CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT

Detalhes bibliográficos
Autor(a) principal: Vieira, Soraya Maria Ferreira
Data de Publicação: 2019
Outros Autores: Stefano, Luiza de Mello
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Observatório
Texto Completo: https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/7191
Resumo: This article proposes an analysis that includes self-representation in the connective environment through the collective creation of memes as a vector that operates in the construction of identities. From the engagement of fans of the reality show Big Brother Brazil, we observe the cognitive, aesthetic and linguistic processes and the practices of message re-signification in the production and consumption of memes. Given the way in which they focus on the readings that the fans perform, we can affirm that self-representation lies in the process of meme construction itself, when the user relates and interconnects several references of texts that come from his affective-social memory and media repertoire.
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spelling CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENTCULTURA DE LOS MEMES EN EL ENTORNO CONECTIVOCULTURA DOS MEMES NO AMBIENTE CONECTIVO: identidades e criação coletivaconsumofãsidentidadememesConsumoFãsIdentidadeMemesThis article proposes an analysis that includes self-representation in the connective environment through the collective creation of memes as a vector that operates in the construction of identities. From the engagement of fans of the reality show Big Brother Brazil, we observe the cognitive, aesthetic and linguistic processes and the practices of message re-signification in the production and consumption of memes. Given the way in which they focus on the readings that the fans perform, we can affirm that self-representation lies in the process of meme construction itself, when the user relates and interconnects several references of texts that come from his affective-social memory and media repertoire.Este artículo propone un análisis que incluye la autorrepresentación en el entorno conectivo a través de la creación colectiva de memes como un vector que opera en la construcción de identidades. Desde el compromiso de los fanáticos del reality show Big Brother Brasil, observamos los procesos cognitivos, estéticos y lingüísticos y las prácticas de significación de mensajes en la producción y consumo de memes. Dada la forma en que se enfocan en las lecturas que realizan los fanáticos, podemos afirmar que la autorrepresentación se encuentra en el proceso de construcción del meme, cuando el usuario relaciona e interconecta varias referencias de textos que provienen de su memoria afectivo-social y el repertorio de los medios.Este artigo propõe uma análise que compreende a autorrepresentação no ambiente conectivo através da criação coletiva de memes como vetor que opera na construção de identidades. A partir do engajamento dos fãs do programa de reality show Big Brother Brasil, observamos os processos cognitivos, estéticos e linguísticos e as práticas de ressignificação de mensagens na produção e consumo de memes. Dado o modo de ser que incidem nas leituras que os fãs realizam, podemos afirmar que a autorrepresentação recai no próprio processo de construção do meme, quando o usuário relaciona e interconecta diversas referências de textos que advêm de sua memória afetiva-social e repertório midiático.Universidade Federal do Tocantins - UFT2019-10-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/719110.20873/uft.2447-4266.2019v5n6p700Observatory Journal; Vol. 5 No. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724Observatorio Magazine; Vol. 5 Núm. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724Observatoire Journal; Vol. 5 No. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724Revista Observatório ; v. 5 n. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-7242447-426610.20873/uft.2447-4266.2019v5n6reponame:Revista Observatórioinstname:Universidade Federal do Tocantins (UFT)instacron:UFTporhttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/7191/16329Copyright (c) 2019 Revista Observatórioinfo:eu-repo/semantics/openAccessVieira, Soraya Maria FerreiraStefano, Luiza de Mello2020-01-21T19:28:22Zoai:ojs.revista.uft.edu.br:article/7191Revistahttps://sistemas.uft.edu.br/periodicos/index.php/observatorio/oai2447-42662447-4266opendoar:2020-01-21T19:28:22Revista Observatório - Universidade Federal do Tocantins (UFT)false
dc.title.none.fl_str_mv CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
CULTURA DE LOS MEMES EN EL ENTORNO CONECTIVO
CULTURA DOS MEMES NO AMBIENTE CONECTIVO: identidades e criação coletiva
title CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
spellingShingle CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
Vieira, Soraya Maria Ferreira
consumo
fãs
identidade
memes
Consumo
Fãs
Identidade
Memes
title_short CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
title_full CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
title_fullStr CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
title_full_unstemmed CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
title_sort CULTURE OF MEMES IN THE CONNECTIVE ENVIRONMENT
author Vieira, Soraya Maria Ferreira
author_facet Vieira, Soraya Maria Ferreira
Stefano, Luiza de Mello
author_role author
author2 Stefano, Luiza de Mello
author2_role author
dc.contributor.author.fl_str_mv Vieira, Soraya Maria Ferreira
Stefano, Luiza de Mello
dc.subject.por.fl_str_mv consumo
fãs
identidade
memes
Consumo
Fãs
Identidade
Memes
topic consumo
fãs
identidade
memes
Consumo
Fãs
Identidade
Memes
description This article proposes an analysis that includes self-representation in the connective environment through the collective creation of memes as a vector that operates in the construction of identities. From the engagement of fans of the reality show Big Brother Brazil, we observe the cognitive, aesthetic and linguistic processes and the practices of message re-signification in the production and consumption of memes. Given the way in which they focus on the readings that the fans perform, we can affirm that self-representation lies in the process of meme construction itself, when the user relates and interconnects several references of texts that come from his affective-social memory and media repertoire.
publishDate 2019
dc.date.none.fl_str_mv 2019-10-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/7191
10.20873/uft.2447-4266.2019v5n6p700
url https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/7191
identifier_str_mv 10.20873/uft.2447-4266.2019v5n6p700
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/7191/16329
dc.rights.driver.fl_str_mv Copyright (c) 2019 Revista Observatório
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2019 Revista Observatório
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal do Tocantins - UFT
publisher.none.fl_str_mv Universidade Federal do Tocantins - UFT
dc.source.none.fl_str_mv Observatory Journal; Vol. 5 No. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724
Observatorio Magazine; Vol. 5 Núm. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724
Observatoire Journal; Vol. 5 No. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724
Revista Observatório ; v. 5 n. 6 (2019): v. 5 n. 6 (2019): Netnografia e Humanidades Digitais: perspectivas e desafios Out-Dez (2019); 700-724
2447-4266
10.20873/uft.2447-4266.2019v5n6
reponame:Revista Observatório
instname:Universidade Federal do Tocantins (UFT)
instacron:UFT
instname_str Universidade Federal do Tocantins (UFT)
instacron_str UFT
institution UFT
reponame_str Revista Observatório
collection Revista Observatório
repository.name.fl_str_mv Revista Observatório - Universidade Federal do Tocantins (UFT)
repository.mail.fl_str_mv
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