IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST

Detalhes bibliográficos
Autor(a) principal: Araujo, Mayara
Data de Publicação: 2022
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista GEMInIS
Texto Completo: https://www.revistageminis.ufscar.br/index.php/geminis/article/view/629
Resumo: Although China has become a significant country in political and economic fields, few studies are conducted in Brazil about the country from the media's studies perspective. The article discusses the Chinese television industry, from the recent transformations caused by the emergence of the digital environment. We explored the case of the video on demand platform iQIYI, one of the biggest representatives of the SVOD market. We use the bibliographic review, aiming to contribute to the de-westernization of studies on television and on digital platforms. We conclude that the State is a key element for understanding the SVOD market's dynamics in China.
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spelling IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WESTIQIYI E A TELEVISÃO CHINESA:: UMA REFLEXÃO SOBRE AS PLATAFORMAS DE STREAMING SOB DEMANDA PARA ALÉM DO OCIDENTEPlataformas de vídeo sob demandaChinaiQIYISVODChinaiQIYIAlthough China has become a significant country in political and economic fields, few studies are conducted in Brazil about the country from the media's studies perspective. The article discusses the Chinese television industry, from the recent transformations caused by the emergence of the digital environment. We explored the case of the video on demand platform iQIYI, one of the biggest representatives of the SVOD market. We use the bibliographic review, aiming to contribute to the de-westernization of studies on television and on digital platforms. We conclude that the State is a key element for understanding the SVOD market's dynamics in China.Embora a China tenha se tornado um país bastante expressivo no campo político-econômico, poucos estudos são realizados no Brasil sobre o país numa perspectiva midiática. Assim, o artigo discute a indústria televisiva chinesa, a partir das recentes transformações causadas pela emergência do ambiente digital. Exploramos o caso da plataforma de vídeo sob demanda iQIYI, um dos maiores representantes do segmento. Ancorado na revisão bibliográfica, visamos contribuir com a desocidentalização dos estudos sobre televisão e sobre plataformas digitais. Concluímos que o Estado é um elemento-chave para se compreender as dinâmicas do mercado de SVOD na China.  UFSCar2022-02-16info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/62910.53450/2179-1465.RG.2021v12i3p151-168Revista GEMInIS; v. 12 n. 3 (2021): Acessibilidade audiovisual: práticas de tradução e linguagem - Parte 1; 151-168Revista GEMInIS; Vol. 12 No. 3 (2021): Audiovisual accessibility: translation and language practices - Part 1; 151-168Revista GEMInIS; Vol. 12 Núm. 3 (2021): Audiovisual accessibility: translation and language practices - Part 1; 151-1682179-1465reponame:Revista GEMInISinstname:Universidade Federal de São Carlos (UFSCAR)instacron:UFSCARporhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/629/456Copyright (c) 2022 Mayara Araujoinfo:eu-repo/semantics/openAccessAraujo, Mayara2022-04-21T01:39:29Zoai:ojs.pkp.sfu.ca:article/629Revistahttps://www.revistageminis.ufscar.br/index.php/geminisPUBhttps://www.revistageminis.ufscar.br/index.php/geminis/oai||revista.geminisufscar@gmail.com2179-14652179-1465opendoar:2022-04-21T01:39:29Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)false
dc.title.none.fl_str_mv IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
IQIYI E A TELEVISÃO CHINESA:: UMA REFLEXÃO SOBRE AS PLATAFORMAS DE STREAMING SOB DEMANDA PARA ALÉM DO OCIDENTE
title IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
spellingShingle IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
Araujo, Mayara
Plataformas de vídeo sob demanda
China
iQIYI
SVOD
China
iQIYI
title_short IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
title_full IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
title_fullStr IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
title_full_unstemmed IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
title_sort IQIYI AND THE CHINESE TELEVISION:: A REFLEXION ON SVOD PLATFORMS BEYOND THE WEST
author Araujo, Mayara
author_facet Araujo, Mayara
author_role author
dc.contributor.author.fl_str_mv Araujo, Mayara
dc.subject.por.fl_str_mv Plataformas de vídeo sob demanda
China
iQIYI
SVOD
China
iQIYI
topic Plataformas de vídeo sob demanda
China
iQIYI
SVOD
China
iQIYI
description Although China has become a significant country in political and economic fields, few studies are conducted in Brazil about the country from the media's studies perspective. The article discusses the Chinese television industry, from the recent transformations caused by the emergence of the digital environment. We explored the case of the video on demand platform iQIYI, one of the biggest representatives of the SVOD market. We use the bibliographic review, aiming to contribute to the de-westernization of studies on television and on digital platforms. We conclude that the State is a key element for understanding the SVOD market's dynamics in China.
publishDate 2022
dc.date.none.fl_str_mv 2022-02-16
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/629
10.53450/2179-1465.RG.2021v12i3p151-168
url https://www.revistageminis.ufscar.br/index.php/geminis/article/view/629
identifier_str_mv 10.53450/2179-1465.RG.2021v12i3p151-168
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/629/456
dc.rights.driver.fl_str_mv Copyright (c) 2022 Mayara Araujo
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Mayara Araujo
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv UFSCar
publisher.none.fl_str_mv UFSCar
dc.source.none.fl_str_mv Revista GEMInIS; v. 12 n. 3 (2021): Acessibilidade audiovisual: práticas de tradução e linguagem - Parte 1; 151-168
Revista GEMInIS; Vol. 12 No. 3 (2021): Audiovisual accessibility: translation and language practices - Part 1; 151-168
Revista GEMInIS; Vol. 12 Núm. 3 (2021): Audiovisual accessibility: translation and language practices - Part 1; 151-168
2179-1465
reponame:Revista GEMInIS
instname:Universidade Federal de São Carlos (UFSCAR)
instacron:UFSCAR
instname_str Universidade Federal de São Carlos (UFSCAR)
instacron_str UFSCAR
institution UFSCAR
reponame_str Revista GEMInIS
collection Revista GEMInIS
repository.name.fl_str_mv Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)
repository.mail.fl_str_mv ||revista.geminisufscar@gmail.com
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