Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Outros Autores: | , , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Institucional da UNESP |
Texto Completo: | http://dx.doi.org/10.1007/s12230-019-09756-1 http://hdl.handle.net/11449/205266 |
Resumo: | This study employs both qualitative and quantitative methods to investigate consumer preference for and knowledge about potato cultivars, including their culinary applications and attributes. This study’s aim is to determine factors influencing consumers’ preference and willingness-to-pay for potato cultivars. A focus group and the Affective Acceptance Test (sensory test) were used. The sample group consisted of 21 people between 18 and 57 years old, who self-identified as potato consumers. Participants’ preference and willingness-to-pay was evaluated for six potato cultivars, compared two by two according to their culinary aptitudes. It was found that participants were not knowledgeable about the attributes related to different potato cultivars. Additionally, it was found that, while non-traditional cultivars meet the participants’ expectations, their willingness to pay is highly sensitive to price relative to more traditional and familiar cultivars. |
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Repositório Institucional da UNESP |
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Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São PauloPotato demandWillingness-to-pay, consumer preferenceThis study employs both qualitative and quantitative methods to investigate consumer preference for and knowledge about potato cultivars, including their culinary applications and attributes. This study’s aim is to determine factors influencing consumers’ preference and willingness-to-pay for potato cultivars. A focus group and the Affective Acceptance Test (sensory test) were used. The sample group consisted of 21 people between 18 and 57 years old, who self-identified as potato consumers. Participants’ preference and willingness-to-pay was evaluated for six potato cultivars, compared two by two according to their culinary aptitudes. It was found that participants were not knowledgeable about the attributes related to different potato cultivars. Additionally, it was found that, while non-traditional cultivars meet the participants’ expectations, their willingness to pay is highly sensitive to price relative to more traditional and familiar cultivars.Escola Superior de Agricultura Luiz de Queiroz (ESALQ/USP) – Avenida Pádua Dias, n° 11 – São DimasUniversidade de Sorocaba (UNISO) – Rodovia Raposo Tavares, Km 92,5 – Vila ArturaUniversidade Estadual Paulista (UNESP/FEB) – Av. Eng. Luís Edmundo Carrijo Coube, 14-01 – Núcleo Residencial Presidente GeiselUniversidade Estadual Paulista (UNESP/FEB) – Av. Eng. Luís Edmundo Carrijo Coube, 14-01 – Núcleo Residencial Presidente GeiselUniversidade de São Paulo (USP)Universidade de Sorocaba (UNISO) – Rodovia Raposo TavaresUniversidade Estadual Paulista (Unesp)de Oliveira, Anny Clemente Santiagode Araújo, Thaís HelenaSpers, Eduardo Eugênioda Silva, Hermes Moretti Ribeiro [UNESP]de Lima, Lilian Maluf2021-06-25T10:12:35Z2021-06-25T10:12:35Z2020-12-01info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article535-546http://dx.doi.org/10.1007/s12230-019-09756-1American Journal of Potato Research, v. 97, n. 6, p. 535-546, 2020.1874-93801099-209Xhttp://hdl.handle.net/11449/20526610.1007/s12230-019-09756-12-s2.0-85092131100Scopusreponame:Repositório Institucional da UNESPinstname:Universidade Estadual Paulista (UNESP)instacron:UNESPengAmerican Journal of Potato Researchinfo:eu-repo/semantics/openAccess2021-10-23T12:24:12Zoai:repositorio.unesp.br:11449/205266Repositório InstitucionalPUBhttp://repositorio.unesp.br/oai/requestopendoar:29462024-08-05T14:44:48.656850Repositório Institucional da UNESP - Universidade Estadual Paulista (UNESP)false |
dc.title.none.fl_str_mv |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
title |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
spellingShingle |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo de Oliveira, Anny Clemente Santiago Potato demand Willingness-to-pay, consumer preference |
title_short |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
title_full |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
title_fullStr |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
title_full_unstemmed |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
title_sort |
Consumer Preferences for Potato Cultivars with Different Culinary Aptitudes: a Case Study from São Paulo |
author |
de Oliveira, Anny Clemente Santiago |
author_facet |
de Oliveira, Anny Clemente Santiago de Araújo, Thaís Helena Spers, Eduardo Eugênio da Silva, Hermes Moretti Ribeiro [UNESP] de Lima, Lilian Maluf |
author_role |
author |
author2 |
de Araújo, Thaís Helena Spers, Eduardo Eugênio da Silva, Hermes Moretti Ribeiro [UNESP] de Lima, Lilian Maluf |
author2_role |
author author author author |
dc.contributor.none.fl_str_mv |
Universidade de São Paulo (USP) Universidade de Sorocaba (UNISO) – Rodovia Raposo Tavares Universidade Estadual Paulista (Unesp) |
dc.contributor.author.fl_str_mv |
de Oliveira, Anny Clemente Santiago de Araújo, Thaís Helena Spers, Eduardo Eugênio da Silva, Hermes Moretti Ribeiro [UNESP] de Lima, Lilian Maluf |
dc.subject.por.fl_str_mv |
Potato demand Willingness-to-pay, consumer preference |
topic |
Potato demand Willingness-to-pay, consumer preference |
description |
This study employs both qualitative and quantitative methods to investigate consumer preference for and knowledge about potato cultivars, including their culinary applications and attributes. This study’s aim is to determine factors influencing consumers’ preference and willingness-to-pay for potato cultivars. A focus group and the Affective Acceptance Test (sensory test) were used. The sample group consisted of 21 people between 18 and 57 years old, who self-identified as potato consumers. Participants’ preference and willingness-to-pay was evaluated for six potato cultivars, compared two by two according to their culinary aptitudes. It was found that participants were not knowledgeable about the attributes related to different potato cultivars. Additionally, it was found that, while non-traditional cultivars meet the participants’ expectations, their willingness to pay is highly sensitive to price relative to more traditional and familiar cultivars. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-12-01 2021-06-25T10:12:35Z 2021-06-25T10:12:35Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://dx.doi.org/10.1007/s12230-019-09756-1 American Journal of Potato Research, v. 97, n. 6, p. 535-546, 2020. 1874-9380 1099-209X http://hdl.handle.net/11449/205266 10.1007/s12230-019-09756-1 2-s2.0-85092131100 |
url |
http://dx.doi.org/10.1007/s12230-019-09756-1 http://hdl.handle.net/11449/205266 |
identifier_str_mv |
American Journal of Potato Research, v. 97, n. 6, p. 535-546, 2020. 1874-9380 1099-209X 10.1007/s12230-019-09756-1 2-s2.0-85092131100 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
American Journal of Potato Research |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
535-546 |
dc.source.none.fl_str_mv |
Scopus reponame:Repositório Institucional da UNESP instname:Universidade Estadual Paulista (UNESP) instacron:UNESP |
instname_str |
Universidade Estadual Paulista (UNESP) |
instacron_str |
UNESP |
institution |
UNESP |
reponame_str |
Repositório Institucional da UNESP |
collection |
Repositório Institucional da UNESP |
repository.name.fl_str_mv |
Repositório Institucional da UNESP - Universidade Estadual Paulista (UNESP) |
repository.mail.fl_str_mv |
|
_version_ |
1808128413038280704 |