Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice

Detalhes bibliográficos
Autor(a) principal: Santana, Aline Gomes
Data de Publicação: 2021
Outros Autores: Costa, Maria Lucia Gurgel da, Shinohara, Neide Kazue Sakugawa
Tipo de documento: Artigo
Idioma: por
Título da fonte: Research, Society and Development
Texto Completo: https://rsdjournal.org/index.php/rsd/article/view/13442
Resumo: The text aims to discuss the behavior of Brazilians regarding the practice of eating in times of coronavirus pandemic. The study seeks to analyze how food was resignified due to the social isolation suggested by the World Health Organization (WHO) and the Pan American Health Organization (PAHO) and adopted by some states of the federation. From the netnographic observation we verified how the delivery service, through digital media, has become a communication link between consumers and entrepreneurs, to maintain active commercial activities, requiring in this crisis greater attention to hygienic practices in the preparation and delivery of products. For food service companies that did not have a strong track record, this mode of delivery contributed to the survival of the enterprises. In general, we were able to evaluate how feeding practices anchored in digital tools in times of social remoteness, assumed a cultural, economic and technological symbolism, in order to cope with the pandemic outbreak of coronavirus.
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spelling Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practiceAlimentación en tiempos de pandemia coronavirus: la resignificación de una práctica cotidiana y dietéticaAlimentação em tempos de pandemia do Coronavírus: a ressignificação de uma prática cotidiana e dietéticaFoodRedefinitionDeliveryCOVID-19.AlimentaciónResignificaciónEntregaCOVID-19.AlimentaçãoRessignificaçãoDeliveryCOVID-19.The text aims to discuss the behavior of Brazilians regarding the practice of eating in times of coronavirus pandemic. The study seeks to analyze how food was resignified due to the social isolation suggested by the World Health Organization (WHO) and the Pan American Health Organization (PAHO) and adopted by some states of the federation. From the netnographic observation we verified how the delivery service, through digital media, has become a communication link between consumers and entrepreneurs, to maintain active commercial activities, requiring in this crisis greater attention to hygienic practices in the preparation and delivery of products. For food service companies that did not have a strong track record, this mode of delivery contributed to the survival of the enterprises. In general, we were able to evaluate how feeding practices anchored in digital tools in times of social remoteness, assumed a cultural, economic and technological symbolism, in order to cope with the pandemic outbreak of coronavirus.El texto tiene como objetivo discutir el comportamiento de los brasileños con respecto a la práctica de comer en tiempos de pandemia de coronavirus. El estudio busca analizar cómo los alimentos fueron resignados debido al aislamiento social sugerido por la Organización Mundial de la Salud (OMS) y la Organización Panamericana de la Salud (OPS) y adoptados por algunos estados de la federación. A partir de la observación netnoográfica verificamos cómo el servicio de prestación, a través de medios digitales, se ha convertido en un enlace de comunicación entre consumidores y emprendedores, para mantener actividades comerciales activas, requiriendo en esta crisis una mayor atención a las prácticas higiénicas en la preparación y entrega de productos. Para las empresas de servicios alimentarios que no tenían una sólida trayectoria, este modo de entrega contribuyó a la supervivencia de las empresas. En general, pudimos evaluar cómo las prácticas de alimentación ancladas en herramientas digitales en tiempos de lejanía social, asumieron un simbolismo cultural, económico y tecnológico, con el fin de hacer frente al brote pandémico de coronavirus.O texto tem como objetivo discutir o comportamento dos brasileiros no que tange a prática de comer em tempos de pandemia do coronavírus. O estudo busca analisar como a alimentação foi ressignificada em decorrência do isolamento social sugerido pela Organização Mundial de Saúde (OMS) e pela Organização Pan-Americana de Saúde (OPAS) e adotado por alguns estados da federação. A partir da observação netnográfica verificamos como o serviço delivery, através dos meios digitais, tornou-se um elo de comunicação entre consumidores e empresários, para manter ativas atividades comerciais, exigindo nessa crise maior atenção às práticas higiênicas na preparação e entrega dos produtos. Para as empresas de serviços de alimentação que não tinham forte histórico de delivery, essa modalidade de entrega contribuiu para a sobrevida dos empreendimentos. De modo geral, pudemos avaliar como práticas de alimentação ancoradas nas ferramentas digitais em tempos de afastamento social, assumiram um simbolismo cultural, econômico e tecnológico, para o enfrentamento do surto pandêmico de coronavírus.Research, Society and Development2021-03-23info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://rsdjournal.org/index.php/rsd/article/view/1344210.33448/rsd-v10i3.13442Research, Society and Development; Vol. 10 No. 3; e50410313442Research, Society and Development; Vol. 10 Núm. 3; e50410313442Research, Society and Development; v. 10 n. 3; e504103134422525-3409reponame:Research, Society and Developmentinstname:Universidade Federal de Itajubá (UNIFEI)instacron:UNIFEIporhttps://rsdjournal.org/index.php/rsd/article/view/13442/12228Copyright (c) 2021 Aline Gomes Santana; Maria Lucia Gurgel da Costa; Neide Kazue Sakugawa Shinoharahttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessSantana, Aline GomesCosta, Maria Lucia Gurgel daShinohara, Neide Kazue Sakugawa2021-03-28T12:03:35Zoai:ojs.pkp.sfu.ca:article/13442Revistahttps://rsdjournal.org/index.php/rsd/indexPUBhttps://rsdjournal.org/index.php/rsd/oairsd.articles@gmail.com2525-34092525-3409opendoar:2024-01-17T09:34:46.913651Research, Society and Development - Universidade Federal de Itajubá (UNIFEI)false
dc.title.none.fl_str_mv Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
Alimentación en tiempos de pandemia coronavirus: la resignificación de una práctica cotidiana y dietética
Alimentação em tempos de pandemia do Coronavírus: a ressignificação de uma prática cotidiana e dietética
title Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
spellingShingle Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
Santana, Aline Gomes
Food
Redefinition
Delivery
COVID-19.
Alimentación
Resignificación
Entrega
COVID-19.
Alimentação
Ressignificação
Delivery
COVID-19.
title_short Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
title_full Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
title_fullStr Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
title_full_unstemmed Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
title_sort Feeding in times of pandemic Coronavirus: the resignification of an everyday and dietary practice
author Santana, Aline Gomes
author_facet Santana, Aline Gomes
Costa, Maria Lucia Gurgel da
Shinohara, Neide Kazue Sakugawa
author_role author
author2 Costa, Maria Lucia Gurgel da
Shinohara, Neide Kazue Sakugawa
author2_role author
author
dc.contributor.author.fl_str_mv Santana, Aline Gomes
Costa, Maria Lucia Gurgel da
Shinohara, Neide Kazue Sakugawa
dc.subject.por.fl_str_mv Food
Redefinition
Delivery
COVID-19.
Alimentación
Resignificación
Entrega
COVID-19.
Alimentação
Ressignificação
Delivery
COVID-19.
topic Food
Redefinition
Delivery
COVID-19.
Alimentación
Resignificación
Entrega
COVID-19.
Alimentação
Ressignificação
Delivery
COVID-19.
description The text aims to discuss the behavior of Brazilians regarding the practice of eating in times of coronavirus pandemic. The study seeks to analyze how food was resignified due to the social isolation suggested by the World Health Organization (WHO) and the Pan American Health Organization (PAHO) and adopted by some states of the federation. From the netnographic observation we verified how the delivery service, through digital media, has become a communication link between consumers and entrepreneurs, to maintain active commercial activities, requiring in this crisis greater attention to hygienic practices in the preparation and delivery of products. For food service companies that did not have a strong track record, this mode of delivery contributed to the survival of the enterprises. In general, we were able to evaluate how feeding practices anchored in digital tools in times of social remoteness, assumed a cultural, economic and technological symbolism, in order to cope with the pandemic outbreak of coronavirus.
publishDate 2021
dc.date.none.fl_str_mv 2021-03-23
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://rsdjournal.org/index.php/rsd/article/view/13442
10.33448/rsd-v10i3.13442
url https://rsdjournal.org/index.php/rsd/article/view/13442
identifier_str_mv 10.33448/rsd-v10i3.13442
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://rsdjournal.org/index.php/rsd/article/view/13442/12228
dc.rights.driver.fl_str_mv Copyright (c) 2021 Aline Gomes Santana; Maria Lucia Gurgel da Costa; Neide Kazue Sakugawa Shinohara
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Aline Gomes Santana; Maria Lucia Gurgel da Costa; Neide Kazue Sakugawa Shinohara
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Research, Society and Development
publisher.none.fl_str_mv Research, Society and Development
dc.source.none.fl_str_mv Research, Society and Development; Vol. 10 No. 3; e50410313442
Research, Society and Development; Vol. 10 Núm. 3; e50410313442
Research, Society and Development; v. 10 n. 3; e50410313442
2525-3409
reponame:Research, Society and Development
instname:Universidade Federal de Itajubá (UNIFEI)
instacron:UNIFEI
instname_str Universidade Federal de Itajubá (UNIFEI)
instacron_str UNIFEI
institution UNIFEI
reponame_str Research, Society and Development
collection Research, Society and Development
repository.name.fl_str_mv Research, Society and Development - Universidade Federal de Itajubá (UNIFEI)
repository.mail.fl_str_mv rsd.articles@gmail.com
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