Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine

Detalhes bibliográficos
Autor(a) principal: Toledo,Dimitri Augusto da Cunha
Data de Publicação: 2016
Outros Autores: Lima,Oscar, Carrieri,Alexandre de Pádua
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Revista de Administração (São Paulo)
Texto Completo: http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000200137
Resumo: ABSTRACT This paper deals with the aesthetic properties of commodity-labor found in Exame magazine. At first, we distinguish commodity from commodity-labor. Then, we relate the categories labor, everyday life and the reflection forms of science and art, according to the book Aesthetics I, by Georg Lukács. Also according to this book, we work with the abstract forms of aesthetic reflection, namely rhythm, symmetry and proportion, and ornamentation. Soon after, we show how these forms (or "aesthetic properties") are converted into commodity-labor to increase their value. We conclude the article by analyzing the reports contained in Exame magazine to find out how these categories are available.
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spelling Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazinelaborcommodityaestheticsLukácsbusiness magazineABSTRACT This paper deals with the aesthetic properties of commodity-labor found in Exame magazine. At first, we distinguish commodity from commodity-labor. Then, we relate the categories labor, everyday life and the reflection forms of science and art, according to the book Aesthetics I, by Georg Lukács. Also according to this book, we work with the abstract forms of aesthetic reflection, namely rhythm, symmetry and proportion, and ornamentation. Soon after, we show how these forms (or "aesthetic properties") are converted into commodity-labor to increase their value. We conclude the article by analyzing the reports contained in Exame magazine to find out how these categories are available.Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo2016-06-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersiontext/htmlhttp://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000200137Revista de Administração (São Paulo) v.51 n.2 2016reponame:Revista de Administração (São Paulo)instname:Universidade de São Paulo (USP)instacron:USP10.5700/rausp1230info:eu-repo/semantics/openAccessToledo,Dimitri Augusto da CunhaLima,OscarCarrieri,Alexandre de Páduaeng2016-06-21T00:00:00Zoai:scielo:S0080-21072016000200137Revistahttp://rausp.usp.br/PUBhttps://old.scielo.br/oai/scielo-oai.phprausp@usp.br||reinhard@usp.br1984-61420080-2107opendoar:2016-06-21T00:00Revista de Administração (São Paulo) - Universidade de São Paulo (USP)false
dc.title.none.fl_str_mv Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
title Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
spellingShingle Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
Toledo,Dimitri Augusto da Cunha
labor
commodity
aesthetics
Lukács
business magazine
title_short Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
title_full Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
title_fullStr Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
title_full_unstemmed Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
title_sort Aesthetics and commodity-labor: Analysis of the Lukacsian aesthetic properties in business magazines - the Exame magazine
author Toledo,Dimitri Augusto da Cunha
author_facet Toledo,Dimitri Augusto da Cunha
Lima,Oscar
Carrieri,Alexandre de Pádua
author_role author
author2 Lima,Oscar
Carrieri,Alexandre de Pádua
author2_role author
author
dc.contributor.author.fl_str_mv Toledo,Dimitri Augusto da Cunha
Lima,Oscar
Carrieri,Alexandre de Pádua
dc.subject.por.fl_str_mv labor
commodity
aesthetics
Lukács
business magazine
topic labor
commodity
aesthetics
Lukács
business magazine
description ABSTRACT This paper deals with the aesthetic properties of commodity-labor found in Exame magazine. At first, we distinguish commodity from commodity-labor. Then, we relate the categories labor, everyday life and the reflection forms of science and art, according to the book Aesthetics I, by Georg Lukács. Also according to this book, we work with the abstract forms of aesthetic reflection, namely rhythm, symmetry and proportion, and ornamentation. Soon after, we show how these forms (or "aesthetic properties") are converted into commodity-labor to increase their value. We conclude the article by analyzing the reports contained in Exame magazine to find out how these categories are available.
publishDate 2016
dc.date.none.fl_str_mv 2016-06-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
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status_str publishedVersion
dc.identifier.uri.fl_str_mv http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000200137
url http://old.scielo.br/scielo.php?script=sci_arttext&pid=S0080-21072016000200137
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv 10.5700/rausp1230
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dc.publisher.none.fl_str_mv Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo
publisher.none.fl_str_mv Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo
dc.source.none.fl_str_mv Revista de Administração (São Paulo) v.51 n.2 2016
reponame:Revista de Administração (São Paulo)
instname:Universidade de São Paulo (USP)
instacron:USP
instname_str Universidade de São Paulo (USP)
instacron_str USP
institution USP
reponame_str Revista de Administração (São Paulo)
collection Revista de Administração (São Paulo)
repository.name.fl_str_mv Revista de Administração (São Paulo) - Universidade de São Paulo (USP)
repository.mail.fl_str_mv rausp@usp.br||reinhard@usp.br
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