Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children

Detalhes bibliográficos
Autor(a) principal: Casaqui, Vander
Data de Publicação: 2019
Outros Autores: Matijewitsch, Fernando, Figueiredo, Camila Brandão Simurro
Tipo de documento: Artigo
Idioma: por
Título da fonte: Intexto (Porto Alegre)
Texto Completo: https://seer.ufrgs.br/index.php/intexto/article/view/78062
Resumo: The theme of this paper is the entrepreneurial culture, which corresponds to a process beyond economic activity: it refers to social practices, behavioral profiles, moral prescriptions and the market of ideas around the entrepreneur as a paradigmatic model of our time. In this spectrum, we interrelated entrepreneurship with two other themes: childhood and celebrities, based on the discourse analysis of entrepreneurship aimed at children. The theoretical framework that organizes our reflection is based on Dardot and Laval’s thesis on neoliberal society; Boltanski and Chiapello's new spirit of capitalism’s concept; on fundamental works that reflects about childhood and celebrities, among others. The corpus analysis methodology is based on social discourse’s theoretical-methodological proposal by Angenot.
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spelling Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for childrenEmpreendedorismo, infância e celebridades: análise dos discursos do empreendedorismo para criançasComunicaçãoCultura empreendedoraInfânciaCelebridadesDiscurso.Communication. Entrepreneurial culture. Childhood. Celebrities. Discourse.The theme of this paper is the entrepreneurial culture, which corresponds to a process beyond economic activity: it refers to social practices, behavioral profiles, moral prescriptions and the market of ideas around the entrepreneur as a paradigmatic model of our time. In this spectrum, we interrelated entrepreneurship with two other themes: childhood and celebrities, based on the discourse analysis of entrepreneurship aimed at children. The theoretical framework that organizes our reflection is based on Dardot and Laval’s thesis on neoliberal society; Boltanski and Chiapello's new spirit of capitalism’s concept; on fundamental works that reflects about childhood and celebrities, among others. The corpus analysis methodology is based on social discourse’s theoretical-methodological proposal by Angenot.Este artigo tem como tema a cultura empreendedora, que corresponde a um processo para além da atividade econômica: refere-se às práticas sociais, aos perfis comportamentais, às prescrições morais e ao mercado de ideias em torno do empreendedor como modelo paradigmático de nosso tempo. Nesse espectro, tratamos da intersecção do empreendedorismo com dois outros temas: a infância e as celebridades, a partir da análise dos discursos do empreendedorismo voltado às crianças. O quadro teórico que organiza nossa reflexão se baseia nas teses de Dardot e Laval (2016) sobre a sociedade neoliberal; na teoria do novo espírito do capitalismo de Boltanski e Chiapello (2009); em obras fundamentais da discussão sobre infância e celebridades, entre outras. A metodologia de análise do corpus é baseada na proposta teórico-metodológica da análise do discurso social (ANGENOT, 2010).Universidade Federal do Rio Grande do Sul2019-01-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAnálise de discursoapplication/pdfhttps://seer.ufrgs.br/index.php/intexto/article/view/7806210.19132/1807-8583201944.99-119Intexto; n.44, jan./abr. 2019; 99-119Intexto; n.44, jan./abr. 2019; 99-119Intexto; n. 44, jan./abr. 2019; 99-119Intexto; n.44,jan./abr. 2019; 99-119Intexto; n. 44, jan./abr. 2019; 99-1191807-8583reponame:Intexto (Porto Alegre)instname:Universidade Federal do Rio Grande do Sul (UFRGS)instacron:UFRGSporhttps://seer.ufrgs.br/index.php/intexto/article/view/78062/49892Copyright (c) 2018 Vander Casaqui, Fernando Matijewitsch, Camila Brandão Simurro Figueiredohttps://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessCasaqui, VanderMatijewitsch, FernandoFigueiredo, Camila Brandão Simurro2023-11-23T16:11:33Zoai:seer.ufrgs.br:article/78062Revistahttp://seer.ufrgs.br/intextoONGhttp://seer.ufrgs.br/intexto/oai||intexto@ufrgs.br1807-85831807-8583opendoar:2023-11-23T16:11:33Intexto (Porto Alegre) - Universidade Federal do Rio Grande do Sul (UFRGS)false
dc.title.none.fl_str_mv Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
Empreendedorismo, infância e celebridades: análise dos discursos do empreendedorismo para crianças
title Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
spellingShingle Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
Casaqui, Vander
Comunicação
Cultura empreendedora
Infância
Celebridades
Discurso.
Communication. Entrepreneurial culture. Childhood. Celebrities. Discourse.
title_short Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
title_full Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
title_fullStr Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
title_full_unstemmed Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
title_sort Entrepreneurship, childhood and celebrities: discourse analysis of entrepreneurship for children
author Casaqui, Vander
author_facet Casaqui, Vander
Matijewitsch, Fernando
Figueiredo, Camila Brandão Simurro
author_role author
author2 Matijewitsch, Fernando
Figueiredo, Camila Brandão Simurro
author2_role author
author
dc.contributor.author.fl_str_mv Casaqui, Vander
Matijewitsch, Fernando
Figueiredo, Camila Brandão Simurro
dc.subject.por.fl_str_mv Comunicação
Cultura empreendedora
Infância
Celebridades
Discurso.
Communication. Entrepreneurial culture. Childhood. Celebrities. Discourse.
topic Comunicação
Cultura empreendedora
Infância
Celebridades
Discurso.
Communication. Entrepreneurial culture. Childhood. Celebrities. Discourse.
description The theme of this paper is the entrepreneurial culture, which corresponds to a process beyond economic activity: it refers to social practices, behavioral profiles, moral prescriptions and the market of ideas around the entrepreneur as a paradigmatic model of our time. In this spectrum, we interrelated entrepreneurship with two other themes: childhood and celebrities, based on the discourse analysis of entrepreneurship aimed at children. The theoretical framework that organizes our reflection is based on Dardot and Laval’s thesis on neoliberal society; Boltanski and Chiapello's new spirit of capitalism’s concept; on fundamental works that reflects about childhood and celebrities, among others. The corpus analysis methodology is based on social discourse’s theoretical-methodological proposal by Angenot.
publishDate 2019
dc.date.none.fl_str_mv 2019-01-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Análise de discurso
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://seer.ufrgs.br/index.php/intexto/article/view/78062
10.19132/1807-8583201944.99-119
url https://seer.ufrgs.br/index.php/intexto/article/view/78062
identifier_str_mv 10.19132/1807-8583201944.99-119
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://seer.ufrgs.br/index.php/intexto/article/view/78062/49892
dc.rights.driver.fl_str_mv Copyright (c) 2018 Vander Casaqui, Fernando Matijewitsch, Camila Brandão Simurro Figueiredo
https://creativecommons.org/licenses/by-nc/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2018 Vander Casaqui, Fernando Matijewitsch, Camila Brandão Simurro Figueiredo
https://creativecommons.org/licenses/by-nc/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
publisher.none.fl_str_mv Universidade Federal do Rio Grande do Sul
dc.source.none.fl_str_mv Intexto; n.44, jan./abr. 2019; 99-119
Intexto; n.44, jan./abr. 2019; 99-119
Intexto; n. 44, jan./abr. 2019; 99-119
Intexto; n.44,jan./abr. 2019; 99-119
Intexto; n. 44, jan./abr. 2019; 99-119
1807-8583
reponame:Intexto (Porto Alegre)
instname:Universidade Federal do Rio Grande do Sul (UFRGS)
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instname_str Universidade Federal do Rio Grande do Sul (UFRGS)
instacron_str UFRGS
institution UFRGS
reponame_str Intexto (Porto Alegre)
collection Intexto (Porto Alegre)
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