INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE
Autor(a) principal: | |
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Data de Publicação: | 2009 |
Outros Autores: | , , , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | ConTexto |
Texto Completo: | https://seer.ufrgs.br/index.php/ConTexto/article/view/11227 |
Resumo: | This paper has for main objective to demonstrate that the intangible assets provide to the company a competitive advantage in relation to its competitors. To reach this objective, the study it is divided in three parts. The first part includes the referencial theoretical, that it initiates with one brief characterization of intangible assets, detaching the concept, the economic nature and its characteristics. The second part deals with the identification of the sources of generation of intangible assets, its economic characteristics, especially the inherent capacity of partial exclusion and risks. The third part presents the main species of intangible assets. Finally some conclusions are raised. |
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INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGEATIVOS INTANGÍVEIS: FONTE DE VANTAGEM COMPETITIVAIntangible assets. Competitive advantage. Goodwill.Ativos intangíveis. Vantagem competitiva. Goodwill.This paper has for main objective to demonstrate that the intangible assets provide to the company a competitive advantage in relation to its competitors. To reach this objective, the study it is divided in three parts. The first part includes the referencial theoretical, that it initiates with one brief characterization of intangible assets, detaching the concept, the economic nature and its characteristics. The second part deals with the identification of the sources of generation of intangible assets, its economic characteristics, especially the inherent capacity of partial exclusion and risks. The third part presents the main species of intangible assets. Finally some conclusions are raised.Este artigo tem por objetivo principal demonstrar que os ativos intangíveis proporcionam à empresa uma vantagem competitiva em relação aos seus concorrentes. Para atingir esse objetivo, o estudo está dividido em três partes. A primeira parte inclui o referencial teórico, que inicia com uma breve caracterização de ativos intangíveis, destacando o conceito, a natureza e suas características econômicas. A segunda parte trata da identificação das fontes de geração de ativos intangíveis, suas características econômicas, especialmente a capacidade de exclusão parcial e os riscos inerentes. A terceira parte apresenta as principais espécies de ativos intangíveis. Finalmente são levantadas algumas conclusões.UFRGS2009-11-04info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por Paresapplication/pdfhttps://seer.ufrgs.br/index.php/ConTexto/article/view/11227ConTexto - Contabilidade em Texto; v. 6 n. 10 (2006): 2º semestre 20062175-87511676-6016reponame:ConTextoinstname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/ConTexto/article/view/11227/6631Santos, José Luiz dosGomes, José Mário MatsumuraFernandes, Luciane AlvesPinheiro, Paulo RobertoSchmidt, Pauloinfo:eu-repo/semantics/openAccess2009-11-04T17:32:14Zoai:seer.ufrgs.br:article/11227Revistahttps://www.seer.ufrgs.br/index.php/ConTexto/indexPUBhttpw://www.seer.ufrgs.br/index.php/ConTexto/oaifernanda.momo@ufrgs.br||contexto@ufrgs.br2175-87511676-6016opendoar:2009-11-04T17:32:14ConTexto - Universidade Federal do Rio Grande do Sul (UFRGS)false |
dc.title.none.fl_str_mv |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE ATIVOS INTANGÍVEIS: FONTE DE VANTAGEM COMPETITIVA |
title |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
spellingShingle |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE Santos, José Luiz dos Intangible assets. Competitive advantage. Goodwill. Ativos intangíveis. Vantagem competitiva. Goodwill. |
title_short |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
title_full |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
title_fullStr |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
title_full_unstemmed |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
title_sort |
INTANGIBLE ASSETS: SOURCE OF COMPETITIVE ADVANTAGE |
author |
Santos, José Luiz dos |
author_facet |
Santos, José Luiz dos Gomes, José Mário Matsumura Fernandes, Luciane Alves Pinheiro, Paulo Roberto Schmidt, Paulo |
author_role |
author |
author2 |
Gomes, José Mário Matsumura Fernandes, Luciane Alves Pinheiro, Paulo Roberto Schmidt, Paulo |
author2_role |
author author author author |
dc.contributor.author.fl_str_mv |
Santos, José Luiz dos Gomes, José Mário Matsumura Fernandes, Luciane Alves Pinheiro, Paulo Roberto Schmidt, Paulo |
dc.subject.por.fl_str_mv |
Intangible assets. Competitive advantage. Goodwill. Ativos intangíveis. Vantagem competitiva. Goodwill. |
topic |
Intangible assets. Competitive advantage. Goodwill. Ativos intangíveis. Vantagem competitiva. Goodwill. |
description |
This paper has for main objective to demonstrate that the intangible assets provide to the company a competitive advantage in relation to its competitors. To reach this objective, the study it is divided in three parts. The first part includes the referencial theoretical, that it initiates with one brief characterization of intangible assets, detaching the concept, the economic nature and its characteristics. The second part deals with the identification of the sources of generation of intangible assets, its economic characteristics, especially the inherent capacity of partial exclusion and risks. The third part presents the main species of intangible assets. Finally some conclusions are raised. |
publishDate |
2009 |
dc.date.none.fl_str_mv |
2009-11-04 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Avaliado por Pares |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://seer.ufrgs.br/index.php/ConTexto/article/view/11227 |
url |
https://seer.ufrgs.br/index.php/ConTexto/article/view/11227 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://seer.ufrgs.br/index.php/ConTexto/article/view/11227/6631 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
UFRGS |
publisher.none.fl_str_mv |
UFRGS |
dc.source.none.fl_str_mv |
ConTexto - Contabilidade em Texto; v. 6 n. 10 (2006): 2º semestre 2006 2175-8751 1676-6016 reponame:ConTexto instname:Universidade Federal do Rio Grande do Sul (UFRGS) instacron:UFRGS |
instname_str |
Universidade Federal do Rio Grande do Sul (UFRGS) |
instacron_str |
UFRGS |
institution |
UFRGS |
reponame_str |
ConTexto |
collection |
ConTexto |
repository.name.fl_str_mv |
ConTexto - Universidade Federal do Rio Grande do Sul (UFRGS) |
repository.mail.fl_str_mv |
fernanda.momo@ufrgs.br||contexto@ufrgs.br |
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1799766348750913536 |