Management of innovation in companies of the leather-footwear sector

Detalhes bibliográficos
Autor(a) principal: Theis, Vanessa
Data de Publicação: 2021
Outros Autores: Blos, Camila Fernanda, Schreiber, Dusan
Tipo de documento: Artigo
Idioma: por
Título da fonte: RACE (Joaçaba. Online)
Texto Completo: https://periodicos.unoesc.edu.br/race/article/view/23728
Resumo: The changes in the economic scenario have transformed the mode how companies operate, and with that, innovation has been a strong ally to keep themselves competitive in the market. Thinking about the reality of organizations located in the city of Novo Hamburgo, in the state of Rio Grande do Sul, which for a long time had its economy turned to the leather footwear sector, this article aimed to identify the specificities, needs and lacks of the innovation management process in companies in that sector. A bibliographic review was carried out and data were collected with direct observations and in-depth interview with nine managers from different organizations. It was pointed out that these organizations are still in the early stages of the innovation management process. However, respondents recognize the potential for differentiation that is implicit in the innovation process, but emphasize that high cost, little experience and lack of innovation culture as the main barriers in adopting innovation practices.
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spelling Management of innovation in companies of the leather-footwear sectorGestão da inovação em empresas do setor coureiro-calçadistaInnovationManagementLeather-footwear sectorInovaçãoGestãoSetor coureiro-calçadistaThe changes in the economic scenario have transformed the mode how companies operate, and with that, innovation has been a strong ally to keep themselves competitive in the market. Thinking about the reality of organizations located in the city of Novo Hamburgo, in the state of Rio Grande do Sul, which for a long time had its economy turned to the leather footwear sector, this article aimed to identify the specificities, needs and lacks of the innovation management process in companies in that sector. A bibliographic review was carried out and data were collected with direct observations and in-depth interview with nine managers from different organizations. It was pointed out that these organizations are still in the early stages of the innovation management process. However, respondents recognize the potential for differentiation that is implicit in the innovation process, but emphasize that high cost, little experience and lack of innovation culture as the main barriers in adopting innovation practices.As mudanças no cenário econômico vêm transformando o modo de atuação das empresas, e, com isso, a inovação têm sido uma forte aliada para se manterem competitivas no mercado. Pensando na realidade das organizações localizadas na Cidade de Novo Hamburgo, no Estado do Rio Grande do Sul, que durante muito tempo teve sua economia voltada para o setor coureiro-calçadista, este artigo objetivou identificar as especificidades, necessidades e carências do processo de gestão da inovação em empresas do referido setor. Para atender ao exposto, optou-se pelo delineamento metodológico, que iniciou com a revisão bibliográfica e a coleta de dados por meio de observações diretas e entrevista em profundidade com nove gestores de diferentes organizações. Evidenciou-se que as referidas organizações ainda se encontram em estágios iniciais no que diz respeito ao processo de gestão da inovação. Contudo, os entrevistados reconhecem o potencial de diferenciação que está implícito no processo de inovação, mas ressaltam o alto custo, a pouca experiência e a falta de cultura da inovação como as principais barreiras na adoção de práticas de inovação.Universidade do Oeste de Santa Catarina2021-02-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdftext/htmlhttps://periodicos.unoesc.edu.br/race/article/view/2372810.18593/race.23728RACE - Revista de Administração, Contabilidade e Economia; Vol. 20 No. 1 (2021): RACE jan./abr. 2021; 89-108RACE - Revista de Administração, Contabilidade e Economia; v. 20 n. 1 (2021): RACE jan./abr. 2021; 89-1082179-49361678-6483reponame:RACE (Joaçaba. Online)instname:Universidade do Oeste de Santa Catarina (UNOESC)instacron:UNOESCporhttps://periodicos.unoesc.edu.br/race/article/view/23728/16016https://periodicos.unoesc.edu.br/race/article/view/23728/16160Copyright (c) 2021 Vanessa Theis, Camila Fernanda Blos, Dusan Schreiberhttp://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessTheis, VanessaBlos, Camila Fernanda Schreiber, Dusan 2022-08-16T14:04:54Zoai:ojs.periodicos.unoesc.edu.br:article/23728Revistahttps://portalperiodicos.unoesc.edu.br/racehttps://portalperiodicos.unoesc.edu.br/race/oairace@unoesc.edu.br||editora@unoesc.edu.br2179-49361678-6483opendoar:2022-08-16T14:04:54RACE (Joaçaba. Online) - Universidade do Oeste de Santa Catarina (UNOESC)false
dc.title.none.fl_str_mv Management of innovation in companies of the leather-footwear sector
Gestão da inovação em empresas do setor coureiro-calçadista
title Management of innovation in companies of the leather-footwear sector
spellingShingle Management of innovation in companies of the leather-footwear sector
Theis, Vanessa
Innovation
Management
Leather-footwear sector
Inovação
Gestão
Setor coureiro-calçadista
title_short Management of innovation in companies of the leather-footwear sector
title_full Management of innovation in companies of the leather-footwear sector
title_fullStr Management of innovation in companies of the leather-footwear sector
title_full_unstemmed Management of innovation in companies of the leather-footwear sector
title_sort Management of innovation in companies of the leather-footwear sector
author Theis, Vanessa
author_facet Theis, Vanessa
Blos, Camila Fernanda
Schreiber, Dusan
author_role author
author2 Blos, Camila Fernanda
Schreiber, Dusan
author2_role author
author
dc.contributor.author.fl_str_mv Theis, Vanessa
Blos, Camila Fernanda
Schreiber, Dusan
dc.subject.por.fl_str_mv Innovation
Management
Leather-footwear sector
Inovação
Gestão
Setor coureiro-calçadista
topic Innovation
Management
Leather-footwear sector
Inovação
Gestão
Setor coureiro-calçadista
description The changes in the economic scenario have transformed the mode how companies operate, and with that, innovation has been a strong ally to keep themselves competitive in the market. Thinking about the reality of organizations located in the city of Novo Hamburgo, in the state of Rio Grande do Sul, which for a long time had its economy turned to the leather footwear sector, this article aimed to identify the specificities, needs and lacks of the innovation management process in companies in that sector. A bibliographic review was carried out and data were collected with direct observations and in-depth interview with nine managers from different organizations. It was pointed out that these organizations are still in the early stages of the innovation management process. However, respondents recognize the potential for differentiation that is implicit in the innovation process, but emphasize that high cost, little experience and lack of innovation culture as the main barriers in adopting innovation practices.
publishDate 2021
dc.date.none.fl_str_mv 2021-02-10
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.unoesc.edu.br/race/article/view/23728
10.18593/race.23728
url https://periodicos.unoesc.edu.br/race/article/view/23728
identifier_str_mv 10.18593/race.23728
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.unoesc.edu.br/race/article/view/23728/16016
https://periodicos.unoesc.edu.br/race/article/view/23728/16160
dc.rights.driver.fl_str_mv Copyright (c) 2021 Vanessa Theis, Camila Fernanda Blos, Dusan Schreiber
http://creativecommons.org/licenses/by-nc/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Vanessa Theis, Camila Fernanda Blos, Dusan Schreiber
http://creativecommons.org/licenses/by-nc/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
text/html
dc.publisher.none.fl_str_mv Universidade do Oeste de Santa Catarina
publisher.none.fl_str_mv Universidade do Oeste de Santa Catarina
dc.source.none.fl_str_mv RACE - Revista de Administração, Contabilidade e Economia; Vol. 20 No. 1 (2021): RACE jan./abr. 2021; 89-108
RACE - Revista de Administração, Contabilidade e Economia; v. 20 n. 1 (2021): RACE jan./abr. 2021; 89-108
2179-4936
1678-6483
reponame:RACE (Joaçaba. Online)
instname:Universidade do Oeste de Santa Catarina (UNOESC)
instacron:UNOESC
instname_str Universidade do Oeste de Santa Catarina (UNOESC)
instacron_str UNOESC
institution UNOESC
reponame_str RACE (Joaçaba. Online)
collection RACE (Joaçaba. Online)
repository.name.fl_str_mv RACE (Joaçaba. Online) - Universidade do Oeste de Santa Catarina (UNOESC)
repository.mail.fl_str_mv race@unoesc.edu.br||editora@unoesc.edu.br
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