variáveis definidas, a viabilidade do negócio pretendido foi analisada dentro de cada cenário prospectado. Por fim, após realizar todas as análises cabíveis, concluiu-se que o empreendimento analisado é viável em todos os cenários, mas o cenário otimista se mostra mais atraente.ABEC2019-04-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/othertext/htmltext/htmlapplication/pdfapplication/pdfhttps://www.revistasg.uff.br/sg/article/view/145810.20985/1980-5160.2019.v14n1.1458Sistemas & Gestão; v. 14 n. 1 (2019): MARÇO 2019; 50-631980-516010.20985/1980-5160.2019.v14n1reponame:Sistemas & Gestãoinstname:Universidade Federal Fluminense (UFF)instacron:UFFporenghttps://www.revistasg.uff.br/sg/article/view/1458/htmlhttps://www.revistasg.uff.br/sg/article/view/1458/html_1https://www.revistasg.uff.br/sg/article/view/1458/pdfhttps://www.revistasg.uff.br/sg/article/view/1458/pdf_1Copyright (c) 2019 Sistemas & Gestãoinfo:eu-repo/semantics/openAccessAraujo, Robson AmaranteSimas, Luiz Alfredo EvelynBraga, Igor EngelRego, Ricardo BordeauxAraujo, Renata Amarante2020-05-29T17:17:18Zoai:ojs.www.revistasg.uff.br:article/1458Revistahttps://www.revistasg.uff.br/sgPUBhttps://www.revistasg.uff.br/sg/oai||sg.revista@gmail.com|| periodicos@proppi.uff.br1980-51601980-5160opendoar:2020-05-29T17:17:18Sistemas & Gestão - Universidade Federal Fluminense (UFF)false |
dc.title.none.fl_str_mv |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil Análise de viabilidade estratégica de novos entrantes no setor de confecção de roupas no Brasil |
title |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
spellingShingle |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil Araujo, Robson Amarante Prospective Scenarios Business Viability Clothing Cenários Prospectivos Viabilidade de Negócio Confecções |
title_short |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
title_full |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
title_fullStr |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
title_full_unstemmed |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
title_sort |
Strategic feasibility analysis of new entrants in the apparel manufacturing sector in Brazil |
author |
Araujo, Robson Amarante |
author_facet |
Araujo, Robson Amarante Simas, Luiz Alfredo Evelyn Braga, Igor Engel Rego, Ricardo Bordeaux Araujo, Renata Amarante |
author_role |
author |
author2 |
Simas, Luiz Alfredo Evelyn Braga, Igor Engel Rego, Ricardo Bordeaux Araujo, Renata Amarante |
author2_role |
author author author author |
dc.contributor.author.fl_str_mv |
Araujo, Robson Amarante Simas, Luiz Alfredo Evelyn Braga, Igor Engel Rego, Ricardo Bordeaux Araujo, Renata Amarante |
dc.subject.por.fl_str_mv |
Prospective Scenarios Business Viability Clothing Cenários Prospectivos Viabilidade de Negócio Confecções |
topic |
Prospective Scenarios Business Viability Clothing Cenários Prospectivos Viabilidade de Negócio Confecções |
description |
This article aims at inferring the viability of a new entrant in the garment industry in the Brazilian market, from the perspective of scenario prospecting. Initially, a brief summary and an outline of the productive chain of the analyzed sector is presented, with the purpose of providing a greater contextualization on the subject treated. Next, a description is made the variables necessary to infer about the viability of the business and the projections of its possible values within each considered scenario, following logical justifications. Based on the projections of the defined variables, the viability of the intended business was analyzed within each prospective scenario. Finally, after making all the appropriate analyzes, it was concluded that the enterprise analyzed is feasible in all scenarios, but the optimistic scenario is more attractive. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-04-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/other |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://www.revistasg.uff.br/sg/article/view/1458 10.20985/1980-5160.2019.v14n1.1458 |
url |
https://www.revistasg.uff.br/sg/article/view/1458 |
identifier_str_mv |
10.20985/1980-5160.2019.v14n1.1458 |
dc.language.iso.fl_str_mv |
por eng |
language |
por eng |
dc.relation.none.fl_str_mv |
https://www.revistasg.uff.br/sg/article/view/1458/html https://www.revistasg.uff.br/sg/article/view/1458/html_1 https://www.revistasg.uff.br/sg/article/view/1458/pdf https://www.revistasg.uff.br/sg/article/view/1458/pdf_1 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2019 Sistemas & Gestão info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2019 Sistemas & Gestão |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
text/html text/html application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
ABEC |
publisher.none.fl_str_mv |
ABEC |
dc.source.none.fl_str_mv |
Sistemas & Gestão; v. 14 n. 1 (2019): MARÇO 2019; 50-63 1980-5160 10.20985/1980-5160.2019.v14n1 reponame:Sistemas & Gestão instname:Universidade Federal Fluminense (UFF) instacron:UFF |
instname_str |
Universidade Federal Fluminense (UFF) |
instacron_str |
UFF |
institution |
UFF |
reponame_str |
Sistemas & Gestão |
collection |
Sistemas & Gestão |
repository.name.fl_str_mv |
Sistemas & Gestão - Universidade Federal Fluminense (UFF) |
repository.mail.fl_str_mv |
||sg.revista@gmail.com|| periodicos@proppi.uff.br |
_version_ |
1798320144585326592 |