THE CONTRIBUTIONS OF STRATEGIC DESIGN TO GASTRONOMIC TOURISM IN SLOW FOOD COMMUNITIES: CONTRIBUIÇÕES DO DESIGN ESTRATÉGICO PARA O TURISMO GASTRONÔMICO EM COMUNIDADES SLOW FOOD

• Autor(a) principal: Mascarello, Fabricio
• Data de Publicação: 2022
• Outros Autores: Becker, Lucas, Engelmann, Marcos, Tarouco, Fabricio Farias
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Repositório Institucional da UFSC
• Texto Completo: https://ojs.sites.ufsc.br/index.php/mixsustentavel/article/view/5040; https://repositorio.ufsc.br/handle/123456789/246673
• topic: Design Estratégico; Design Territorial; Turismo Gastronômico; Slow Food.; Design Estratégico; Strategic Design; Territories; Gastronomic Tourism; Slow Food

Promoting territorial development in a sustainable, collaborative way, preserving local identity and generating a value chain is the challenge that many communities face daily. Initiatives to promote these fronts are emerging around the world, as is the case of Slow Food, a movement that defends the production of food with local resources, thus valuing the origin of products and integrating agents in the region. Strengthening this type of action can also be a good alternative for the development of gastronomic tourism. For this, it is essential that there is the integration of local actors with the external public in prospecting the territory. This being the context, this article seeks to map the contributions of strategic design and its methodological processes in order to position the designer as an articulator of the territory, synthesizing multiple views, creating scenarios, providing directions and proposing design alternatives. As a synthesis of this mapping, a visual representation called the Conceptual Model was constructed, which made it possible, in a clearer and more dynamic way, to read the existing connections between the Slow Food movement and gastronomic tourism articulated by strategic design