ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET

Detalhes bibliográficos
Autor(a) principal: Hashimoto, Nelson Yudi
Data de Publicação: 2013
Outros Autores: Silva da Fonseca, Valéria
Tipo de documento: Artigo
Idioma: por
Título da fonte: REAd (Porto Alegre. Online)
Texto Completo: https://seer.ufrgs.br/index.php/read/article/view/39077
Resumo: The objective of the present investigation is to verify the influence of expansion of the Nissei chain pharmacies in the strategic response of independent pharmacies located in Curitiba, PR, Brazil, in the period 1998-2004. The method used was a survey, of kind descriptive-interpretative, and qualitative approach. The sample was formed by eleven independent pharmacies located in the downtown of the city and by the pharmacies of Nissei chain. The data was obtained by means of semi-structured interviews made with the managers of Nissei chain pharmacies and structured interviews with owners or managers of independent pharmacies, besides the study of organizational documents and informatives, article published in newspapers, specialized magazines and internet home pages. The treatment of data was effectuated by means of the content analysis and documental analysis. This study examined the strategic responses through of identification of the strategic actions used by independent pharmacies, based in the Oliver’s tipology (1991). The results revealed that the expansion of the Nissei chain pharmacies collaborated to unleash the mimetic isomorphism in the sector, made with that independent pharmacies adopted the strategic responses like compromisse, avoid, and  mainly acquiescence, with prevalence of the imitate tactic.
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spelling ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKETPRESIONES AMBIENTALES Y RESPUESTAS ESTRATÉGICAS: UN ANÁLISIS DE ORGANIZACIONES DE LA VENTA AL POR MENOR FARMACÉUTICO CURITIBANOPRESSÕES AMBIENTAIS E RESPOSTAS ESTRATÉGICAS: UMA ANÁLISE DE ORGANIZAÇÕES DO VAREJO FARMACÊUTICO CURITIBANOmudança ambientalresposta estratégicateoria institucionalisomorfismo miméticosetor de varejo farmacêuticoenvironmental changestrategic responseinstitutional theorymimetic isomorphismpharmaceutical retail marketcambio ambientalrespuesta estratégicateoría institucionalisomorfismo miméticosector de venta al por menor farmacéuticoThe objective of the present investigation is to verify the influence of expansion of the Nissei chain pharmacies in the strategic response of independent pharmacies located in Curitiba, PR, Brazil, in the period 1998-2004. The method used was a survey, of kind descriptive-interpretative, and qualitative approach. The sample was formed by eleven independent pharmacies located in the downtown of the city and by the pharmacies of Nissei chain. The data was obtained by means of semi-structured interviews made with the managers of Nissei chain pharmacies and structured interviews with owners or managers of independent pharmacies, besides the study of organizational documents and informatives, article published in newspapers, specialized magazines and internet home pages. The treatment of data was effectuated by means of the content analysis and documental analysis. This study examined the strategic responses through of identification of the strategic actions used by independent pharmacies, based in the Oliver’s tipology (1991). The results revealed that the expansion of the Nissei chain pharmacies collaborated to unleash the mimetic isomorphism in the sector, made with that independent pharmacies adopted the strategic responses like compromisse, avoid, and  mainly acquiescence, with prevalence of the imitate tactic.Este artículo presenta los resultados de una investigación, realizada con el objetivo de averiguar la influencia de la expansión de la red de farmacias Nissei en la respuesta estratégica de farmacias independientes localizadas en Curitiba, PR, en el periodo 1998-2004. El método empleado fue la delineación de la recolección, del tipo descriptivo-interpretativo, con abordaje predominantemente cualitativo. La muestra fue compuesta por once farmacias independientes situadas en la región central de la ciudad y por los establecimientos de la red de farmacias Nissei. Los dados fueron recogidos mediante entrevistas semiestructuradas con gerentes de la red de farmacias en examen y de entrevistas estructuradas con propietarios o gerentes de las farmacias independientes, además de la consulta a documentos e informativos organizacionales, artículos publicados en periódicos, revistas especializadas y páginas de la Internet. El tratamiento de los dados fue efectuado mediante el uso de técnicas de análisis de contenido y de análisis documental. Se verificaron las respuestas estratégicas por la identificación de las acciones estratégicas implementadas por las farmacias independientes en el periodo enfocado y clasificación posterior de ellas con base en la tipología de Oliver (1991). Los resultados revelan que la expansión de la red de farmacias Nissei contribuyó para desencadenar el isomorfismo mimético en el sector, llevando las farmacias independientes a formular respuestas estratégicas de compromiso, esquivez y, sobre todo, aquiescencia, con el predominio de la táctica de imitación.Este artigo apresenta os resultados de uma pesquisa, efetuada com o objetivo de averiguar a influência da expansão da rede de farmácias Nissei na resposta estratégica de farmácias independentes localizadas em Curitiba, PR, no período 1998-2004. O método empregado foi o delineamento de levantamento, do tipo descritivo-interpretativo, com abordagem predominantemente qualitativa. A amostra foi composta por onze farmácias independentes situadas na região central da cidade e pelos estabelecimentos da rede de farmácias Nissei. Os dados foram coletados por meio de entrevistas semiestruturadas com gerentes da rede de farmácias em exame e de entrevistas estruturadas com proprietários ou gerentes das farmácias independentes, além da consulta a documentos e informativos organizacionais, artigos publicados em jornais, revistas especializadas e páginas da Internet. O tratamento dos dados foi efetuado mediante o uso de técnicas de análise de conteúdo e de análise documental. Verificaram-se as respostas estratégicas pela identificação das ações estratégicas implementadas pelas farmácias independentes no período focalizado e classificação posterior delas com base na tipologia de Oliver (1991). Os resultados revelam que a expansão da rede de farmácias Nissei contribuiu para desencadear o isomorfismo mimético no setor, levando as farmácias independentes a formularem respostas estratégicas de compromisso, esquivança e, sobretudo, aquiescência, com o predomínio da tática de imitação.Universidade Federal do Rio Grande do Sul2013-04-18info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionscientific articlearticulo científicoAvaliado pelos paresartigo científicoapplication/pdfhttps://seer.ufrgs.br/index.php/read/article/view/39077Electronic Review of Administration; Vol. 15 No. 2 (2009): Edição 63 - mai/ago 2009; 475-503Revista Electrónica de Administración; Vol. 15 Núm. 2 (2009): Edição 63 - mai/ago 2009; 475-503Revista Eletrônica de Administração; v. 15 n. 2 (2009): Edição 63 - mai/ago 2009; 475-5031413-23111980-4164reponame:REAd (Porto Alegre. Online)instname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/read/article/view/39077/25057Hashimoto, Nelson YudiSilva da Fonseca, Valériainfo:eu-repo/semantics/openAccess2013-04-22T16:54:55Zoai:seer.ufrgs.br:article/39077Revistahttp://seer.ufrgs.br/index.php/read/indexPUBhttps://seer.ufrgs.br/read/oaiea_read@ufrgs.br1413-23111413-2311opendoar:2013-04-22T16:54:55REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)false
dc.title.none.fl_str_mv ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
PRESIONES AMBIENTALES Y RESPUESTAS ESTRATÉGICAS: UN ANÁLISIS DE ORGANIZACIONES DE LA VENTA AL POR MENOR FARMACÉUTICO CURITIBANO
PRESSÕES AMBIENTAIS E RESPOSTAS ESTRATÉGICAS: UMA ANÁLISE DE ORGANIZAÇÕES DO VAREJO FARMACÊUTICO CURITIBANO
title ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
spellingShingle ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
Hashimoto, Nelson Yudi
mudança ambiental
resposta estratégica
teoria institucional
isomorfismo mimético
setor de varejo farmacêutico
environmental change
strategic response
institutional theory
mimetic isomorphism
pharmaceutical retail market
cambio ambiental
respuesta estratégica
teoría institucional
isomorfismo mimético
sector de venta al por menor farmacéutico
title_short ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
title_full ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
title_fullStr ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
title_full_unstemmed ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
title_sort ENVIRONMENTAL PRESSURES AND STRATEGIC RESPONSES: AN INVESTIGATION IN ORGANIZATIONS OF PHARMACEUTICAL RETAIL MARKET
author Hashimoto, Nelson Yudi
author_facet Hashimoto, Nelson Yudi
Silva da Fonseca, Valéria
author_role author
author2 Silva da Fonseca, Valéria
author2_role author
dc.contributor.author.fl_str_mv Hashimoto, Nelson Yudi
Silva da Fonseca, Valéria
dc.subject.por.fl_str_mv mudança ambiental
resposta estratégica
teoria institucional
isomorfismo mimético
setor de varejo farmacêutico
environmental change
strategic response
institutional theory
mimetic isomorphism
pharmaceutical retail market
cambio ambiental
respuesta estratégica
teoría institucional
isomorfismo mimético
sector de venta al por menor farmacéutico
topic mudança ambiental
resposta estratégica
teoria institucional
isomorfismo mimético
setor de varejo farmacêutico
environmental change
strategic response
institutional theory
mimetic isomorphism
pharmaceutical retail market
cambio ambiental
respuesta estratégica
teoría institucional
isomorfismo mimético
sector de venta al por menor farmacéutico
description The objective of the present investigation is to verify the influence of expansion of the Nissei chain pharmacies in the strategic response of independent pharmacies located in Curitiba, PR, Brazil, in the period 1998-2004. The method used was a survey, of kind descriptive-interpretative, and qualitative approach. The sample was formed by eleven independent pharmacies located in the downtown of the city and by the pharmacies of Nissei chain. The data was obtained by means of semi-structured interviews made with the managers of Nissei chain pharmacies and structured interviews with owners or managers of independent pharmacies, besides the study of organizational documents and informatives, article published in newspapers, specialized magazines and internet home pages. The treatment of data was effectuated by means of the content analysis and documental analysis. This study examined the strategic responses through of identification of the strategic actions used by independent pharmacies, based in the Oliver’s tipology (1991). The results revealed that the expansion of the Nissei chain pharmacies collaborated to unleash the mimetic isomorphism in the sector, made with that independent pharmacies adopted the strategic responses like compromisse, avoid, and  mainly acquiescence, with prevalence of the imitate tactic.
publishDate 2013
dc.date.none.fl_str_mv 2013-04-18
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
scientific article
articulo científico
Avaliado pelos pares
artigo científico
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/39077
url https://seer.ufrgs.br/index.php/read/article/view/39077
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/39077/25057
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
dc.source.none.fl_str_mv Electronic Review of Administration; Vol. 15 No. 2 (2009): Edição 63 - mai/ago 2009; 475-503
Revista Electrónica de Administración; Vol. 15 Núm. 2 (2009): Edição 63 - mai/ago 2009; 475-503
Revista Eletrônica de Administração; v. 15 n. 2 (2009): Edição 63 - mai/ago 2009; 475-503
1413-2311
1980-4164
reponame:REAd (Porto Alegre. Online)
instname:Universidade Federal do Rio Grande do Sul (UFRGS)
instacron:UFRGS
instname_str Universidade Federal do Rio Grande do Sul (UFRGS)
instacron_str UFRGS
institution UFRGS
reponame_str REAd (Porto Alegre. Online)
collection REAd (Porto Alegre. Online)
repository.name.fl_str_mv REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)
repository.mail.fl_str_mv ea_read@ufrgs.br
_version_ 1799766202500775936

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