Product value dimensions and strategic decisions.

Detalhes bibliográficos
Autor(a) principal: Silva, Sergio Evangelista
Data de Publicação: 2018
Outros Autores: Curi Filho, Wagner Ragi, Silva, Thiago Augusto Oliveira
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Institucional da UFOP
Texto Completo: http://www.repositorio.ufop.br/handle/123456789/11355
Resumo: Although the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value.
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spelling Product value dimensions and strategic decisions.Value attributesCompetitive strategyAlthough the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value.2019-05-28T15:27:40Z2019-05-28T15:27:40Z2018info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfSILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019.2357-7797http://www.repositorio.ufop.br/handle/123456789/11355Os trabalhos publicados na Inovae estão sob Licença Creative Commons que permite copiar, distribuir, transmitir e adaptar o trabalho, desde que sejam citados o autor e licenciante. Fonte: Inovae <http://www.revistaseletronicas.fmu.br/index.php/inovae/about/submissions#copyrightNotice>. Acesso em: 10 nov. 2016.info:eu-repo/semantics/openAccessSilva, Sergio EvangelistaCuri Filho, Wagner RagiSilva, Thiago Augusto Oliveiraengreponame:Repositório Institucional da UFOPinstname:Universidade Federal de Ouro Preto (UFOP)instacron:UFOP2019-05-28T15:27:40Zoai:repositorio.ufop.br:123456789/11355Repositório InstitucionalPUBhttp://www.repositorio.ufop.br/oai/requestrepositorio@ufop.edu.bropendoar:32332019-05-28T15:27:40Repositório Institucional da UFOP - Universidade Federal de Ouro Preto (UFOP)false
dc.title.none.fl_str_mv Product value dimensions and strategic decisions.
title Product value dimensions and strategic decisions.
spellingShingle Product value dimensions and strategic decisions.
Silva, Sergio Evangelista
Value attributes
Competitive strategy
title_short Product value dimensions and strategic decisions.
title_full Product value dimensions and strategic decisions.
title_fullStr Product value dimensions and strategic decisions.
title_full_unstemmed Product value dimensions and strategic decisions.
title_sort Product value dimensions and strategic decisions.
author Silva, Sergio Evangelista
author_facet Silva, Sergio Evangelista
Curi Filho, Wagner Ragi
Silva, Thiago Augusto Oliveira
author_role author
author2 Curi Filho, Wagner Ragi
Silva, Thiago Augusto Oliveira
author2_role author
author
dc.contributor.author.fl_str_mv Silva, Sergio Evangelista
Curi Filho, Wagner Ragi
Silva, Thiago Augusto Oliveira
dc.subject.por.fl_str_mv Value attributes
Competitive strategy
topic Value attributes
Competitive strategy
description Although the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value.
publishDate 2018
dc.date.none.fl_str_mv 2018
2019-05-28T15:27:40Z
2019-05-28T15:27:40Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv SILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019.
2357-7797
http://www.repositorio.ufop.br/handle/123456789/11355
identifier_str_mv SILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019.
2357-7797
url http://www.repositorio.ufop.br/handle/123456789/11355
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositório Institucional da UFOP
instname:Universidade Federal de Ouro Preto (UFOP)
instacron:UFOP
instname_str Universidade Federal de Ouro Preto (UFOP)
instacron_str UFOP
institution UFOP
reponame_str Repositório Institucional da UFOP
collection Repositório Institucional da UFOP
repository.name.fl_str_mv Repositório Institucional da UFOP - Universidade Federal de Ouro Preto (UFOP)
repository.mail.fl_str_mv repositorio@ufop.edu.br
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