Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente

Detalhes bibliográficos
Autor(a) principal: Ghidini, Itamar
Data de Publicação: 2018
Outros Autores: Mattos, Winicius Wagner
Tipo de documento: Trabalho de conclusão de curso
Idioma: por
Título da fonte: Repositório Universitário da Ânima (RUNA)
Texto Completo: https://repositorio.animaeducacao.com.br/handle/ANIMA/11038
Resumo: This work refers to the development of an automatic service tool, called ChatBot, for customer service in the company Conta Mínima, as well as the application of this tool to perform simple and direct customer service. The methodology is characterized by the applied research of qualitative approach of exploratory nature. A survey was carried out through scientific articles, books and blogs on the forms of service currently used in companies, front and back end modules, ChatBots platforms, Natural Language Processing, Artificial Intelligence and chatbots precursors. For development it was used in the front end HTML5, CSS3 and Angular JS, in the back end was used API REST JAVA. The knowledge base of the tool was implemented in the Arisa Nest virtual assistants platform, responsible for storing the contexts manually inserted by the team. The proposal is to implement a ChatBot in the client portal to perform the automated service, without human interference, to solve the simple doubts of the client. The research instrument used was a questionnaire using the Likert scale, where from the analysis of the values obtained can be a better understanding of the need to apply the tool in the environment in question and it was also possible to validate the data obtained with the tool implemented in the client portal. The results of the research show that there is a great agreement with the application of the tool in this environment, and of the benefits that it can bring with its implantation.
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spelling Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao clienteChatBotArisa NestInteligência artificialProcessamento de linguagem naturalAtendimento ao clienteThis work refers to the development of an automatic service tool, called ChatBot, for customer service in the company Conta Mínima, as well as the application of this tool to perform simple and direct customer service. The methodology is characterized by the applied research of qualitative approach of exploratory nature. A survey was carried out through scientific articles, books and blogs on the forms of service currently used in companies, front and back end modules, ChatBots platforms, Natural Language Processing, Artificial Intelligence and chatbots precursors. For development it was used in the front end HTML5, CSS3 and Angular JS, in the back end was used API REST JAVA. The knowledge base of the tool was implemented in the Arisa Nest virtual assistants platform, responsible for storing the contexts manually inserted by the team. The proposal is to implement a ChatBot in the client portal to perform the automated service, without human interference, to solve the simple doubts of the client. The research instrument used was a questionnaire using the Likert scale, where from the analysis of the values obtained can be a better understanding of the need to apply the tool in the environment in question and it was also possible to validate the data obtained with the tool implemented in the client portal. The results of the research show that there is a great agreement with the application of the tool in this environment, and of the benefits that it can bring with its implantation.Este trabalho refere-se ao desenvolvimento de uma ferramenta de atendimento automático, denominado de ChatBot, para o atendimento ao cliente na empresa Conta Mínima, bem como a aplicação desta ferramenta para realizar os atendimentos simples e diretos aos clientes. A metodologia, caracteriza-se pela pesquisa aplicada de abordagem qualitativa de cunho exploratório. Realizou-se um levantamento através de artigos científicos, livros e blogs, sobre as formas de atendimento atualmente utilizadas nas empresas, módulos de front e back-end, plataformas de ChatBots, Processamento de Linguagem Natural, Inteligência Artificial e precursores dos chatbots. Para desenvolvimento usou-se, no front-end HTML5, CSS3 e Angular JS, no back-end utilizou-se API REST JAVA. A base de conhecimento da ferramenta foi implementada na plataforma de assistentes virtuais Arisa Nest, responsável por armazenar os contextos inseridos manualmente pela equipe. A proposta é implementar um ChatBot no portal do cliente para realização do atendimento automatizado, sem interferência humana, para sanar as dúvidas simples do cliente. O instrumento de pesquisa utilizado foi um questionário, utilizando a escala do tipo Likert, onde a partir da análise dos valores obtidos se pode ter um melhor entendimento sobre a necessidade de aplicação da ferramenta no ambiente em questão e, também foi possível validar os dados obtidos com a ferramenta implementada no portal do cliente. Os resultados da pesquisa mostram que há uma grande concordância com a aplicação da ferramenta neste ambiente, e dos benefícios que ela pode trazer com a sua implantação.Zambiasi, Saulo PopovGhidini, ItamarMattos, Winicius Wagner2018-12-05T21:35:27Z2020-11-29T05:54:56Z2018-12-05T21:35:27Z2020-11-29T05:54:56Z2018info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis75 f.application/pdfhttps://repositorio.animaeducacao.com.br/handle/ANIMA/11038Sistemas de Informação - Pedra BrancaPalhoçaAttribution-NonCommercial-NoDerivs 3.0 Brazilhttp://creativecommons.org/licenses/by-nc-nd/3.0/br/info:eu-repo/semantics/openAccessporreponame:Repositório Universitário da Ânima (RUNA)instname:Ânima Educaçãoinstacron:Ânima2020-12-02T07:43:06Zoai:repositorio.animaeducacao.com.br:ANIMA/11038Repositório InstitucionalPRIhttps://repositorio.animaeducacao.com.br/oai/requestcontato@animaeducacao.com.bropendoar:2020-12-02T07:43:06Repositório Universitário da Ânima (RUNA) - Ânima Educaçãofalse
dc.title.none.fl_str_mv Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
title Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
spellingShingle Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
Ghidini, Itamar
ChatBot
Arisa Nest
Inteligência artificial
Processamento de linguagem natural
Atendimento ao cliente
title_short Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
title_full Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
title_fullStr Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
title_full_unstemmed Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
title_sort Desenvolvimento e aplicação de um Chatbot para auxiliar o atendimento ao cliente
author Ghidini, Itamar
author_facet Ghidini, Itamar
Mattos, Winicius Wagner
author_role author
author2 Mattos, Winicius Wagner
author2_role author
dc.contributor.none.fl_str_mv Zambiasi, Saulo Popov
dc.contributor.author.fl_str_mv Ghidini, Itamar
Mattos, Winicius Wagner
dc.subject.por.fl_str_mv ChatBot
Arisa Nest
Inteligência artificial
Processamento de linguagem natural
Atendimento ao cliente
topic ChatBot
Arisa Nest
Inteligência artificial
Processamento de linguagem natural
Atendimento ao cliente
description This work refers to the development of an automatic service tool, called ChatBot, for customer service in the company Conta Mínima, as well as the application of this tool to perform simple and direct customer service. The methodology is characterized by the applied research of qualitative approach of exploratory nature. A survey was carried out through scientific articles, books and blogs on the forms of service currently used in companies, front and back end modules, ChatBots platforms, Natural Language Processing, Artificial Intelligence and chatbots precursors. For development it was used in the front end HTML5, CSS3 and Angular JS, in the back end was used API REST JAVA. The knowledge base of the tool was implemented in the Arisa Nest virtual assistants platform, responsible for storing the contexts manually inserted by the team. The proposal is to implement a ChatBot in the client portal to perform the automated service, without human interference, to solve the simple doubts of the client. The research instrument used was a questionnaire using the Likert scale, where from the analysis of the values obtained can be a better understanding of the need to apply the tool in the environment in question and it was also possible to validate the data obtained with the tool implemented in the client portal. The results of the research show that there is a great agreement with the application of the tool in this environment, and of the benefits that it can bring with its implantation.
publishDate 2018
dc.date.none.fl_str_mv 2018-12-05T21:35:27Z
2018-12-05T21:35:27Z
2018
2020-11-29T05:54:56Z
2020-11-29T05:54:56Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/bachelorThesis
format bachelorThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://repositorio.animaeducacao.com.br/handle/ANIMA/11038
url https://repositorio.animaeducacao.com.br/handle/ANIMA/11038
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv Sistemas de Informação - Pedra Branca
dc.rights.driver.fl_str_mv Attribution-NonCommercial-NoDerivs 3.0 Brazil
http://creativecommons.org/licenses/by-nc-nd/3.0/br/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Attribution-NonCommercial-NoDerivs 3.0 Brazil
http://creativecommons.org/licenses/by-nc-nd/3.0/br/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 75 f.
application/pdf
dc.coverage.none.fl_str_mv Palhoça
dc.source.none.fl_str_mv reponame:Repositório Universitário da Ânima (RUNA)
instname:Ânima Educação
instacron:Ânima
instname_str Ânima Educação
instacron_str Ânima
institution Ânima
reponame_str Repositório Universitário da Ânima (RUNA)
collection Repositório Universitário da Ânima (RUNA)
repository.name.fl_str_mv Repositório Universitário da Ânima (RUNA) - Ânima Educação
repository.mail.fl_str_mv contato@animaeducacao.com.br
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