The Platformization of Literary Practices in Lives by Clubinho do King on YouTube

Detalhes bibliográficos
Autor(a) principal: Da Silva Pochmann, Pâmela
Data de Publicação: 2023
Outros Autores: Portella Montardo, Sandra
Tipo de documento: Artigo
Idioma: por
Título da fonte: E-Compós
Texto Completo: https://www.e-compos.org.br/e-compos/article/view/2767
Resumo: The study, with the theme of platformization reading practices on YouTube, aims to understand the process of platformization reading practices in the lives of Clubinho do King. For this, it mobilizes the concepts of cultural platformization, influencers, YouTube and reading. The methodology involves the analysis by platformization bias in four readings of Clubinho do King and in the comments, in two specific lives. The results identify that aspects of platformization affect how the practice is consumed and disseminated on YouTube and that features such as the hashtag, external referral links and the “@” facilitate handling by the cultural producer and users.
id ANPPC-1_f76750c15fea5c5b1e9413a7cf97a788
oai_identifier_str oai:ojs.www.e-compos.org.br:article/2767
network_acronym_str ANPPC-1
network_name_str E-Compós
repository_id_str
spelling The Platformization of Literary Practices in Lives by Clubinho do King on YouTubeLa plataformización de las prácticas de lectura en lives del Clubinho do King en YouTubeA plataformização das práticas de leitura em lives do Clubinho do King no YouTubePlataformizaçãoPráticas de leituraYouTubePlatformizationReading PracticesYouTubePlataformizaciónPrácticas lectorasYouTubeThe study, with the theme of platformization reading practices on YouTube, aims to understand the process of platformization reading practices in the lives of Clubinho do King. For this, it mobilizes the concepts of cultural platformization, influencers, YouTube and reading. The methodology involves the analysis by platformization bias in four readings of Clubinho do King and in the comments, in two specific lives. The results identify that aspects of platformization affect how the practice is consumed and disseminated on YouTube and that features such as the hashtag, external referral links and the “@” facilitate handling by the cultural producer and users.El estudio, con el tema plataformización de prácticas lectoras en YouTube, tiene como objetivo comprender el proceso de plataformización de prácticas de lectura en las lives del Clubinho do King. Para eso, moviliza los conceptos de plataformización cultural, influencers, YouTube y lectura. La metodología involucra el análisis por sesgo de plataformización en cuatro lecturas de Clubinho do King y en los comentarios, en dos lives específicas. Los resultados identifican que aspectos de las plataformas afectan cómo se consume y difunde la práctica en YouTube y que características como el hashtag, los enlaces de referencia externos y la “@” facilitan el manejo por parte del productor cultural y los usuarios.O estudo, com a temática da plataformização das práticas de leitura no YouTube, tem como objetivo compreender o processo de plataformização das práticas de leitura nas lives do Clubinho do King. Para isso, mobiliza os conceitos de plataformização cultural, influenciadores, YouTube e leitura. A metodologia envolve a análise pelo viés da plataformização em quatro leituras do Clubinho do King e nos comentários feitos pela audiência em duas lives específicas. Os resultados identificam que os aspectos da plataformização afetam como a prática é consumida e divulgada no YouTube, e que funcionalidades como a hashtag, os links de direcionamento externo e o “@” facilitam o manejo pelo produtor cultural e pelos usuários.ABEC2023-12-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.e-compos.org.br/e-compos/article/view/276710.30962/ec.2767E-Compós; Vol. 26 (2023): E-Compós 2023E-Compós; Vol. 26 (2023): E-Compós 2023E-Compós; v. 26 (2023): E-Compós 20231808-2599reponame:E-Compósinstname:Associação Nacional dos Programas de Pós-Graduação em Comunicaçãoinstacron:ANPPCporhttps://www.e-compos.org.br/e-compos/article/view/2767/2139Copyright (c) 2023 Pâmela Da Silva Pochmann, Sandra Portella Montardohttps://creativecommons.org/licenses/by-nd/4.0info:eu-repo/semantics/openAccessDa Silva Pochmann, PâmelaPortella Montardo, Sandra2023-12-31T01:53:51Zoai:ojs.www.e-compos.org.br:article/2767Revistahttps://www.e-compos.org.br/e-compos/PUBhttps://www.e-compos.org.br/e-compos/oairevistaecompos@gmail.com1808-25991808-2599opendoar:2023-12-31T01:53:51E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicaçãofalse
dc.title.none.fl_str_mv The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
La plataformización de las prácticas de lectura en lives del Clubinho do King en YouTube
A plataformização das práticas de leitura em lives do Clubinho do King no YouTube
title The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
spellingShingle The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
Da Silva Pochmann, Pâmela
Plataformização
Práticas de leitura
YouTube
Platformization
Reading Practices
YouTube
Plataformización
Prácticas lectoras
YouTube
title_short The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
title_full The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
title_fullStr The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
title_full_unstemmed The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
title_sort The Platformization of Literary Practices in Lives by Clubinho do King on YouTube
author Da Silva Pochmann, Pâmela
author_facet Da Silva Pochmann, Pâmela
Portella Montardo, Sandra
author_role author
author2 Portella Montardo, Sandra
author2_role author
dc.contributor.author.fl_str_mv Da Silva Pochmann, Pâmela
Portella Montardo, Sandra
dc.subject.por.fl_str_mv Plataformização
Práticas de leitura
YouTube
Platformization
Reading Practices
YouTube
Plataformización
Prácticas lectoras
YouTube
topic Plataformização
Práticas de leitura
YouTube
Platformization
Reading Practices
YouTube
Plataformización
Prácticas lectoras
YouTube
description The study, with the theme of platformization reading practices on YouTube, aims to understand the process of platformization reading practices in the lives of Clubinho do King. For this, it mobilizes the concepts of cultural platformization, influencers, YouTube and reading. The methodology involves the analysis by platformization bias in four readings of Clubinho do King and in the comments, in two specific lives. The results identify that aspects of platformization affect how the practice is consumed and disseminated on YouTube and that features such as the hashtag, external referral links and the “@” facilitate handling by the cultural producer and users.
publishDate 2023
dc.date.none.fl_str_mv 2023-12-07
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.e-compos.org.br/e-compos/article/view/2767
10.30962/ec.2767
url https://www.e-compos.org.br/e-compos/article/view/2767
identifier_str_mv 10.30962/ec.2767
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.e-compos.org.br/e-compos/article/view/2767/2139
dc.rights.driver.fl_str_mv Copyright (c) 2023 Pâmela Da Silva Pochmann, Sandra Portella Montardo
https://creativecommons.org/licenses/by-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Pâmela Da Silva Pochmann, Sandra Portella Montardo
https://creativecommons.org/licenses/by-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv ABEC
publisher.none.fl_str_mv ABEC
dc.source.none.fl_str_mv E-Compós; Vol. 26 (2023): E-Compós 2023
E-Compós; Vol. 26 (2023): E-Compós 2023
E-Compós; v. 26 (2023): E-Compós 2023
1808-2599
reponame:E-Compós
instname:Associação Nacional dos Programas de Pós-Graduação em Comunicação
instacron:ANPPC
instname_str Associação Nacional dos Programas de Pós-Graduação em Comunicação
instacron_str ANPPC
institution ANPPC
reponame_str E-Compós
collection E-Compós
repository.name.fl_str_mv E-Compós - Associação Nacional dos Programas de Pós-Graduação em Comunicação
repository.mail.fl_str_mv revistaecompos@gmail.com
_version_ 1798045730561064960

Registros relacionados