Intersecções entre comunicação organizacional e administração: uma breve reflexão

• Autor(a) principal: Marcolino, Lumary Dinalle [UNESP]
• Data de Publicação: 2018
• Tipo de documento: Trabalho de conclusão de curso
• Idioma: por
• Título da fonte: Repositório Institucional da UNESP
• Texto Completo: http://hdl.handle.net/11449/203307; http://www.athena.biblioteca.unesp.br/exlibris/bd/capelo/2020-01-20/000927548.pdf
• topic: Comunicação nas organizações; Administração; Planejamento estratégico; Communication

Individuals relate to and organize themselves through communication. Organizations are complex environments composed of different social relationships that must be managed effectively. Therefore, the present work seeks to reflect on the intersections between the areas of Organizational Communication and Administration. Precisely, it seeks to understand how the administrative management model influences the understanding and relevance of communication in the context of the organization. For this, throughout the chapters a bibliographical research was done on the organizations, administrative theories, organizational communication, teaching of Administration in Brazil and the importance of the strategic planning for the organizational success. Finally, we recognize the implication of the functionalist management model in the devaluation of organizational communication and the professionals responsible for the sector.