O relações-públicas como agente na inclusão de pessoas LGBT+ em organizações

• Autor(a) principal: Porto, Murilo Augusto da Silva [UNESP]
• Data de Publicação: 2018
• Tipo de documento: Trabalho de conclusão de curso
• Idioma: por
• Título da fonte: Repositório Institucional da UNESP
• Texto Completo: http://hdl.handle.net/11449/203773; http://www.athena.biblioteca.unesp.br/exlibris/bd/capelo/2020-01-20/000927098.pdf
• topic: Pessoas LGBT; Comunicação; Relações públicas; Communication

Life in society, basically, is developed by the relationships between people, which have individual characteristics and aspects. Such relationships generate both harmony and conflict between individuals and organizations, which are formed by them, and must understand how it influences their existence and performance. This paper discusses the issue of diversity within organizations, more specifically about adversities related to the LGBT + community. The main objective is to reflect on the importance of the Public Relations professional in the mediation and minimization of conflicts between organizations and their publics, especially in the issue of the marginalization of the LGBT + social minority and awareness of the importance of diversity to the organizational culture of an organization. The methodology used in the development of the study was the bibliographical review of authors such as Kunsch (2003), Green (2000), Marchiori (2005, 2008), Louro (2009) and Grunig Equal, promoted by the Office of the United Nations High Commissioner for Human Rights (OHCHR). In this way, the LGBT + community panorama and the context of the organizations, through the communication bias, were raised so that it was possible to identify the issue related to diversity.