Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence

Detalhes bibliográficos
Autor(a) principal: Pilli,Luis Eduardo
Data de Publicação: 2016
Outros Autores: Mazzon,José Afonso
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Revista de Administração (São Paulo)
Texto Completo: http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000100036
Resumo: ABSTRACT Choice deferral due to information overload is an undesirable result of competitive environments. The neoclassical maximization models predict that choice avoidance will not increase as more information is offered to consumers. The theories developed in the consumer behavior field predict that some properties of the environment may lead to behavioral effects and an increase in choice avoidance due to information overload. Based on stimuli generated experimentally and tested among 1,000 consumers, this empirical research provides evidence for the presence of behavioral effects due to information overload and reveals the different effects of increasing the number of options or the number of attributes. This study also finds that the need for cognition moderates these behavioral effects, and it proposes psychological processes that may trigger the effects observed.
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spelling Information overload, choice deferral, and moderating role of need for cognition: Empirical evidencebehavioral effectschoice deferralinformation overloadneed for cognitionABSTRACT Choice deferral due to information overload is an undesirable result of competitive environments. The neoclassical maximization models predict that choice avoidance will not increase as more information is offered to consumers. The theories developed in the consumer behavior field predict that some properties of the environment may lead to behavioral effects and an increase in choice avoidance due to information overload. Based on stimuli generated experimentally and tested among 1,000 consumers, this empirical research provides evidence for the presence of behavioral effects due to information overload and reveals the different effects of increasing the number of options or the number of attributes. This study also finds that the need for cognition moderates these behavioral effects, and it proposes psychological processes that may trigger the effects observed.Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo2016-03-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersiontext/htmlhttp://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000100036Revista de Administração (São Paulo) v.51 n.1 2016reponame:Revista de Administração (São Paulo)instname:Universidade de São Paulo (USP)instacron:USP10.5700/RAUSP1222info:eu-repo/semantics/openAccessPilli,Luis EduardoMazzon,José Afonsoeng2016-03-30T00:00:00Zoai:scielo:S0080-21072016000100036Revistahttp://rausp.usp.br/PUBhttps://old.scielo.br/oai/scielo-oai.phprausp@usp.br||reinhard@usp.br1984-61420080-2107opendoar:2016-03-30T00:00Revista de Administração (São Paulo) - Universidade de São Paulo (USP)false
dc.title.none.fl_str_mv Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
title Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
spellingShingle Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
Pilli,Luis Eduardo
behavioral effects
choice deferral
information overload
need for cognition
title_short Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
title_full Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
title_fullStr Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
title_full_unstemmed Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
title_sort Information overload, choice deferral, and moderating role of need for cognition: Empirical evidence
author Pilli,Luis Eduardo
author_facet Pilli,Luis Eduardo
Mazzon,José Afonso
author_role author
author2 Mazzon,José Afonso
author2_role author
dc.contributor.author.fl_str_mv Pilli,Luis Eduardo
Mazzon,José Afonso
dc.subject.por.fl_str_mv behavioral effects
choice deferral
information overload
need for cognition
topic behavioral effects
choice deferral
information overload
need for cognition
description ABSTRACT Choice deferral due to information overload is an undesirable result of competitive environments. The neoclassical maximization models predict that choice avoidance will not increase as more information is offered to consumers. The theories developed in the consumer behavior field predict that some properties of the environment may lead to behavioral effects and an increase in choice avoidance due to information overload. Based on stimuli generated experimentally and tested among 1,000 consumers, this empirical research provides evidence for the presence of behavioral effects due to information overload and reveals the different effects of increasing the number of options or the number of attributes. This study also finds that the need for cognition moderates these behavioral effects, and it proposes psychological processes that may trigger the effects observed.
publishDate 2016
dc.date.none.fl_str_mv 2016-03-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000100036
url http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000100036
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 10.5700/RAUSP1222
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv text/html
dc.publisher.none.fl_str_mv Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo
publisher.none.fl_str_mv Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo
dc.source.none.fl_str_mv Revista de Administração (São Paulo) v.51 n.1 2016
reponame:Revista de Administração (São Paulo)
instname:Universidade de São Paulo (USP)
instacron:USP
instname_str Universidade de São Paulo (USP)
instacron_str USP
institution USP
reponame_str Revista de Administração (São Paulo)
collection Revista de Administração (São Paulo)
repository.name.fl_str_mv Revista de Administração (São Paulo) - Universidade de São Paulo (USP)
repository.mail.fl_str_mv rausp@usp.br||reinhard@usp.br
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