Discourse and text in infographics of Scientific Publication in the Midia (SPM)
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Data de Publicação: | 2013 |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Calidoscópio (Online) |
Texto Completo: | https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01 |
Resumo: | This work aims at studying text and discourse in the infographic of Scientific Publication in the Media (SPM). It relates an analysis carried out in a corpus extracted from “Superinteressante”, “Mundo Estranho” and “Saúde! é Vital” magazines to the postulates of Visual Semiotic and to concepts and operations identified in descriptive, narrative and explanatory processes coming from Semiolinguistic and from Textual Linguistic. The methodology includes the contextualization and the clarification of what is considered to be Scientific Publication in the Media. Then, the infographic is characterized taking into consideration its origins and the definitions that are in use in communication studies. Next, the infographic is examined, identifying the textual and discursive processes (descriptive, narrative and explanatory) toward the discursive aim (make know understand-feel). To conclude, it is possible to establish to what extent the infographic helps with the construction of not only the verbal but also visual and scientific literacy, once the syncretism image word addresses essential aspects of literacy actions.Key Words: Scientific Publication in the Media (SPM), infographic, semiotic syncretism. |
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Discourse and text in infographics of Scientific Publication in the Midia (SPM)Texto e discurso no infográfico de Divulgação Científica Midiática (DCM)This work aims at studying text and discourse in the infographic of Scientific Publication in the Media (SPM). It relates an analysis carried out in a corpus extracted from “Superinteressante”, “Mundo Estranho” and “Saúde! é Vital” magazines to the postulates of Visual Semiotic and to concepts and operations identified in descriptive, narrative and explanatory processes coming from Semiolinguistic and from Textual Linguistic. The methodology includes the contextualization and the clarification of what is considered to be Scientific Publication in the Media. Then, the infographic is characterized taking into consideration its origins and the definitions that are in use in communication studies. Next, the infographic is examined, identifying the textual and discursive processes (descriptive, narrative and explanatory) toward the discursive aim (make know understand-feel). To conclude, it is possible to establish to what extent the infographic helps with the construction of not only the verbal but also visual and scientific literacy, once the syncretism image word addresses essential aspects of literacy actions.Key Words: Scientific Publication in the Media (SPM), infographic, semiotic syncretism.Este trabalho objetiva estudar texto e discurso no infográfico de Divulgação Científica Midiática (DCM), relacionando investigações feitas em corpus selecionado das revistas “Superinteressante”, “Mundo Estranho” e “Saúde! é Vital” aos postulados da Semiótica Plástica e a conceitos e operações identificados em processos descritivos, narrativos e explicativos advindos da Semiolinguística e da Linguística Textual. O percurso metodológico inclui a contextualização e o esclarecimento do que se considera a Divulgação Científica Midiática. Após, descreve-se a infografia, desde as origens até as definições que a Comunicação já tem realizado. A seguir, trata-se de examinar um infográfico, identificando neste os processos textuais e discursivos da descrição, da narratividade e da explicação, na direção do fim discursivo de fazer saber-compreendersentir. Concluindo, é possível esclarecer em que medida a infografia colabora com a construção do letramento não só verbal, como também visual e científico, já que o sincretismo imagem-palavra, que lhe é peculiar, atende a aspectos essenciais das ações de letrar.Palavras-chave: Divulgação Científica Midiática (DCM), infográfico, sincretismo semiótico.Unisinos2013-12-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01Calidoscópio; Vol. 11 No. 3 (2013): September/December; 229-240Calidoscópio; v. 11 n. 3 (2013): Setembro/Dezembro; 229-2402177-6202reponame:Calidoscópio (Online)instname:Universidade do Vale do Rio dos Sinos (UNISINOS)instacron:Unisinosporhttps://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01/3760de Souza, Juliana Alles de Camargoinfo:eu-repo/semantics/openAccess2013-12-13T17:11:57Zoai:ojs2.revistas.unisinos.br:article/3910Revistahttps://revistas.unisinos.br/index.php/calidoscopioPUBhttps://revistas.unisinos.br/index.php/calidoscopio/oaicmira@unisinos.br || cmira@unisinos.br2177-62022177-6202opendoar:2013-12-13T17:11:57Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS)false |
dc.title.none.fl_str_mv |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) Texto e discurso no infográfico de Divulgação Científica Midiática (DCM) |
title |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
spellingShingle |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) de Souza, Juliana Alles de Camargo |
title_short |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
title_full |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
title_fullStr |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
title_full_unstemmed |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
title_sort |
Discourse and text in infographics of Scientific Publication in the Midia (SPM) |
author |
de Souza, Juliana Alles de Camargo |
author_facet |
de Souza, Juliana Alles de Camargo |
author_role |
author |
dc.contributor.author.fl_str_mv |
de Souza, Juliana Alles de Camargo |
description |
This work aims at studying text and discourse in the infographic of Scientific Publication in the Media (SPM). It relates an analysis carried out in a corpus extracted from “Superinteressante”, “Mundo Estranho” and “Saúde! é Vital” magazines to the postulates of Visual Semiotic and to concepts and operations identified in descriptive, narrative and explanatory processes coming from Semiolinguistic and from Textual Linguistic. The methodology includes the contextualization and the clarification of what is considered to be Scientific Publication in the Media. Then, the infographic is characterized taking into consideration its origins and the definitions that are in use in communication studies. Next, the infographic is examined, identifying the textual and discursive processes (descriptive, narrative and explanatory) toward the discursive aim (make know understand-feel). To conclude, it is possible to establish to what extent the infographic helps with the construction of not only the verbal but also visual and scientific literacy, once the syncretism image word addresses essential aspects of literacy actions.Key Words: Scientific Publication in the Media (SPM), infographic, semiotic syncretism. |
publishDate |
2013 |
dc.date.none.fl_str_mv |
2013-12-13 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01 |
url |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistas.unisinos.br/index.php/calidoscopio/article/view/cld.2013.113.01/3760 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Unisinos |
publisher.none.fl_str_mv |
Unisinos |
dc.source.none.fl_str_mv |
Calidoscópio; Vol. 11 No. 3 (2013): September/December; 229-240 Calidoscópio; v. 11 n. 3 (2013): Setembro/Dezembro; 229-240 2177-6202 reponame:Calidoscópio (Online) instname:Universidade do Vale do Rio dos Sinos (UNISINOS) instacron:Unisinos |
instname_str |
Universidade do Vale do Rio dos Sinos (UNISINOS) |
instacron_str |
Unisinos |
institution |
Unisinos |
reponame_str |
Calidoscópio (Online) |
collection |
Calidoscópio (Online) |
repository.name.fl_str_mv |
Calidoscópio (Online) - Universidade do Vale do Rio dos Sinos (UNISINOS) |
repository.mail.fl_str_mv |
cmira@unisinos.br || cmira@unisinos.br |
_version_ |
1792203885208666112 |