We Need to Problematize the Creative Process of Image and Mental Healh in Design

Detalhes bibliográficos
Autor(a) principal: Nani da Fonseca, Annelise
Data de Publicação: 2020
Tipo de documento: Artigo
Idioma: por
Título da fonte: DATJournal
Texto Completo: https://datjournal.anhembi.br/dat/article/view/289
Resumo: This research aims to analyze, through the transit between design, art and technology, the importance of image analysis and transdisciplinary training for understanding the relevance of images in the context of contemporary design and its impact on people’s mental health. As cases of study, perfumes campaigns will be analyzed due to the fact that they run for longer and because of a transdisciplinary transit to position themselves efficiently. Therefore, the methodology chosen for image analysis is the Triangular Approach proposed by Ana Mae Barbosa (1998) and Cultural Studies proposed by Brea (2005) and Efland (2003). Finally, the research highlights the need for image analysis, for transdisciplinary formation that assimilates the contributions of different areas such as decolonial research, the black and feminist movement so that images are conceived with more responsibility and respect, aware of their impact in the formation of imaginary and in people’s mental health.
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spelling We Need to Problematize the Creative Process of Image and Mental Healh in DesignNecesitamos Problematizar el Proceso Creativo de Imágenes y Salud Mental en el DiseñoPrecisamos Problematizar o Processo Criativo das Imagens e Saúde Mental no DesignLeitura de imagemTransdisciplinariedadeabordagem triangularprocesso criativosaúde mentalImage readingTransdisciplinarityTriangular approachCreatice processMental healhLectura de imágenesTransdisciplinariedadEnfoque triangularProceso criativoSalud mentalThis research aims to analyze, through the transit between design, art and technology, the importance of image analysis and transdisciplinary training for understanding the relevance of images in the context of contemporary design and its impact on people’s mental health. As cases of study, perfumes campaigns will be analyzed due to the fact that they run for longer and because of a transdisciplinary transit to position themselves efficiently. Therefore, the methodology chosen for image analysis is the Triangular Approach proposed by Ana Mae Barbosa (1998) and Cultural Studies proposed by Brea (2005) and Efland (2003). Finally, the research highlights the need for image analysis, for transdisciplinary formation that assimilates the contributions of different areas such as decolonial research, the black and feminist movement so that images are conceived with more responsibility and respect, aware of their impact in the formation of imaginary and in people’s mental health.Esta investigación tiene como objetivo analizar a través del trânsito entre diseño, arte y tecnología la importância del análisis de la imagen y la formación transdisciplinar para compreender la relevância de las imágenes em ele contexto del diseño contemporâneo y su impacto en la salud mental de las personas. Como caso de estúdio, se analizarán las campanãs de perfumes por el hecho de que duran más y por um trânsito transdisciplinar para posicionarse de manera eficiente. Por tanto, la metodologia elegida para el análisis de imágenes es el Enfoque Triangular propuesto por Ana Mae Barbosa (1998) y los Estudios Culturales propuesto por Brea (2005) y Efland (2003). Finalmente, la investigación destaca la necesidad del análisis de la imagen, para uma formación transdisciplinarque assimile los aportes de diferentes áreas como la investigación descolonial, el movimento negro y feminista para que las imágenes sean concebidas com más responsalidad y respecto, conscientes de su impacto em la formación del imaginário y la salud mental de las personas.Esta pesquisa analisa, por meio do trânsito entre design, arte e tecnologia, a importância da análise de imagem e de uma formação transdisciplinar para a compreensão da relevância das imagens no contexto do design contemporâneo e o seu impacto na saúde mental das pessoas. Como estudo de caso, serão analisadas campanhas de perfume, em virtude de serem veiculadas por mais tempo e por realizarem um trânsito transdisciplinar para posicionar-se com eficiência. A metodologia elegida para as análises de imagem é a Abordagem Triangular proposta por Ana Mae Barbosa (1998) e dos Estudos Culturais proposta por Brea (2005) e Efland (2003). Por fim, a pesquisa destaca a necessidade da análise de imagem, de uma formação transdisciplinar que assimile as contribuições de diversas áreas, como as pesquisas decoloniais, do movimento negro e feminista, para que as imagens sejam concebidas com mais responsabilidade e respeito, conscientes do seu impacto na formação de imaginários e na saúde mental das pessoas.Universidade Anhambi Murumbi2020-12-08info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://datjournal.anhembi.br/dat/article/view/28910.29147/dat.v5i4.289DAT Journal; Vol. 5 No. 4 (2020): 15 Years of PPG Design UAM; 167-193DAT Journal; Vol. 5 Núm. 4 (2020): 15 Años de PPG Design UAM; 167-193DAT Journal; v. 5 n. 4 (2020): 15 anos de PPG Design UAM; 167-1932526-178910.29147/dat.v5i4reponame:DATJournalinstname:Universidade Anhembi Morumbi (ANHEMBI)instacron:ANHEMBIporhttps://datjournal.anhembi.br/dat/article/view/289/210Copyright (c) 2020 DAT Journalinfo:eu-repo/semantics/openAccessNani da Fonseca, Annelise 2022-03-29T12:30:55Zoai:ojs.datjournal.anhembi.br:article/289Revistahttps://datjournal.anhembi.br/datPUBhttps://datjournal.anhembi.br/dat/oai||ppgdesign@anhembi.br2526-17892526-1789opendoar:2022-03-29T12:30:55DATJournal - Universidade Anhembi Morumbi (ANHEMBI)false
dc.title.none.fl_str_mv We Need to Problematize the Creative Process of Image and Mental Healh in Design
Necesitamos Problematizar el Proceso Creativo de Imágenes y Salud Mental en el Diseño
Precisamos Problematizar o Processo Criativo das Imagens e Saúde Mental no Design
title We Need to Problematize the Creative Process of Image and Mental Healh in Design
spellingShingle We Need to Problematize the Creative Process of Image and Mental Healh in Design
Nani da Fonseca, Annelise
Leitura de imagem
Transdisciplinariedade
abordagem triangular
processo criativo
saúde mental
Image reading
Transdisciplinarity
Triangular approach
Creatice process
Mental healh
Lectura de imágenes
Transdisciplinariedad
Enfoque triangular
Proceso criativo
Salud mental
title_short We Need to Problematize the Creative Process of Image and Mental Healh in Design
title_full We Need to Problematize the Creative Process of Image and Mental Healh in Design
title_fullStr We Need to Problematize the Creative Process of Image and Mental Healh in Design
title_full_unstemmed We Need to Problematize the Creative Process of Image and Mental Healh in Design
title_sort We Need to Problematize the Creative Process of Image and Mental Healh in Design
author Nani da Fonseca, Annelise
author_facet Nani da Fonseca, Annelise
author_role author
dc.contributor.author.fl_str_mv Nani da Fonseca, Annelise
dc.subject.por.fl_str_mv Leitura de imagem
Transdisciplinariedade
abordagem triangular
processo criativo
saúde mental
Image reading
Transdisciplinarity
Triangular approach
Creatice process
Mental healh
Lectura de imágenes
Transdisciplinariedad
Enfoque triangular
Proceso criativo
Salud mental
topic Leitura de imagem
Transdisciplinariedade
abordagem triangular
processo criativo
saúde mental
Image reading
Transdisciplinarity
Triangular approach
Creatice process
Mental healh
Lectura de imágenes
Transdisciplinariedad
Enfoque triangular
Proceso criativo
Salud mental
description This research aims to analyze, through the transit between design, art and technology, the importance of image analysis and transdisciplinary training for understanding the relevance of images in the context of contemporary design and its impact on people’s mental health. As cases of study, perfumes campaigns will be analyzed due to the fact that they run for longer and because of a transdisciplinary transit to position themselves efficiently. Therefore, the methodology chosen for image analysis is the Triangular Approach proposed by Ana Mae Barbosa (1998) and Cultural Studies proposed by Brea (2005) and Efland (2003). Finally, the research highlights the need for image analysis, for transdisciplinary formation that assimilates the contributions of different areas such as decolonial research, the black and feminist movement so that images are conceived with more responsibility and respect, aware of their impact in the formation of imaginary and in people’s mental health.
publishDate 2020
dc.date.none.fl_str_mv 2020-12-08
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://datjournal.anhembi.br/dat/article/view/289
10.29147/dat.v5i4.289
url https://datjournal.anhembi.br/dat/article/view/289
identifier_str_mv 10.29147/dat.v5i4.289
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://datjournal.anhembi.br/dat/article/view/289/210
dc.rights.driver.fl_str_mv Copyright (c) 2020 DAT Journal
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 DAT Journal
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Anhambi Murumbi
publisher.none.fl_str_mv Universidade Anhambi Murumbi
dc.source.none.fl_str_mv DAT Journal; Vol. 5 No. 4 (2020): 15 Years of PPG Design UAM; 167-193
DAT Journal; Vol. 5 Núm. 4 (2020): 15 Años de PPG Design UAM; 167-193
DAT Journal; v. 5 n. 4 (2020): 15 anos de PPG Design UAM; 167-193
2526-1789
10.29147/dat.v5i4
reponame:DATJournal
instname:Universidade Anhembi Morumbi (ANHEMBI)
instacron:ANHEMBI
instname_str Universidade Anhembi Morumbi (ANHEMBI)
instacron_str ANHEMBI
institution ANHEMBI
reponame_str DATJournal
collection DATJournal
repository.name.fl_str_mv DATJournal - Universidade Anhembi Morumbi (ANHEMBI)
repository.mail.fl_str_mv ||ppgdesign@anhembi.br
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