Um Storytelling da Pré-Escrita, Escrita e Pós-Escrita de um Caso para Ensino

• Autor(a) principal: Cruz, Breno de Paula Andrade
• Data de Publicação: 2021
• Tipo de documento: Artigo
• Idioma: por; eng
• Título da fonte: Administração (São Paulo. Online)
• Texto Completo: https://raep.emnuvens.com.br/raep/article/view/2096

This text is an experience report of an educator who uses the storytelling strategy to narrate his process of building a case for teaching that is divided into three stages, namely: (i) the case pre-writing process – which has as its main characteristic the in-depth definition of the characters and possible conflicts, the organizational context and the theories used in a credible case to reality; (ii) the writing process of the case – moment in which the author highlights the dialogues between characters and their emotional and affective bonds, connects the plot with theories and presents elements of reality to bring the reader closer to that plot and arouse their interest; and (iii) the post-writing process – when the teaching notes are built and the text is adapted to the requirements of the literature and the periodical to be submitted in the case for teaching. Additionally, this subjective account of the author in this process of systematizing the construction of cases for teaching is connected to the results obtained by him as an educator in undergraduate courses, with results within the classroom (students' interest in solving cases) and outside classroom (publication of cases in magazines and book chapters authored by students based on their final work in the subject).