Folksonomia: análise de etiquetagem de imagens no Flickr

• Autor(a) principal: Andre Augusto de Abreu Rodrigues
• Data de Publicação: 2010
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Repositório Institucional da UFMG
• Texto Completo: http://hdl.handle.net/1843/ECID-88EJT5
• topic: Netnografia; imagens; Folksonomia; Etiquetagem de; Indexação; Indexação de Imagens; Indexação automatica; Ciência da informação; Organização da informação

The Folksonomy, by the utilization of tags, represents a changing in the process of organization and treatment of information at the web. This change consists in the opportunity given to the user to index through the attribution of tags the content or resource that this one disponibilize and uses. Among this evolution of the internet denominated by the term Web2.0, were the collaboration and sharing are extremely valorized, many sites were created with the intention of help the user in the storage of all kinds of resources like videos (Youtube), links (Delicious), bibliographical references (Conotea) and photographical images (Flickr). In this context the image indexation launches more arduous challenges because ofthe pollissemic aspect of an image. So it is necessary to widening the comprehension over this instrument, in a sense of knowing of how the user have been using the Folksonomy and enjoying the opportunity of index the content he disponibilize, making possible to answer questions like what is the relation of the tag with the represented content? Which motivation sustains the tagging process of the user? How could the user tagging be classified? Which strategies of tagging are used? These are the questions that this paper, through interdisciplinary methods like the case and Netnography, tries to attend. Proposing a way of analyses and classification of the users activity based on the adaptation of the studies from Panofsky (1979) with his levels of interpretation jointly with the methods and process of reading and indexing of images proposed by Smit (1996) and Manini (2002), this paper questions the strategies and perceptions of a group of users from Flickr among the complexactivity of indexing an image. The methodological approach used produced results such as: proposal of an analysis method of image tagging, a cluster of strategies used by the users, differences in the strategies used by users with different levels of experience and know theusers perceptions about the activity of tagging images.