About performance and historicity: an aesthetic and cultural approach of MTV Brazil

Detalhes bibliográficos
Autor(a) principal: Gutmann, Juliana Freire
Data de Publicação: 2015
Tipo de documento: Artigo
Idioma: por
Título da fonte: E-Compós
Texto Completo: https://www.e-compos.org.br/e-compos/article/view/1175
Resumo: This article proposes a conceptual articulation for capture, in a historical perspective, the acting of MTV Brazil, their ways of doing and ways of relating with the audience and cultural contexts, a process translated as televised performance. It examines the TV channel as an environment of televisual experience, consisting by a continuous process of disputes of values and meanings, continuities and ruptures materialized in their programs and ways to convoke genres brands (television genres and musical genres).There is a broader expectation research: discuss procedures for analyzing a media organization based on the articulation between the concepts of genre, performance and structure of feeling to promote a dialogue between the aesthetic and the cultural studies.
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spelling About performance and historicity: an aesthetic and cultural approach of MTV BrazilSobre performance y historicidad: un enfoque estético y cultural de MTV BrasilSobre performance e historicidade: uma abordagem estética e cultural da MTV BrasilPerformanceHistoricidadeMTV BrasilThis article proposes a conceptual articulation for capture, in a historical perspective, the acting of MTV Brazil, their ways of doing and ways of relating with the audience and cultural contexts, a process translated as televised performance. It examines the TV channel as an environment of televisual experience, consisting by a continuous process of disputes of values and meanings, continuities and ruptures materialized in their programs and ways to convoke genres brands (television genres and musical genres).There is a broader expectation research: discuss procedures for analyzing a media organization based on the articulation between the concepts of genre, performance and structure of feeling to promote a dialogue between the aesthetic and the cultural studies.Este artículo presenta una propuesta de articulación conceptual para la apreensión, bajo una perspectiva histórica, del desempeño de la MTV Brasil, sus maneras de hacer, de relacionarse com la audiencia y contextos culturales, proceso aqui traducido por la idea de performance televisiva. Examina la red como un ambiente de la experiencia televisiva, constituída por un continuo proceso de disputas por valores y sentidos, por continuidades y rupturas materializado em sus programas y en los modos de convocatória de marcas de género (televisivos y musicales). Se proyecta una expectativa más amplia de investigación: discutir procedimientos para el análisis de una organización mediática por la articulación entre los conceptos de género, performance y estructura de sentimiento como possibilidad de promover diálogo entre la estética y los estúdios culturales.O artigo apresenta uma proposta de articulação conceitual para a apreensão, numa perspectiva histórica, do desempenho da MTV Brasil, seus modos de fazer, de se relacionar com a audiência e contextos culturais, processo aqui traduzido pela ideia de performance televisiva. Examina a emissora enquanto uma ambiência de experiência televisual, constituída por um contínuo processo de disputas por valores e sentidos, por continuidades e rupturas materializadas em seus programas e nos modos de convocação de marcas de gênero (televisivos e musicais). Projeta-se aqui uma expectativa mais ampla de pesquisa: discutir procedimentos para a análise de uma organização midiática, pela articulação entre os conceitos de gênero, performance e estrutura de sentimento, como possibilidade de promover diálogo entre a estética e os estudos culturaisABEC2015-09-11info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.e-compos.org.br/e-compos/article/view/117510.30962/ec.1175E-Compós; Vol. 18 No. 2 (2015)E-Compós; Vol. 18 Núm. 2 (2015)E-Compós; v. 18 n. 2 (2015)1808-2599reponame:E-Compósinstname:Associação Nacional dos Programas de Pós-Graduação em Comunicaçãoinstacron:ANPPCporhttps://www.e-compos.org.br/e-compos/article/view/1175/835Gutmann, Juliana Freireinfo:eu-repo/semantics/openAccess2023-11-06T20:26:31Zoai:ojs.www.e-compos.org.br:article/1175Revistahttps://www.e-compos.org.br/e-compos/PUBhttps://www.e-compos.org.br/e-compos/oairevistaecompos@gmail.com1808-25991808-2599opendoar:2023-11-06T20:26:31E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicaçãofalse
dc.title.none.fl_str_mv About performance and historicity: an aesthetic and cultural approach of MTV Brazil
Sobre performance y historicidad: un enfoque estético y cultural de MTV Brasil
Sobre performance e historicidade: uma abordagem estética e cultural da MTV Brasil
title About performance and historicity: an aesthetic and cultural approach of MTV Brazil
spellingShingle About performance and historicity: an aesthetic and cultural approach of MTV Brazil
Gutmann, Juliana Freire
Performance
Historicidade
MTV Brasil
title_short About performance and historicity: an aesthetic and cultural approach of MTV Brazil
title_full About performance and historicity: an aesthetic and cultural approach of MTV Brazil
title_fullStr About performance and historicity: an aesthetic and cultural approach of MTV Brazil
title_full_unstemmed About performance and historicity: an aesthetic and cultural approach of MTV Brazil
title_sort About performance and historicity: an aesthetic and cultural approach of MTV Brazil
author Gutmann, Juliana Freire
author_facet Gutmann, Juliana Freire
author_role author
dc.contributor.author.fl_str_mv Gutmann, Juliana Freire
dc.subject.por.fl_str_mv Performance
Historicidade
MTV Brasil
topic Performance
Historicidade
MTV Brasil
description This article proposes a conceptual articulation for capture, in a historical perspective, the acting of MTV Brazil, their ways of doing and ways of relating with the audience and cultural contexts, a process translated as televised performance. It examines the TV channel as an environment of televisual experience, consisting by a continuous process of disputes of values and meanings, continuities and ruptures materialized in their programs and ways to convoke genres brands (television genres and musical genres).There is a broader expectation research: discuss procedures for analyzing a media organization based on the articulation between the concepts of genre, performance and structure of feeling to promote a dialogue between the aesthetic and the cultural studies.
publishDate 2015
dc.date.none.fl_str_mv 2015-09-11
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.e-compos.org.br/e-compos/article/view/1175
10.30962/ec.1175
url https://www.e-compos.org.br/e-compos/article/view/1175
identifier_str_mv 10.30962/ec.1175
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.e-compos.org.br/e-compos/article/view/1175/835
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv ABEC
publisher.none.fl_str_mv ABEC
dc.source.none.fl_str_mv E-Compós; Vol. 18 No. 2 (2015)
E-Compós; Vol. 18 Núm. 2 (2015)
E-Compós; v. 18 n. 2 (2015)
1808-2599
reponame:E-Compós
instname:Associação Nacional dos Programas de Pós-Graduação em Comunicação
instacron:ANPPC
instname_str Associação Nacional dos Programas de Pós-Graduação em Comunicação
instacron_str ANPPC
institution ANPPC
reponame_str E-Compós
collection E-Compós
repository.name.fl_str_mv E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicação
repository.mail.fl_str_mv revistaecompos@gmail.com
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