Love is pop: songs and pop-rock positioning for children

• Autor(a) principal: Mendes, Maria das Dores Nogueira
• Data de Publicação: 2020
• Outros Autores: Matos, José Wesley Vieira
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Signótica (Online)
• Texto Completo: https://revistas.ufg.br/sig/article/view/60927
• topic: Literomusical discourse; Loving relationship; Pop-rock positioning for children; Retextualization; Discurso literomusical; Relación amorosa; Posicionamiento Pop-rock para niños; Retextualización; Discurso literomusical; Relacionamento amoroso; Posicionamento pop-rock para crianças; Retextualização

This study investigates the construction and representation of affective relationships, highlighting the love aspect, in the Pop-rock positioning for children, having as corpus the productions of the group Pato Fu (2010, 2017), of the heterym Adriana Partimpim (2004, 2009, 2012) and the Pequeno Cidadão Group (2009, 2012, 2016). To this end, we take as reference the theorists discussed in the project INVOCANÇÕES, linked to the group Discuta (UFC), such as Maingueneau (2001a, 2001b, 2005, 2006, 2015), Costa (2012, 2013), Mendes (2013), Gonzalez (2014), Mendes (2017), among others. Thus, we investigate the treatment given to this aspect through the analysis of the discursive ethos of the distinguished enunciators, the cenographic construction and the voice investment of the announcer; Thus, we think how these characteristics contribute to the design of the positioning in which they are inscriptional in the literomusical field. The analysis points out that love constitutes, in addition to a rich and recurrent theme in positioning, a flag that makes up the “revolutionary” identity nucleus of Pop-rock for children.