Global society and society in mediatization: a theoretical framework to comprehend international broadcasting
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Verso e Reverso (Online) |
Texto Completo: | https://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.09 |
Resumo: | This paper aims to identify relations between international broadcasting and the global society and the society in mediatization through a bibliographical research. Technological advancements and economic motivation enhanced the potentiality of the media. Since then, it has reached geographically distant audiences, broadcasting mediatic representation on different realities. Within this context, the presented modality of broadcasting acts as a tool for diplomacy and is connected with the global society and in mediatization. In the international dynamic of the media, which is asymmetric and controlled by oligopolies, national states invest in international broadcasting in order to, in some measure, promote themselves throughout the world as well as to establish their broadcasters as alternative sources to foreign audiences.Keywords: globalization, mediatization, international broadcasting. |
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Global society and society in mediatization: a theoretical framework to comprehend international broadcastingSociedade global e sociedade em midiatização: um quadro teórico para compreender a radiodifusão internacionalThis paper aims to identify relations between international broadcasting and the global society and the society in mediatization through a bibliographical research. Technological advancements and economic motivation enhanced the potentiality of the media. Since then, it has reached geographically distant audiences, broadcasting mediatic representation on different realities. Within this context, the presented modality of broadcasting acts as a tool for diplomacy and is connected with the global society and in mediatization. In the international dynamic of the media, which is asymmetric and controlled by oligopolies, national states invest in international broadcasting in order to, in some measure, promote themselves throughout the world as well as to establish their broadcasters as alternative sources to foreign audiences.Keywords: globalization, mediatization, international broadcasting.Este artigo visa identificar relações entre a radiodifusão internacional (international broadcasting) e a sociedade global e a sociedade em midiatização a partir de uma pesquisa bibliográfica. Com os avanços tecnológicos e os impulsos econômicos, os meios de comunicação passaram a interconectar audiências geograficamente distantes, fornecendo-as representações midiáticas sobre realidades diversas. Inserida nesse contexto, a modalidade de radiodifusão aqui evidenciada atua como ferramenta diplomática no exterior e se associa aos aspectos de uma sociedade global e em midiatização. Na dinâmica internacional da mídia, a qual é assimétrica e protagonizada por oligopólios, os Estados-nacionais investem em radiodifusão internacional com o intuito de, em certa medida, se promoverem mundo afora, bem como de estabelecerem seus veículos como fontes midiáticas alternativas para públicos estrangeiros.Palavras-chave: globalização, midiatização, radiodifusão internacional.Verso e Reverso2016-06-21info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.0910.4013/ver.2016.31.76.09Verso e Reverso; v. 31 n. 76: janeiro/abril - 2017/1; 86-931806-6925reponame:Verso e Reverso (Online)instname:Universidade do Vale do Rio dos Sinos (UNISINOS)instacron:UNISINOSporhttps://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.09/5843Santos, Augusto Junior da Silvainfo:eu-repo/semantics/openAccess2017-08-30T18:35:36Zoai:ojs2.revistas.unisinos.br:article/11387Revistahttp://revistas.unisinos.br/index.php/versoereversoPRIhttp://revistas.unisinos.br/index.php/versoereverso/oaiperiodicos@unisinos.br||bmarocco@unisinos.br1806-69250103-1414opendoar:2017-08-30T18:35:36Verso e Reverso (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS)false |
dc.title.none.fl_str_mv |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting Sociedade global e sociedade em midiatização: um quadro teórico para compreender a radiodifusão internacional |
title |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
spellingShingle |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting Santos, Augusto Junior da Silva |
title_short |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
title_full |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
title_fullStr |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
title_full_unstemmed |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
title_sort |
Global society and society in mediatization: a theoretical framework to comprehend international broadcasting |
author |
Santos, Augusto Junior da Silva |
author_facet |
Santos, Augusto Junior da Silva |
author_role |
author |
dc.contributor.author.fl_str_mv |
Santos, Augusto Junior da Silva |
description |
This paper aims to identify relations between international broadcasting and the global society and the society in mediatization through a bibliographical research. Technological advancements and economic motivation enhanced the potentiality of the media. Since then, it has reached geographically distant audiences, broadcasting mediatic representation on different realities. Within this context, the presented modality of broadcasting acts as a tool for diplomacy and is connected with the global society and in mediatization. In the international dynamic of the media, which is asymmetric and controlled by oligopolies, national states invest in international broadcasting in order to, in some measure, promote themselves throughout the world as well as to establish their broadcasters as alternative sources to foreign audiences.Keywords: globalization, mediatization, international broadcasting. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-06-21 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.09 10.4013/ver.2016.31.76.09 |
url |
https://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.09 |
identifier_str_mv |
10.4013/ver.2016.31.76.09 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.unisinos.br/index.php/versoereverso/article/view/ver.2016.31.76.09/5843 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Verso e Reverso |
publisher.none.fl_str_mv |
Verso e Reverso |
dc.source.none.fl_str_mv |
Verso e Reverso; v. 31 n. 76: janeiro/abril - 2017/1; 86-93 1806-6925 reponame:Verso e Reverso (Online) instname:Universidade do Vale do Rio dos Sinos (UNISINOS) instacron:UNISINOS |
instname_str |
Universidade do Vale do Rio dos Sinos (UNISINOS) |
instacron_str |
UNISINOS |
institution |
UNISINOS |
reponame_str |
Verso e Reverso (Online) |
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Verso e Reverso (Online) |
repository.name.fl_str_mv |
Verso e Reverso (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS) |
repository.mail.fl_str_mv |
periodicos@unisinos.br||bmarocco@unisinos.br |
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1800219585743421440 |