BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE

Detalhes bibliográficos
Autor(a) principal: Balbino, Valdir Antonio
Data de Publicação: 2015
Outros Autores: Binotto, Erlaine, Stradiotto Siqueira, Elisabete
Tipo de documento: Artigo
Idioma: por
Título da fonte: REAd (Porto Alegre. Online)
Texto Completo: https://seer.ufrgs.br/index.php/read/article/view/44185
Resumo: The article aims to identify perception and difficulties that producers have to adopt more socially responsible practices and environmentally. A qualitative method to semi structured interviews we used with five of the six people involved Beekeepers Association. In this sense, the research used the thematic categorical analysis, with the break up into categories according to the themes that emerge from the text identifying what they have in common. The research was divided into four thematic categories: 3.1 - Profile of respondents; 3.2 - Determination of beekeeping and honey production; 3.3 - Knowledge of the activity and importance of the association; 3.4 - Marketing and social and environmental responsibility. Social responsibility related to honey was shown as a gap in the concentrated product on concerns about the environment, influencing the decision making of the beekeepers in their business as well as the commitment to improving the quality of life and well - social welfare. The results also showed that beekeeping is a lucrative activity. However it was realized that as a result of members not being well organized, have difficulties in marketing their products.
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spelling BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLEAPICULTURA Y LA RESPONSABILIDAD SOCIAL: LOS DESAFÍOS DE LA PRODUCCIÓN Y DIFICULTADES EN ADOPTAR PRÁCTICAS SOCIALES Y AMBIENTALES RESPONSABLEAPICULTURA E RESPONSABILIDADE SOCIAL: DESAFIOS DA PRODUÇÃO E DIFICULDADES EM ADOTAR PRÁTICAS SOCIAL E AMBIENTALMENTE RESPONSÁVEISResponsabilidade socialAtividade apícolaMelThe article aims to identify perception and difficulties that producers have to adopt more socially responsible practices and environmentally. A qualitative method to semi structured interviews we used with five of the six people involved Beekeepers Association. In this sense, the research used the thematic categorical analysis, with the break up into categories according to the themes that emerge from the text identifying what they have in common. The research was divided into four thematic categories: 3.1 - Profile of respondents; 3.2 - Determination of beekeeping and honey production; 3.3 - Knowledge of the activity and importance of the association; 3.4 - Marketing and social and environmental responsibility. Social responsibility related to honey was shown as a gap in the concentrated product on concerns about the environment, influencing the decision making of the beekeepers in their business as well as the commitment to improving the quality of life and well - social welfare. The results also showed that beekeeping is a lucrative activity. However it was realized that as a result of members not being well organized, have difficulties in marketing their products.El artículo tiene como objetivo identificar la percepción y las dificultades que los productores tienen que adoptar más prácticas socialmente responsables y ambientalmente. Fue utilizada metodología cualitativa, con entrevista semiestructurada con cinco de las seis personas que forman parte de la Asociación de Apicultores. En ese sentido, la investigación utilizó el análisis categorial temático, con el desmembramiento en categorías de acuerdo a los temas que emergen del texto, identificando lo que tienen en común. La investigación fue dividida en cuatro categorías temáticas: 3.1 - Perfil de los entrevistados; 3.2 - Determinación de la apicultura y la producción de miel; 3.3 - El conocimiento de la actividad y la importancia de la asociación; 3.4 - La comercialización y la responsabilidad social y ambiental. Dicho factor se concentra en las preocupaciones con el medio ambiente e influye en las tomas de decisión de los apicultores en sus negocios, así como en el compromiso con la mejoría de la calidad de vida y el bienestar social. Los resultados de la investigación demostraron, además, que la apicultura es una actividad lucrativa. Fue percibido, no obstante, que por el hecho de no estar bien organizados los asociados encuentran dificultades a la hora de comercializar sus productos. O artigo objetiva identificar a percepção e as dificuldades que os produtores têm em adotar práticas mais responsáveis social e ambientalmente. Utilizou-se de método qualitativo, com entrevista semiestruturada com cinco das seis pessoas que participam da Associação de Apicultores. Nesse sentido, a pesquisa utilizou a análise categorial temática, com o desmembramento em categorias conforme os temas que emergem do texto identificando o que eles têm em comum, dividida em quatro categorias temáticas: 3.1 - Perfil dos entrevistados; 3.2 - Determinação da criação de abelhas e da produção do mel; 3.3 - Conhecimento da atividade e importância da associação; 3.4 - Comercialização e responsabilidade social e ambiental. A responsabilidade social em relação ao mel foi evidenciada como um diferencial no produto concentrado nas preocupações com o meio ambiente, influenciando as tomadas de decisões dos apicultores em seus negócios, bem como no comprometimento para a melhoria da qualidade de vida e bem-estar social. Os resultados da pesquisa também demonstraram que a apicultura é uma atividade lucrativa. No entanto, se percebeu que, em decorrência dos associados não estarem bem organizados, têm dificuldades em comercializar seus produtos.Universidade Federal do Rio Grande do Sul2015-08-05info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado pelos paresartigo científicoapplication/pdfhttps://seer.ufrgs.br/index.php/read/article/view/44185Electronic Review of Administration; Vol. 21 No. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-377Revista Electrónica de Administración; Vol. 21 Núm. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-377Revista Eletrônica de Administração; v. 21 n. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-3771413-23111980-4164reponame:REAd (Porto Alegre. Online)instname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/read/article/view/44185/34587Balbino, Valdir AntonioBinotto, ErlaineStradiotto Siqueira, Elisabeteinfo:eu-repo/semantics/openAccess2016-03-15T15:25:50Zoai:seer.ufrgs.br:article/44185Revistahttp://seer.ufrgs.br/index.php/read/indexPUBhttps://seer.ufrgs.br/read/oaiea_read@ufrgs.br1413-23111413-2311opendoar:2016-03-15T15:25:50REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)false
dc.title.none.fl_str_mv BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
APICULTURA Y LA RESPONSABILIDAD SOCIAL: LOS DESAFÍOS DE LA PRODUCCIÓN Y DIFICULTADES EN ADOPTAR PRÁCTICAS SOCIALES Y AMBIENTALES RESPONSABLE
APICULTURA E RESPONSABILIDADE SOCIAL: DESAFIOS DA PRODUÇÃO E DIFICULDADES EM ADOTAR PRÁTICAS SOCIAL E AMBIENTALMENTE RESPONSÁVEIS
title BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
spellingShingle BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
Balbino, Valdir Antonio
Responsabilidade social
Atividade apícola
Mel
title_short BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
title_full BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
title_fullStr BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
title_full_unstemmed BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
title_sort BEEKEEPER AND SOCIAL RESPONSIBILITY: CHALLENGES OF PRODUCTION AND DIFFICULTIES TO ADOPT PRACTICES SOCIAL AND ENVIRONMENTALLY RESPONSIBLE
author Balbino, Valdir Antonio
author_facet Balbino, Valdir Antonio
Binotto, Erlaine
Stradiotto Siqueira, Elisabete
author_role author
author2 Binotto, Erlaine
Stradiotto Siqueira, Elisabete
author2_role author
author
dc.contributor.author.fl_str_mv Balbino, Valdir Antonio
Binotto, Erlaine
Stradiotto Siqueira, Elisabete
dc.subject.por.fl_str_mv Responsabilidade social
Atividade apícola
Mel
topic Responsabilidade social
Atividade apícola
Mel
description The article aims to identify perception and difficulties that producers have to adopt more socially responsible practices and environmentally. A qualitative method to semi structured interviews we used with five of the six people involved Beekeepers Association. In this sense, the research used the thematic categorical analysis, with the break up into categories according to the themes that emerge from the text identifying what they have in common. The research was divided into four thematic categories: 3.1 - Profile of respondents; 3.2 - Determination of beekeeping and honey production; 3.3 - Knowledge of the activity and importance of the association; 3.4 - Marketing and social and environmental responsibility. Social responsibility related to honey was shown as a gap in the concentrated product on concerns about the environment, influencing the decision making of the beekeepers in their business as well as the commitment to improving the quality of life and well - social welfare. The results also showed that beekeeping is a lucrative activity. However it was realized that as a result of members not being well organized, have difficulties in marketing their products.
publishDate 2015
dc.date.none.fl_str_mv 2015-08-05
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Avaliado pelos pares
artigo científico
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/44185
url https://seer.ufrgs.br/index.php/read/article/view/44185
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/44185/34587
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
dc.source.none.fl_str_mv Electronic Review of Administration; Vol. 21 No. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-377
Revista Electrónica de Administración; Vol. 21 Núm. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-377
Revista Eletrônica de Administração; v. 21 n. 2 (2015): EDIÇÃO 81 - MAI/AGO 2015; 348-377
1413-2311
1980-4164
reponame:REAd (Porto Alegre. Online)
instname:Universidade Federal do Rio Grande do Sul (UFRGS)
instacron:UFRGS
instname_str Universidade Federal do Rio Grande do Sul (UFRGS)
instacron_str UFRGS
institution UFRGS
reponame_str REAd (Porto Alegre. Online)
collection REAd (Porto Alegre. Online)
repository.name.fl_str_mv REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)
repository.mail.fl_str_mv ea_read@ufrgs.br
_version_ 1799766204376678400

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