Product value dimensions and strategic decisions.
Autor(a) principal: | |
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Data de Publicação: | 2018 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Institucional da UFOP |
Texto Completo: | http://www.repositorio.ufop.br/handle/123456789/11355 |
Resumo: | Although the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value. |
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Product value dimensions and strategic decisions.Value attributesCompetitive strategyAlthough the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value.2019-05-28T15:27:40Z2019-05-28T15:27:40Z2018info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfSILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019.2357-7797http://www.repositorio.ufop.br/handle/123456789/11355Os trabalhos publicados na Inovae estão sob Licença Creative Commons que permite copiar, distribuir, transmitir e adaptar o trabalho, desde que sejam citados o autor e licenciante. Fonte: Inovae <http://www.revistaseletronicas.fmu.br/index.php/inovae/about/submissions#copyrightNotice>. Acesso em: 10 nov. 2016.info:eu-repo/semantics/openAccessSilva, Sergio EvangelistaCuri Filho, Wagner RagiSilva, Thiago Augusto Oliveiraengreponame:Repositório Institucional da UFOPinstname:Universidade Federal de Ouro Preto (UFOP)instacron:UFOP2019-05-28T15:27:40Zoai:repositorio.ufop.br:123456789/11355Repositório InstitucionalPUBhttp://www.repositorio.ufop.br/oai/requestrepositorio@ufop.edu.bropendoar:32332019-05-28T15:27:40Repositório Institucional da UFOP - Universidade Federal de Ouro Preto (UFOP)false |
dc.title.none.fl_str_mv |
Product value dimensions and strategic decisions. |
title |
Product value dimensions and strategic decisions. |
spellingShingle |
Product value dimensions and strategic decisions. Silva, Sergio Evangelista Value attributes Competitive strategy |
title_short |
Product value dimensions and strategic decisions. |
title_full |
Product value dimensions and strategic decisions. |
title_fullStr |
Product value dimensions and strategic decisions. |
title_full_unstemmed |
Product value dimensions and strategic decisions. |
title_sort |
Product value dimensions and strategic decisions. |
author |
Silva, Sergio Evangelista |
author_facet |
Silva, Sergio Evangelista Curi Filho, Wagner Ragi Silva, Thiago Augusto Oliveira |
author_role |
author |
author2 |
Curi Filho, Wagner Ragi Silva, Thiago Augusto Oliveira |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Silva, Sergio Evangelista Curi Filho, Wagner Ragi Silva, Thiago Augusto Oliveira |
dc.subject.por.fl_str_mv |
Value attributes Competitive strategy |
topic |
Value attributes Competitive strategy |
description |
Although the product value is a central element in the competitive strategy, it has not been properly discussed in theoretical models. The authors have found no clear analysis of cause- -and-effect relationships between the product value and the strategic decision issues in the literature. Regarding this theoretical gap, the present article proposes a theoretical model of the dimensions of the product value and relates these elements to the strategic decisions that should be taken in the context of competitive strategy elaboration. The related decisions are exploited, and guidelines for competitive strategy definition are structured. Thus, this theoretical essay has three main contributions. First, it extends the current concept of product value through an in-depth and detailed view. Second, it presents a direct link between product value forms and competitive strategy. Third, it outlines a comprehensive and integrative view of the process of competitive strategy elaboration based on product value. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018 2019-05-28T15:27:40Z 2019-05-28T15:27:40Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
SILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019. 2357-7797 http://www.repositorio.ufop.br/handle/123456789/11355 |
identifier_str_mv |
SILVA, S. E.; CURI FILHO, W. R.; SILVA, T. A. O. Product value dimensions and strategic decisions. INOVAE - Journal Of Engineering And Technology Innovation, v. 6, p. 1-16, 2018. Disponível em: <www.revistaseletronicas.fmu.br/index.php/inovae/article/.../1322>. Acesso em: 19 fev. 2019. 2357-7797 |
url |
http://www.repositorio.ufop.br/handle/123456789/11355 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.source.none.fl_str_mv |
reponame:Repositório Institucional da UFOP instname:Universidade Federal de Ouro Preto (UFOP) instacron:UFOP |
instname_str |
Universidade Federal de Ouro Preto (UFOP) |
instacron_str |
UFOP |
institution |
UFOP |
reponame_str |
Repositório Institucional da UFOP |
collection |
Repositório Institucional da UFOP |
repository.name.fl_str_mv |
Repositório Institucional da UFOP - Universidade Federal de Ouro Preto (UFOP) |
repository.mail.fl_str_mv |
repositorio@ufop.edu.br |
_version_ |
1813002858723803136 |