The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?

Detalhes bibliográficos
Autor(a) principal: Souza, Luisa Muglia
Data de Publicação: 2022
Outros Autores: Carvalho, Yuri Mariano, Castañon, José Alberto Barroso
Tipo de documento: Artigo
Idioma: por
Título da fonte: Research, Society and Development
Texto Completo: https://rsdjournal.org/index.php/rsd/article/view/26203
Resumo: Introducing skateboarding as a sport in the 2020 summer Olympic Games sheds light on a practice usually marginalized, even in Brazil. To assess how Olympic Games' skateboarding impacted Brazilians' enthusiasm, this study analyzed search volumes on Google Trends and compared them with global data. After collecting and processing data, we identified that the average interest in skateboarding in Brazil before the Olympic Games was 4.5 times lower than the world average. During the event, Brazil was the country that most searched about skateboarding — a potential consequence of winning medals by Brazilian athletes. However, the growing popularity of skateboarding in Brazil evokes the difficulties that skateboarders face, such as the lack of regulation. The Brazilian Traffic Code does not recognize skateboarding as a vehicle, thus exposing users to risks on the roads.
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spelling The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?La popularidad del skate durante los Juegos Olímpicos: ¿se reflejará en su uso como medio de transporte urbano en Brasil?A popularidade do skate durante os Jogos Olímpicos refletirá no seu uso como meio de transporte urbano no Brasil?SkateTransporte urbanoTransporte sustentávelJogos Olímpicos.SkateboardingTransporte urbanoTransporte sostenibleJuegos Olímpicos.SkateboardingUrban transportSustainable transportOlympic Games.Introducing skateboarding as a sport in the 2020 summer Olympic Games sheds light on a practice usually marginalized, even in Brazil. To assess how Olympic Games' skateboarding impacted Brazilians' enthusiasm, this study analyzed search volumes on Google Trends and compared them with global data. After collecting and processing data, we identified that the average interest in skateboarding in Brazil before the Olympic Games was 4.5 times lower than the world average. During the event, Brazil was the country that most searched about skateboarding — a potential consequence of winning medals by Brazilian athletes. However, the growing popularity of skateboarding in Brazil evokes the difficulties that skateboarders face, such as the lack of regulation. The Brazilian Traffic Code does not recognize skateboarding as a vehicle, thus exposing users to risks on the roads.La inclusión del skateboarding como deporte en los Juegos Olímpicos de Verano de 2020 arroja luz sobre una práctica habitualmente marginada en Brasil. Para evaluar el impacto del skate en los Juegos Olímpicos en interés de los brasileños, este estudio analizó los volúmenes de búsqueda en Google Trends y los comparó con datos globales. Luego de recolectar y procesar datos, se identificó que el interés promedio por el término skate en Brasil antes de los Juegos Olímpicos era 4.5 veces menor que el promedio mundial. Durante el evento, Brasil fue el país más interesado en el tema, una posible consecuencia de la obtención de medallas por parte de los atletas brasileños. Sin embargo, la creciente popularidad del skate en Brasil evoca las dificultades que enfrentan los practicantes de este deporte en el país, como la falta de regulación. El Código de Tránsito Brasileño no reconoce el skate como vehículo, exponiendo así a los usuarios a riesgos en las carreteras.A inserção do skate como modalidade esportiva nos Jogos Olímpicos de Verão de 2020 lança luz sobre uma prática costumeiramente marginalizada no Brasil. A fim de avaliar o impacto do skate nos Jogos Olímpicos no interesse dos brasileiros, este estudo analisou os volumes de buscas no Google Trends e os comparou com dados globais. Após coleta e tratamento dos dados, identificou-se que o interesse médio pelo termo skate no Brasil antes dos Jogos Olímpicos era 4,5 vezes inferior à média mundial. Já durante o evento, o Brasil foi o país que mais se interessou pelo assunto — potencial consequência da conquista de medalhas por atletas brasileiros. Todavia, uma crescente popularidade do skate no Brasil evoca as dificuldades enfrentadas pelos praticantes da modalidade no país, como a falta de regulamentação. O Código de Trânsito Brasileiro não reconhece o skate como um veículo — expondo, assim, os usuários a riscos nas vias.Research, Society and Development2022-02-16info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://rsdjournal.org/index.php/rsd/article/view/2620310.33448/rsd-v11i3.26203Research, Society and Development; Vol. 11 No. 3; e14411326203Research, Society and Development; Vol. 11 Núm. 3; e14411326203Research, Society and Development; v. 11 n. 3; e144113262032525-3409reponame:Research, Society and Developmentinstname:Universidade Federal de Itajubá (UNIFEI)instacron:UNIFEIporhttps://rsdjournal.org/index.php/rsd/article/view/26203/23097Copyright (c) 2022 Luisa Muglia Souza; Yuri Mariano Carvalho; José Alberto Barroso Castañonhttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccess Souza, Luisa MugliaCarvalho, Yuri Mariano Castañon, José Alberto Barroso 2022-03-09T13:44:38Zoai:ojs.pkp.sfu.ca:article/26203Revistahttps://rsdjournal.org/index.php/rsd/indexPUBhttps://rsdjournal.org/index.php/rsd/oairsd.articles@gmail.com2525-34092525-3409opendoar:2024-01-17T09:44:18.238155Research, Society and Development - Universidade Federal de Itajubá (UNIFEI)false
dc.title.none.fl_str_mv The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
La popularidad del skate durante los Juegos Olímpicos: ¿se reflejará en su uso como medio de transporte urbano en Brasil?
A popularidade do skate durante os Jogos Olímpicos refletirá no seu uso como meio de transporte urbano no Brasil?
title The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
spellingShingle The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
Souza, Luisa Muglia
Skate
Transporte urbano
Transporte sustentável
Jogos Olímpicos.
Skateboarding
Transporte urbano
Transporte sostenible
Juegos Olímpicos.
Skateboarding
Urban transport
Sustainable transport
Olympic Games.
title_short The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
title_full The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
title_fullStr The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
title_full_unstemmed The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
title_sort The popularity of skateboarding during the Olympic Games: will it reflect on its use as a means of urban transport in Brazil?
author Souza, Luisa Muglia
author_facet Souza, Luisa Muglia
Carvalho, Yuri Mariano
Castañon, José Alberto Barroso
author_role author
author2 Carvalho, Yuri Mariano
Castañon, José Alberto Barroso
author2_role author
author
dc.contributor.author.fl_str_mv Souza, Luisa Muglia
Carvalho, Yuri Mariano
Castañon, José Alberto Barroso
dc.subject.por.fl_str_mv Skate
Transporte urbano
Transporte sustentável
Jogos Olímpicos.
Skateboarding
Transporte urbano
Transporte sostenible
Juegos Olímpicos.
Skateboarding
Urban transport
Sustainable transport
Olympic Games.
topic Skate
Transporte urbano
Transporte sustentável
Jogos Olímpicos.
Skateboarding
Transporte urbano
Transporte sostenible
Juegos Olímpicos.
Skateboarding
Urban transport
Sustainable transport
Olympic Games.
description Introducing skateboarding as a sport in the 2020 summer Olympic Games sheds light on a practice usually marginalized, even in Brazil. To assess how Olympic Games' skateboarding impacted Brazilians' enthusiasm, this study analyzed search volumes on Google Trends and compared them with global data. After collecting and processing data, we identified that the average interest in skateboarding in Brazil before the Olympic Games was 4.5 times lower than the world average. During the event, Brazil was the country that most searched about skateboarding — a potential consequence of winning medals by Brazilian athletes. However, the growing popularity of skateboarding in Brazil evokes the difficulties that skateboarders face, such as the lack of regulation. The Brazilian Traffic Code does not recognize skateboarding as a vehicle, thus exposing users to risks on the roads.
publishDate 2022
dc.date.none.fl_str_mv 2022-02-16
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://rsdjournal.org/index.php/rsd/article/view/26203
10.33448/rsd-v11i3.26203
url https://rsdjournal.org/index.php/rsd/article/view/26203
identifier_str_mv 10.33448/rsd-v11i3.26203
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://rsdjournal.org/index.php/rsd/article/view/26203/23097
dc.rights.driver.fl_str_mv Copyright (c) 2022 Luisa Muglia Souza; Yuri Mariano Carvalho; José Alberto Barroso Castañon
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Luisa Muglia Souza; Yuri Mariano Carvalho; José Alberto Barroso Castañon
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Research, Society and Development
publisher.none.fl_str_mv Research, Society and Development
dc.source.none.fl_str_mv Research, Society and Development; Vol. 11 No. 3; e14411326203
Research, Society and Development; Vol. 11 Núm. 3; e14411326203
Research, Society and Development; v. 11 n. 3; e14411326203
2525-3409
reponame:Research, Society and Development
instname:Universidade Federal de Itajubá (UNIFEI)
instacron:UNIFEI
instname_str Universidade Federal de Itajubá (UNIFEI)
instacron_str UNIFEI
institution UNIFEI
reponame_str Research, Society and Development
collection Research, Society and Development
repository.name.fl_str_mv Research, Society and Development - Universidade Federal de Itajubá (UNIFEI)
repository.mail.fl_str_mv rsd.articles@gmail.com
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