The influence of human values on holiday destination choice in Australia and Brazil
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Data de Publicação: | 2007 |
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Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Institucional da UnB |
Texto Completo: | http://repositorio.unb.br/handle/10482/27126 https://dx.doi.org/10.1590/S1807-76922007000300006 |
Resumo: | Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism. |
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Torres, Claudio VazPérez-Nebra, Amalia Raquel2017-12-07T04:48:59Z2017-12-07T04:48:59Z2007BAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007http://repositorio.unb.br/handle/10482/27126https://dx.doi.org/10.1590/S1807-76922007000300006Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism.Em processamentoANPAD - Associação Nacional de Pós-Graduação e Pesquisa em AdministraçãoThe influence of human values on holiday destination choice in Australia and Brazilinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleconsumer behaviordestination choicehuman valuesproduct judgment and meaningtwo-route modelinfo:eu-repo/semantics/openAccessengreponame:Repositório Institucional da UnBinstname:Universidade de Brasília (UnB)instacron:UNBORIGINALv4n3a06.pdfapplication/pdf119123http://repositorio2.unb.br/jspui/bitstream/10482/27126/1/v4n3a06.pdf9dd68b09ae4d14b2623d5c356714b814MD51open access10482/271262023-10-09 12:51:36.432open accessoai:repositorio2.unb.br:10482/27126Biblioteca Digital de Teses e DissertaçõesPUBhttps://repositorio.unb.br/oai/requestopendoar:2023-10-09T15:51:36Repositório Institucional da UnB - Universidade de Brasília (UnB)false |
dc.title.pt_BR.fl_str_mv |
The influence of human values on holiday destination choice in Australia and Brazil |
title |
The influence of human values on holiday destination choice in Australia and Brazil |
spellingShingle |
The influence of human values on holiday destination choice in Australia and Brazil Torres, Claudio Vaz consumer behavior destination choice human values product judgment and meaning two-route model |
title_short |
The influence of human values on holiday destination choice in Australia and Brazil |
title_full |
The influence of human values on holiday destination choice in Australia and Brazil |
title_fullStr |
The influence of human values on holiday destination choice in Australia and Brazil |
title_full_unstemmed |
The influence of human values on holiday destination choice in Australia and Brazil |
title_sort |
The influence of human values on holiday destination choice in Australia and Brazil |
author |
Torres, Claudio Vaz |
author_facet |
Torres, Claudio Vaz Pérez-Nebra, Amalia Raquel |
author_role |
author |
author2 |
Pérez-Nebra, Amalia Raquel |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Torres, Claudio Vaz Pérez-Nebra, Amalia Raquel |
dc.subject.keyword.pt_BR.fl_str_mv |
consumer behavior destination choice human values product judgment and meaning two-route model |
topic |
consumer behavior destination choice human values product judgment and meaning two-route model |
description |
Allen and Ng (1999a) proposed a conceptual framework of how consumers' choice of services may be influenced by the human values that they endorse. The aim of this study is to observe which implications cultural differences had on holiday destination choice. The sample consisted of 793 participants (52% Brazilians, 48% Australians; 51% Male; average age = 25y; Education 52% High School), who answered a questionnaire containing: the vertical-horizontal individualism-collectivism Values Scale, the Meaning and Judgment Scale, a Holiday Destination Measure, a Consumption Behavior Measure, and demographics page. The main effect of the country on cultural patterns between Brazil and Australia was observed. The individualist Australians preferred a piecemeal judgment and placed more importance on tangible attributes. Brazilians, who scored higher on collectivism, used affective judgment more. These and other results are discussed in terms of the validity of the model for individuals who endorse cultural values other than individualism. |
publishDate |
2007 |
dc.date.issued.fl_str_mv |
2007 |
dc.date.accessioned.fl_str_mv |
2017-12-07T04:48:59Z |
dc.date.available.fl_str_mv |
2017-12-07T04:48:59Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.citation.fl_str_mv |
BAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007 |
dc.identifier.uri.fl_str_mv |
http://repositorio.unb.br/handle/10482/27126 |
dc.identifier.doi.pt_BR.fl_str_mv |
https://dx.doi.org/10.1590/S1807-76922007000300006 |
identifier_str_mv |
BAR, Braz. Adm. Rev.,v.4,n.3,p.63-76,2007 |
url |
http://repositorio.unb.br/handle/10482/27126 https://dx.doi.org/10.1590/S1807-76922007000300006 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
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openAccess |
dc.publisher.none.fl_str_mv |
ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração |
publisher.none.fl_str_mv |
ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração |
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reponame:Repositório Institucional da UnB instname:Universidade de Brasília (UnB) instacron:UNB |
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Universidade de Brasília (UnB) |
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UNB |
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Repositório Institucional da UnB |
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Repositório Institucional da UnB |
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http://repositorio2.unb.br/jspui/bitstream/10482/27126/1/v4n3a06.pdf |
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