Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector
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Data de Publicação: | 2018 |
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Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista de Ciências da Administração |
Texto Completo: | https://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p120 |
Resumo: | This article analyzes the elements of the innovation culture of the internal environment that can contribute to the adoption of eco-innovation strategies in the construction industry as a factor of organizational competitiveness. It is a descriptive and exploratory research, with a qualitative approach, developed in five companies, adopting the techniques of content analysis and triangulation. For the analysis of the data, the categories were defined: elements of the innovation culture of the internal environment "beliefs and values", "structure", "stimulus to innovation", "open communication"; and resulting elements "eco-innovation strategies" and "organizational competitiveness". The results point out that the cultural elements present sources that guide environmental and innovative strategies and behaviors for eco-innovation purposes, especially the "stimulus to innovation” and “structure" elements, which led to the appearance of eco-innovations. It was verified that the managers of the companies understand that the strategies of eco-innovation contribute to the organizational competitiveness, since they guarantee the predilection of the clients. |
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Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sectorElementos da Cultura de Inovação do Ambiente Interno que contribuem para adoção de estratégias de ecoinovação para competitividade: análise de empresas industriais do setor da construçãoThis article analyzes the elements of the innovation culture of the internal environment that can contribute to the adoption of eco-innovation strategies in the construction industry as a factor of organizational competitiveness. It is a descriptive and exploratory research, with a qualitative approach, developed in five companies, adopting the techniques of content analysis and triangulation. For the analysis of the data, the categories were defined: elements of the innovation culture of the internal environment "beliefs and values", "structure", "stimulus to innovation", "open communication"; and resulting elements "eco-innovation strategies" and "organizational competitiveness". The results point out that the cultural elements present sources that guide environmental and innovative strategies and behaviors for eco-innovation purposes, especially the "stimulus to innovation” and “structure" elements, which led to the appearance of eco-innovations. It was verified that the managers of the companies understand that the strategies of eco-innovation contribute to the organizational competitiveness, since they guarantee the predilection of the clients.Este artigo analisa os elementos da cultura de inovação do ambiente interno, que possam contribuir para a adoção de estratégias de ecoinovação na indústria da construção, como fator de competitividade organizacional. Trata-se de uma pesquisa descritiva e exploratória, de abordagem qualitativa, desenvolvida em cinco empresas, adotando-se as técnicas de análise de conteúdo e de triangulação. Para a análise dos dados, foram definidas as categorias: elementos da cultura de inovação do ambiente interno “crenças e valores”; “estrutura”; “estímulo à inovação”; “comunicação aberta”; e elementos resultantes “estratégias de ecoinovação” e “competitividade organizacional”. Os resultados apontam que os elementos culturais apresentam fontes que orientam comportamentos e estratégias ambientais e inovadoras para propósitos ecoinovadores, principalmente os elementos “estímulo à inovação” e “estrutura”, os quais conduziram o surgimento de ecoinovações. Constatou-se que os gestores das empresas entendem que as estratégias de ecoinovação contribuem para a competitividade organizacional, uma vez que garantem a predileção dos clientes.Universidade Federal de Santa Catarina2018-08-12info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionEstudo de caso múltiplosapplication/pdfhttps://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p12010.5007/2175-8077.2018v20n51p120Revista de Ciências da Administração; V.20 N.51 Agosto de 2018; 120-1372175-80771516-3865reponame:Revista de Ciências da Administraçãoinstname:Universidade Federal de Santa Catarina (UFSC)instacron:UFSCporhttps://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p120/pdfCopyright (c) 2018 Revista de Ciências da Administraçãoinfo:eu-repo/semantics/openAccessda Rosa Vendler, Marize HelenaMaçaneiro, Marlete Beatriz2020-08-07T10:28:18Zoai:periodicos.ufsc.br:article/50701Revistahttp://www.periodicos.ufsc.br/index.php/admPUBhttps://periodicos.ufsc.br/index.php/adm/oairevista@cse.ufsc.br||mfpcris@gmail.com||rca.cse@contato.ufsc.br2175-80771516-3865opendoar:2020-08-07T10:28:18Revista de Ciências da Administração - Universidade Federal de Santa Catarina (UFSC)false |
dc.title.none.fl_str_mv |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector Elementos da Cultura de Inovação do Ambiente Interno que contribuem para adoção de estratégias de ecoinovação para competitividade: análise de empresas industriais do setor da construção |
title |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
spellingShingle |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector da Rosa Vendler, Marize Helena |
title_short |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
title_full |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
title_fullStr |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
title_full_unstemmed |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
title_sort |
Elements of the Internal Environment Innovation Culture that contribute to the adoption of eco-innovation strategies for competitiveness: analysis of industrial companies in the construction sector |
author |
da Rosa Vendler, Marize Helena |
author_facet |
da Rosa Vendler, Marize Helena Maçaneiro, Marlete Beatriz |
author_role |
author |
author2 |
Maçaneiro, Marlete Beatriz |
author2_role |
author |
dc.contributor.author.fl_str_mv |
da Rosa Vendler, Marize Helena Maçaneiro, Marlete Beatriz |
description |
This article analyzes the elements of the innovation culture of the internal environment that can contribute to the adoption of eco-innovation strategies in the construction industry as a factor of organizational competitiveness. It is a descriptive and exploratory research, with a qualitative approach, developed in five companies, adopting the techniques of content analysis and triangulation. For the analysis of the data, the categories were defined: elements of the innovation culture of the internal environment "beliefs and values", "structure", "stimulus to innovation", "open communication"; and resulting elements "eco-innovation strategies" and "organizational competitiveness". The results point out that the cultural elements present sources that guide environmental and innovative strategies and behaviors for eco-innovation purposes, especially the "stimulus to innovation” and “structure" elements, which led to the appearance of eco-innovations. It was verified that the managers of the companies understand that the strategies of eco-innovation contribute to the organizational competitiveness, since they guarantee the predilection of the clients. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-08-12 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Estudo de caso múltiplos |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p120 10.5007/2175-8077.2018v20n51p120 |
url |
https://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p120 |
identifier_str_mv |
10.5007/2175-8077.2018v20n51p120 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://periodicos.ufsc.br/index.php/adm/article/view/2175-8077.2018v20n51p120/pdf |
dc.rights.driver.fl_str_mv |
Copyright (c) 2018 Revista de Ciências da Administração info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2018 Revista de Ciências da Administração |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Federal de Santa Catarina |
publisher.none.fl_str_mv |
Universidade Federal de Santa Catarina |
dc.source.none.fl_str_mv |
Revista de Ciências da Administração; V.20 N.51 Agosto de 2018; 120-137 2175-8077 1516-3865 reponame:Revista de Ciências da Administração instname:Universidade Federal de Santa Catarina (UFSC) instacron:UFSC |
instname_str |
Universidade Federal de Santa Catarina (UFSC) |
instacron_str |
UFSC |
institution |
UFSC |
reponame_str |
Revista de Ciências da Administração |
collection |
Revista de Ciências da Administração |
repository.name.fl_str_mv |
Revista de Ciências da Administração - Universidade Federal de Santa Catarina (UFSC) |
repository.mail.fl_str_mv |
revista@cse.ufsc.br||mfpcris@gmail.com||rca.cse@contato.ufsc.br |
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1789435142903693312 |