CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT

Detalhes bibliográficos
Autor(a) principal: Scheffer Garay, Ângela Beatriz
Data de Publicação: 2013
Tipo de documento: Artigo
Idioma: por
Título da fonte: REAd (Porto Alegre. Online)
Texto Completo: https://seer.ufrgs.br/index.php/read/article/view/40567
Resumo: The study in this article addressed the perception of how young, talented business administration students value a socially responsible posture when it comes to choosing firms to work for or to do apprenticeship. The goal was to ascertain whether the CSR provides a focus of attraction for young talents. The main findings were: CSR is rated average in importance when choosing a firm; CSR showed up as a more important factor in talent retention rather than attraction. Better career prospects, benefits and salaries offered, the firms’s reputation in the market, as well as investments in training and development, emerge as the most significant factors in firm selection. It also stood out the notion that the young students’ main concern is the firm’s behavior towards employees (internal dimension of Social Responsibility). These data reinforce the importance of Human Resources policies as a factor of attraction and retention of talents.
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spelling CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENTA RESPONSABILIDADE SOCIAL CORPORATIVA (RSC) COMO ELEMENTO DE ATRAÇÃO DE TALENTOS: PERCEPÇÃO DOS ALUNOS DESTAQUES DO CURSO DE ADMINISTRAÇÃOResponsabilidade Social CorporativaRecursos HumanosPolíticas de Recursos HumanosAtração e retenção de talentosImagem corporativaCorporate Social ResponsibilityHuman ResourcesHuman Resource PoliciesTalent attraction and retentionCorporate imageThe study in this article addressed the perception of how young, talented business administration students value a socially responsible posture when it comes to choosing firms to work for or to do apprenticeship. The goal was to ascertain whether the CSR provides a focus of attraction for young talents. The main findings were: CSR is rated average in importance when choosing a firm; CSR showed up as a more important factor in talent retention rather than attraction. Better career prospects, benefits and salaries offered, the firms’s reputation in the market, as well as investments in training and development, emerge as the most significant factors in firm selection. It also stood out the notion that the young students’ main concern is the firm’s behavior towards employees (internal dimension of Social Responsibility). These data reinforce the importance of Human Resources policies as a factor of attraction and retention of talents.Este artigo apresenta um estudo que buscou conhecer a percepção de jovens talentos do curso de administração de empresas sobre a importância que dão ao posicionamento socialmente responsável no momento de escolha da empresa em que gostariam de trabalhar/estagiar. Queria-se verificar se a Responsabilidade Social Corporativa (RSC) constitui-se em um fator de atração para os jovens talentos. Entre os principais resultados do estudo encontram-se: Quando escolhem uma empresa, dão à questão da RSC uma importância média; RSC apareceu como fator mais importante para a retenção do que para a atração de jovens talentos. Como os principais fatores pesados no momento de escolha apareceram a possibilidade de ascensão na carreira, os benefícios e a remuneração que a empresa oferece, a reputação da empresa no mercado, bem como ter investimentos em treinamento e desenvolvimento. Outro destaque foi a identificação de que a preocupação maior dos jovens está em relação à conduta da empresa com os funcionários (dimensão interna da Responsabilidade Social), dados estes que reforçam a importância das políticas de RH como fator de atração e retenção de talentos.Universidade Federal do Rio Grande do Sul2013-06-19info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionscientific articleAvaliado pelos paresartigo científicoapplication/pdfhttps://seer.ufrgs.br/index.php/read/article/view/40567Electronic Review of Administration; Vol. 12 No. 3 (2006): Edição 51 - mai/jun 2006Revista Electrónica de Administración; Vol. 12 Núm. 3 (2006): Edição 51 - mai/jun 2006Revista Eletrônica de Administração; v. 12 n. 3 (2006): Edição 51 - mai/jun 20061413-23111980-4164reponame:REAd (Porto Alegre. Online)instname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/read/article/view/40567/25796Scheffer Garay, Ângela Beatrizinfo:eu-repo/semantics/openAccess2013-06-19T18:16:39Zoai:seer.ufrgs.br:article/40567Revistahttp://seer.ufrgs.br/index.php/read/indexPUBhttps://seer.ufrgs.br/read/oaiea_read@ufrgs.br1413-23111413-2311opendoar:2013-06-19T18:16:39REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)false
dc.title.none.fl_str_mv CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
A RESPONSABILIDADE SOCIAL CORPORATIVA (RSC) COMO ELEMENTO DE ATRAÇÃO DE TALENTOS: PERCEPÇÃO DOS ALUNOS DESTAQUES DO CURSO DE ADMINISTRAÇÃO
title CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
spellingShingle CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
Scheffer Garay, Ângela Beatriz
Responsabilidade Social Corporativa
Recursos Humanos
Políticas de Recursos Humanos
Atração e retenção de talentos
Imagem corporativa
Corporate Social Responsibility
Human Resources
Human Resource Policies
Talent attraction and retention
Corporate image
title_short CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
title_full CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
title_fullStr CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
title_full_unstemmed CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
title_sort CORPORATE SOCIAL RESPONSIBILITY (CSR) AS AN ELEMENT OF TALENT ATTRACTION: THE PERCEPTION OF DISTINGUISHED UNDERGRADUATE STUDENTS IN MANAGEMENT
author Scheffer Garay, Ângela Beatriz
author_facet Scheffer Garay, Ângela Beatriz
author_role author
dc.contributor.author.fl_str_mv Scheffer Garay, Ângela Beatriz
dc.subject.por.fl_str_mv Responsabilidade Social Corporativa
Recursos Humanos
Políticas de Recursos Humanos
Atração e retenção de talentos
Imagem corporativa
Corporate Social Responsibility
Human Resources
Human Resource Policies
Talent attraction and retention
Corporate image
topic Responsabilidade Social Corporativa
Recursos Humanos
Políticas de Recursos Humanos
Atração e retenção de talentos
Imagem corporativa
Corporate Social Responsibility
Human Resources
Human Resource Policies
Talent attraction and retention
Corporate image
description The study in this article addressed the perception of how young, talented business administration students value a socially responsible posture when it comes to choosing firms to work for or to do apprenticeship. The goal was to ascertain whether the CSR provides a focus of attraction for young talents. The main findings were: CSR is rated average in importance when choosing a firm; CSR showed up as a more important factor in talent retention rather than attraction. Better career prospects, benefits and salaries offered, the firms’s reputation in the market, as well as investments in training and development, emerge as the most significant factors in firm selection. It also stood out the notion that the young students’ main concern is the firm’s behavior towards employees (internal dimension of Social Responsibility). These data reinforce the importance of Human Resources policies as a factor of attraction and retention of talents.
publishDate 2013
dc.date.none.fl_str_mv 2013-06-19
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
scientific article
Avaliado pelos pares
artigo científico
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/40567
url https://seer.ufrgs.br/index.php/read/article/view/40567
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://seer.ufrgs.br/index.php/read/article/view/40567/25796
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
dc.source.none.fl_str_mv Electronic Review of Administration; Vol. 12 No. 3 (2006): Edição 51 - mai/jun 2006
Revista Electrónica de Administración; Vol. 12 Núm. 3 (2006): Edição 51 - mai/jun 2006
Revista Eletrônica de Administração; v. 12 n. 3 (2006): Edição 51 - mai/jun 2006
1413-2311
1980-4164
reponame:REAd (Porto Alegre. Online)
instname:Universidade Federal do Rio Grande do Sul (UFRGS)
instacron:UFRGS
instname_str Universidade Federal do Rio Grande do Sul (UFRGS)
instacron_str UFRGS
institution UFRGS
reponame_str REAd (Porto Alegre. Online)
collection REAd (Porto Alegre. Online)
repository.name.fl_str_mv REAd (Porto Alegre. Online) - Universidade Federal do Rio Grande do Sul (UFRGS)
repository.mail.fl_str_mv ea_read@ufrgs.br
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