A cidade na civilização midiática avançada: glocalização, dromocratização e transpolitização da experiência urbana contemporânea

• Autor(a) principal: Trivinho, Eugênio
• Data de Publicação: 2008
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Intexto (Porto Alegre)
• Texto Completo: https://seer.ufrgs.br/index.php/intexto/article/view/4259
• topic: Civilização mediática. Cidade glocal.; Mediatic civilization. City glocal.; Civilización mediática. Ciudad glocal.

The paper intends to present mass media, specifically television, as a tool for the education of desire for harmonic cooperation, which is a condition for intercultural communication. The main points are basically three: 1) starting from the analysis of the Third Culture construction theory of F. Casmir, and 2) from the analysis of mass communication from the Critical Theory and Cultural Studies, as well as of the characteristics and effects of neotelevision, 3) a proposal about the mass media, particularly television, as a tool for the education of desire for harmonic cooperation is elaborated. The paper analyses three of the most important vector processes involved in the profound anthropological mutation of the urban experience: the glocal , dromocrac y and transpolitics processes, along with their derivatives, the glocalization and dromocratisation of individual and collective existence and the transpoliticisation of contemporary social trends. Heterodox modulators of the urban experience that have as yet been little explored by theoretical reflection, these matrix processes, by the fact of taking communication networks and technologies (mass and interactive) as their central premise, can explain three of the most important (and impressive) phenomena related to the city (as a social-historical invention and as bequeathed urbanistic and architectural equipment) and the present experience of the city environment: [1] the reinvention of space in the context of access to communication networks (the fractalised glocalisation of territory ), [2] the conversion of the city into passage flows (inasmuch as the traffic of information along networks is mirrored) ( urban dromocratisation ), and [3] the depopulation of the city's public areas – the prime location of political action and of the collective subject – in favour of new bastions of sociability that are created and decorated by a strong commercial and advertising concentration ( transpolitisation of the disinvestment in the inherited social sphere ).