“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil
Autor(a) principal: | |
---|---|
Data de Publicação: | 2022 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | E-Compós |
Texto Completo: | https://www.e-compos.org.br/e-compos/article/view/2551 |
Resumo: | This article examines media operations of the #ForaButler event to understand the fabrication of the moral crusade against “gender ideology” in Brazil. The objective is to reflect on these operations through the traces materialized in the digital networks. The research includes three methodological movements: contextualization of the “gender ideology” notion, identification of the event problematic field, and reconstruction of operations. The analysis points out that, in the contemporary moral crusade, the public condemnation of the witch and her execution at the stake operate in the reconfiguration of public moral arenas, in the need to convert moral capitals and in the speed of production and circulation in digital networks. |
id |
ANPPC-1_84bba387df3d6413bf5cdd04258764ed |
---|---|
oai_identifier_str |
oai:ojs.www.e-compos.org.br:article/2551 |
network_acronym_str |
ANPPC-1 |
network_name_str |
E-Compós |
repository_id_str |
|
spelling |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil“Quemen a la bruja”: Operaciones mediáticas en la cruzada moral contra la “ideología de género” en Brasil“Queimem a bruxa”: Operações midiáticas na cruzada moral contra a “ideologia de gênero” no BrasilCirculaçãoRedes DigitaisPânico MoralJudith ButlerCirculaciónRedes DigitalesPánico MoralJudith ButlerCirculationDigital NetworksMoral PanicJudith ButlerThis article examines media operations of the #ForaButler event to understand the fabrication of the moral crusade against “gender ideology” in Brazil. The objective is to reflect on these operations through the traces materialized in the digital networks. The research includes three methodological movements: contextualization of the “gender ideology” notion, identification of the event problematic field, and reconstruction of operations. The analysis points out that, in the contemporary moral crusade, the public condemnation of the witch and her execution at the stake operate in the reconfiguration of public moral arenas, in the need to convert moral capitals and in the speed of production and circulation in digital networks.Éste artículo examina las operaciones mediáticas del acontecimiento #ForaButler para comprender la fabricación de la cruzada moral contra la “ideología de género” en Brasil. El objetivo es reflexionar sobre estas operaciones a través de las pistas materializadas en las redes. Se realizaron tres movimientos metodológicos: contextualización de la noción de “ideología de género”, identificación del campo problemático del acontecimiento y reconstrucción de operaciones. El análisis señala que, en la cruzada moral contemporánea, la condena pública de la bruja y su ejecución en la hoguera operan en la reconfiguración de los escenarios morales públicos, en la necesidad de convertir los capitales morales y en la velocidad de producción y circulación en redes digitales.Este artigo examina operações midiáticas do acontecimento #ForaButler para compreender a fabricação da cruzada moral contra a “ideologia de gênero” no Brasil. O objetivo é refletir sobre essas operações através dos rastros materializados nas redes. Realizam-se três movimentos metodológicos: contextualização da noção de “ideologia de gênero”, identificação do campo problemático do acontecimento e reconstrução das operações. A análise aponta que, na cruzada moral contemporânea, a condenação pública da bruxa e sua execução na fogueira operam na reconfiguração das arenas morais públicas, na necessidade de conversão de capitais morais e na velocidade de produção e circulação nas redes digitais.ABEC2022-06-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.e-compos.org.br/e-compos/article/view/255110.30962/ec.2551E-Compós; Vol. 25 (2022): E-Compós 2022E-Compós; Vol. 25 (2022): E-Compós 2022E-Compós; v. 25 (2022): E-Compós 20221808-2599reponame:E-Compósinstname:Associação Nacional dos Programas de Pós-Graduação em Comunicaçãoinstacron:ANPPCporhttps://www.e-compos.org.br/e-compos/article/view/2551/2076Copyright (c) 2021 Marlon Santa Maria Dias, Alisson Machadohttps://creativecommons.org/licenses/by-nd/4.0info:eu-repo/semantics/openAccessSanta Maria Dias, MarlonMachado, Alisson2022-12-20T13:14:37Zoai:ojs.www.e-compos.org.br:article/2551Revistahttps://www.e-compos.org.br/e-compos/PUBhttps://www.e-compos.org.br/e-compos/oairevistaecompos@gmail.com1808-25991808-2599opendoar:2022-12-20T13:14:37E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicaçãofalse |
dc.title.none.fl_str_mv |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil “Quemen a la bruja”: Operaciones mediáticas en la cruzada moral contra la “ideología de género” en Brasil “Queimem a bruxa”: Operações midiáticas na cruzada moral contra a “ideologia de gênero” no Brasil |
title |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
spellingShingle |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil Santa Maria Dias, Marlon Circulação Redes Digitais Pânico Moral Judith Butler Circulación Redes Digitales Pánico Moral Judith Butler Circulation Digital Networks Moral Panic Judith Butler |
title_short |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
title_full |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
title_fullStr |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
title_full_unstemmed |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
title_sort |
“Burn the witch”: Media operations in the moral crusade against “gender ideology” in Brazil |
author |
Santa Maria Dias, Marlon |
author_facet |
Santa Maria Dias, Marlon Machado, Alisson |
author_role |
author |
author2 |
Machado, Alisson |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Santa Maria Dias, Marlon Machado, Alisson |
dc.subject.por.fl_str_mv |
Circulação Redes Digitais Pânico Moral Judith Butler Circulación Redes Digitales Pánico Moral Judith Butler Circulation Digital Networks Moral Panic Judith Butler |
topic |
Circulação Redes Digitais Pânico Moral Judith Butler Circulación Redes Digitales Pánico Moral Judith Butler Circulation Digital Networks Moral Panic Judith Butler |
description |
This article examines media operations of the #ForaButler event to understand the fabrication of the moral crusade against “gender ideology” in Brazil. The objective is to reflect on these operations through the traces materialized in the digital networks. The research includes three methodological movements: contextualization of the “gender ideology” notion, identification of the event problematic field, and reconstruction of operations. The analysis points out that, in the contemporary moral crusade, the public condemnation of the witch and her execution at the stake operate in the reconfiguration of public moral arenas, in the need to convert moral capitals and in the speed of production and circulation in digital networks. |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-06-10 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://www.e-compos.org.br/e-compos/article/view/2551 10.30962/ec.2551 |
url |
https://www.e-compos.org.br/e-compos/article/view/2551 |
identifier_str_mv |
10.30962/ec.2551 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://www.e-compos.org.br/e-compos/article/view/2551/2076 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2021 Marlon Santa Maria Dias, Alisson Machado https://creativecommons.org/licenses/by-nd/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2021 Marlon Santa Maria Dias, Alisson Machado https://creativecommons.org/licenses/by-nd/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
ABEC |
publisher.none.fl_str_mv |
ABEC |
dc.source.none.fl_str_mv |
E-Compós; Vol. 25 (2022): E-Compós 2022 E-Compós; Vol. 25 (2022): E-Compós 2022 E-Compós; v. 25 (2022): E-Compós 2022 1808-2599 reponame:E-Compós instname:Associação Nacional dos Programas de Pós-Graduação em Comunicação instacron:ANPPC |
instname_str |
Associação Nacional dos Programas de Pós-Graduação em Comunicação |
instacron_str |
ANPPC |
institution |
ANPPC |
reponame_str |
E-Compós |
collection |
E-Compós |
repository.name.fl_str_mv |
E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicação |
repository.mail.fl_str_mv |
revistaecompos@gmail.com |
_version_ |
1798045735241908224 |