Methodological proposal of Government Digital Communication Evaluation

• Autor(a) principal: Carniello, Monica Franchi
• Data de Publicação: 2015
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Observatório
• Texto Completo: https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/1548
• topic: regional development; e-government; governmental communication; method; regional development; e-government; governmental communication;; method; desarrollo regional; gobierno electrónico; la comunicación gubernamental; método; desarrollo regional; gobierno electrónico; la comunicación gubernamental; método; desenvolvimento regional; governo eletrônico; comunicação governamental; método; desenvolvimento regional; governo eletrônico; comunicação governamental; método

Access to information is a precondition for development. The government communication in the digital environment, which provides ample opportunities for access to information and a capability of participation is the focus of this article. The aim of this paper is to propose analysis parameters for evaluation of official government communication in the digital environment. The research is characterized as exploratory, to propose a method to be tested for validation. The study design is bibliographical and qualitative. It was proposed parameters for analysis of official sites of the federation units, organized into five dimensions and thirty-three item analysis, and analysis parameters for evaluation of official profiles of the federation units in digital social networks, organized into six dimensions and thirteen items evaluation.