The representation of Agroecology - an analysis on the EMATER-MG website

Detalhes bibliográficos
Autor(a) principal: MARIANO, Glenio Martins de Lima
Data de Publicação: 2022
Outros Autores: PEREIRA, Adalgisa Jesus, Reis, Janderson Damaceno dos
Tipo de documento: Artigo
Idioma: por
Título da fonte: Elo (Viçosa, Online)
Texto Completo: https://periodicos.ufv.br/elo/article/view/14374
Resumo: This article aims to analyze the social representations built by the website of the Technical Assistance and Rural Extension Company of Minas Gerais; EMATER-MG on Agroecology actions carried out in the State. Thus, it will weigh the signs that are related to Agroecology and what they represent in rural areas. Five editions of the Social Activity Reportpublished in the period from 2015 to 2019 were analyzed. The contents of the annual agendas in Agroecology, the quantitative of attendances and evolutionary temporal prospecting were analyzed. Images and their meaning references were analyzed and analysis categories were identified. The study showed that Agroecology disseminated by EMATER-MG is transmitted to the public as a synonym of modernity, technology, in order to consolidate the positive representation of agroecology, however its expressiveness has decreased, since the theme is no longer part of the strategic agendas from the company.
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spelling The representation of Agroecology - an analysis on the EMATER-MG websiteRepresentación de la Agroecología- un análisis en el sitio web de EMATER-MGA representação da Agroecologia - uma análise no site da EMATER-MGAssistência técnica e extensão ruralSociedadeCognição socialInovaçãoTeoria das representações sociasAgroecologiaTechnical assistance and rural extensionSocietySocial cognitionInnovationAsistencia técnica y extensión ruralSociedadCognición socialInnovaciónThis article aims to analyze the social representations built by the website of the Technical Assistance and Rural Extension Company of Minas Gerais; EMATER-MG on Agroecology actions carried out in the State. Thus, it will weigh the signs that are related to Agroecology and what they represent in rural areas. Five editions of the Social Activity Reportpublished in the period from 2015 to 2019 were analyzed. The contents of the annual agendas in Agroecology, the quantitative of attendances and evolutionary temporal prospecting were analyzed. Images and their meaning references were analyzed and analysis categories were identified. The study showed that Agroecology disseminated by EMATER-MG is transmitted to the public as a synonym of modernity, technology, in order to consolidate the positive representation of agroecology, however its expressiveness has decreased, since the theme is no longer part of the strategic agendas from the company.Este artículo tiene como objetivo analizar las representaciones sociales construidas por el sitio web de la Empresa de Asistencia Técnica y Extensión Rural de Minas Gerais, EMATER-MG, sobre las acciones de Agroecología realizadas en el Estado. Así, sopesará las señales que se relacionan con la Agroecología y lo que representan en las zonas rurales. Se analizaron cinco ediciones del Informe de Actividad Social publicadas en el período de 2015 a 2019. Se analizaron los contenidos de las agendas anuales en Agroecología, la cuantitativa de asistencias y la prospección temporal evolutiva. Se analizaron las imágenes y sus referencias de significados y se identificaron categorías de análisis. El estudio mostró que la Agroecología difundida por EMATER-MG se transmite al público como sinónimo de modernidad, tecnología,con el fin de consolidar la representación positiva de la agroecología, sin embargo, su expresividad ha disminuido, ya queel tema ya no forma parte de las agendas estratégicas.Este artigo, tem por objetivo, analisar as representações sociais construídas pelo site da Empresa de Assistência Técnica e Extensão Rural de Minas Gerais, Emater–MG sobre ações de Agroecologia realizadas no Estado. Assim, sopesará os signos que são relacionados à Agroecologia e ao que eles representam na extensão rural. Foram analisadas 5 edições do Relatório Social de atividades publicados no período de 2015 a 2019. Foram analisados os conteúdos das agendas anuais em Agroecologia, os quantitativos de atendimentos e prospecção temporal evolucionária. Analisou-se imagens e suas referências de significados e identificadas categorias de análises. O estudo demonstrou que a Agroecologia disseminada pela Emater–MG é transmitida para o público como sinônimo de modernidade, tecnologia, de modo a consolidar a representação positiva da agroecologia, no entanto sua expressividade diminuiu, visto que o tema deixou de fazer parte das agendas estratégicas da empresa.Universidade Federal de Viçosa2022-10-31info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.ufv.br/elo/article/view/1437410.21284/elo.v11i.14374Revista ELO – Diálogos em Extensão; Vol. 11 (2022): Fluxo ContínuoRevista ELO – Diálogos sobre Extensión; Vol. 11 (2022): Fluxo ContínuoRevista ELO – Diálogos em Extensão; v. 11 (2022): Fluxo Contínuo2317-54512317-191X10.21284/elo.v11ireponame:Elo (Viçosa, Online)instname:Universidade Federal de Viçosa (UFV)instacron:UFVporhttps://periodicos.ufv.br/elo/article/view/14374/7534Copyright (c) 2022 Revista ELO – Diálogos em Extensãohttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessMARIANO, Glenio Martins de LimaPEREIRA, Adalgisa JesusReis, Janderson Damaceno dos 2022-10-31T14:10:48Zoai:ojs.periodicos.ufv.br:article/14374Revistahttps://periodicos.ufv.br/eloPUBhttps://periodicos.ufv.br/elo/oaielo@ufv.br2317-54512317-191Xopendoar:2022-10-31T14:10:48Elo (Viçosa, Online) - Universidade Federal de Viçosa (UFV)false
dc.title.none.fl_str_mv The representation of Agroecology - an analysis on the EMATER-MG website
Representación de la Agroecología- un análisis en el sitio web de EMATER-MG
A representação da Agroecologia - uma análise no site da EMATER-MG
title The representation of Agroecology - an analysis on the EMATER-MG website
spellingShingle The representation of Agroecology - an analysis on the EMATER-MG website
MARIANO, Glenio Martins de Lima
Assistência técnica e extensão rural
Sociedade
Cognição social
Inovação
Teoria das representações socias
Agroecologia
Technical assistance and rural extension
Society
Social cognition
Innovation
Asistencia técnica y extensión rural
Sociedad
Cognición social
Innovación
title_short The representation of Agroecology - an analysis on the EMATER-MG website
title_full The representation of Agroecology - an analysis on the EMATER-MG website
title_fullStr The representation of Agroecology - an analysis on the EMATER-MG website
title_full_unstemmed The representation of Agroecology - an analysis on the EMATER-MG website
title_sort The representation of Agroecology - an analysis on the EMATER-MG website
author MARIANO, Glenio Martins de Lima
author_facet MARIANO, Glenio Martins de Lima
PEREIRA, Adalgisa Jesus
Reis, Janderson Damaceno dos
author_role author
author2 PEREIRA, Adalgisa Jesus
Reis, Janderson Damaceno dos
author2_role author
author
dc.contributor.author.fl_str_mv MARIANO, Glenio Martins de Lima
PEREIRA, Adalgisa Jesus
Reis, Janderson Damaceno dos
dc.subject.por.fl_str_mv Assistência técnica e extensão rural
Sociedade
Cognição social
Inovação
Teoria das representações socias
Agroecologia
Technical assistance and rural extension
Society
Social cognition
Innovation
Asistencia técnica y extensión rural
Sociedad
Cognición social
Innovación
topic Assistência técnica e extensão rural
Sociedade
Cognição social
Inovação
Teoria das representações socias
Agroecologia
Technical assistance and rural extension
Society
Social cognition
Innovation
Asistencia técnica y extensión rural
Sociedad
Cognición social
Innovación
description This article aims to analyze the social representations built by the website of the Technical Assistance and Rural Extension Company of Minas Gerais; EMATER-MG on Agroecology actions carried out in the State. Thus, it will weigh the signs that are related to Agroecology and what they represent in rural areas. Five editions of the Social Activity Reportpublished in the period from 2015 to 2019 were analyzed. The contents of the annual agendas in Agroecology, the quantitative of attendances and evolutionary temporal prospecting were analyzed. Images and their meaning references were analyzed and analysis categories were identified. The study showed that Agroecology disseminated by EMATER-MG is transmitted to the public as a synonym of modernity, technology, in order to consolidate the positive representation of agroecology, however its expressiveness has decreased, since the theme is no longer part of the strategic agendas from the company.
publishDate 2022
dc.date.none.fl_str_mv 2022-10-31
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.ufv.br/elo/article/view/14374
10.21284/elo.v11i.14374
url https://periodicos.ufv.br/elo/article/view/14374
identifier_str_mv 10.21284/elo.v11i.14374
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.ufv.br/elo/article/view/14374/7534
dc.rights.driver.fl_str_mv Copyright (c) 2022 Revista ELO – Diálogos em Extensão
http://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Revista ELO – Diálogos em Extensão
http://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal de Viçosa
publisher.none.fl_str_mv Universidade Federal de Viçosa
dc.source.none.fl_str_mv Revista ELO – Diálogos em Extensão; Vol. 11 (2022): Fluxo Contínuo
Revista ELO – Diálogos sobre Extensión; Vol. 11 (2022): Fluxo Contínuo
Revista ELO – Diálogos em Extensão; v. 11 (2022): Fluxo Contínuo
2317-5451
2317-191X
10.21284/elo.v11i
reponame:Elo (Viçosa, Online)
instname:Universidade Federal de Viçosa (UFV)
instacron:UFV
instname_str Universidade Federal de Viçosa (UFV)
instacron_str UFV
institution UFV
reponame_str Elo (Viçosa, Online)
collection Elo (Viçosa, Online)
repository.name.fl_str_mv Elo (Viçosa, Online) - Universidade Federal de Viçosa (UFV)
repository.mail.fl_str_mv elo@ufv.br
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