Retail competition and shelf space allocation

Detalhes bibliográficos
Autor(a) principal: Sant'Anna, Marcelo Castello Branco
Data de Publicação: 2010
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Institucional do FGV (FGV Repositório Digital)
Texto Completo: https://hdl.handle.net/10438/6897
Resumo: We develop a model to study shelf space allocation in retail. Retailers compete for consumers not only choosing prices but also by the space allocated to each product on shelves. Our approach depart from the existing literature on shelf allocation, as we model the problem of price setting and shelf allocation in an oligopolistic retail market. We present a simple model of retail competition in which prices are dispersed in the crosssection of stores but shelf allocation is not.
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spelling Sant'Anna, Marcelo Castello BrancoEscolas::EPGEFGVFranco Neto, Afonso Arinos de MelloBarbachan, José Santiago FajardoBraido, Luís Henrique Bertolino2010-07-23T19:33:54Z2010-07-23T19:33:54Z2010-07-07SANT'ANNA, Marcelo Castello Branco. Retail competition and shelf space allocation. Dissertação (Mestrado em Economia) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2010.https://hdl.handle.net/10438/6897We develop a model to study shelf space allocation in retail. Retailers compete for consumers not only choosing prices but also by the space allocated to each product on shelves. Our approach depart from the existing literature on shelf allocation, as we model the problem of price setting and shelf allocation in an oligopolistic retail market. We present a simple model of retail competition in which prices are dispersed in the crosssection of stores but shelf allocation is not.Um modelo é desenvolvido para estudar o problema de disposição interna dos produtos em um ponto de venda. Varejistas competem escolhendo preços e o espaço ocupado pelos produtos. Nossa abordagem difere da existente na literatura pois modelamos o problema de apreçamento em um mercado de competição oligopolista. Apresentamos uma versão simplificada do modelo na qual preços são dispersos na cross-section de varejistas, mas a alocação dos produtos no ponto de venda, não.engAlocação de espaço de prateleiraDispersão de preçosCompetição no varejoPrice dispersionRetail competitionShelf space allocationEconomiaConcorrênciaPolítica de preçosComércio varejistaRetail competition and shelf space allocationinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisinfo:eu-repo/semantics/openAccessreponame:Repositório Institucional do FGV (FGV Repositório Digital)instname:Fundação Getulio Vargas (FGV)instacron:FGVORIGINALPDFPDFapplication/pdf409746https://repositorio.fgv.br/bitstreams/7e9f4e67-2bf7-4672-9107-077b12fe6cdb/downloadca7db8bc8077f795d693bed9b119adacMD51LICENSElicense.txtlicense.txttext/plain; charset=utf-84558https://repositorio.fgv.br/bitstreams/a0f4073f-9173-4dde-9ef4-14d60ea95db2/download79032b1a609d739faf70fff802f27f94MD52TEXTdissertVF.pdf.txtdissertVF.pdf.txtExtracted 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dc.title.eng.fl_str_mv Retail competition and shelf space allocation
title Retail competition and shelf space allocation
spellingShingle Retail competition and shelf space allocation
Sant'Anna, Marcelo Castello Branco
Alocação de espaço de prateleira
Dispersão de preços
Competição no varejo
Price dispersion
Retail competition
Shelf space allocation
Economia
Concorrência
Política de preços
Comércio varejista
title_short Retail competition and shelf space allocation
title_full Retail competition and shelf space allocation
title_fullStr Retail competition and shelf space allocation
title_full_unstemmed Retail competition and shelf space allocation
title_sort Retail competition and shelf space allocation
author Sant'Anna, Marcelo Castello Branco
author_facet Sant'Anna, Marcelo Castello Branco
author_role author
dc.contributor.unidadefgv.por.fl_str_mv Escolas::EPGE
dc.contributor.affiliation.none.fl_str_mv FGV
dc.contributor.member.none.fl_str_mv Franco Neto, Afonso Arinos de Mello
Barbachan, José Santiago Fajardo
dc.contributor.author.fl_str_mv Sant'Anna, Marcelo Castello Branco
dc.contributor.advisor1.fl_str_mv Braido, Luís Henrique Bertolino
contributor_str_mv Braido, Luís Henrique Bertolino
dc.subject.por.fl_str_mv Alocação de espaço de prateleira
Dispersão de preços
Competição no varejo
topic Alocação de espaço de prateleira
Dispersão de preços
Competição no varejo
Price dispersion
Retail competition
Shelf space allocation
Economia
Concorrência
Política de preços
Comércio varejista
dc.subject.eng.fl_str_mv Price dispersion
Retail competition
Shelf space allocation
dc.subject.area.por.fl_str_mv Economia
dc.subject.bibliodata.por.fl_str_mv Concorrência
Política de preços
Comércio varejista
description We develop a model to study shelf space allocation in retail. Retailers compete for consumers not only choosing prices but also by the space allocated to each product on shelves. Our approach depart from the existing literature on shelf allocation, as we model the problem of price setting and shelf allocation in an oligopolistic retail market. We present a simple model of retail competition in which prices are dispersed in the crosssection of stores but shelf allocation is not.
publishDate 2010
dc.date.accessioned.fl_str_mv 2010-07-23T19:33:54Z
dc.date.available.fl_str_mv 2010-07-23T19:33:54Z
dc.date.issued.fl_str_mv 2010-07-07
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
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status_str publishedVersion
dc.identifier.citation.fl_str_mv SANT'ANNA, Marcelo Castello Branco. Retail competition and shelf space allocation. Dissertação (Mestrado em Economia) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2010.
dc.identifier.uri.fl_str_mv https://hdl.handle.net/10438/6897
identifier_str_mv SANT'ANNA, Marcelo Castello Branco. Retail competition and shelf space allocation. Dissertação (Mestrado em Economia) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2010.
url https://hdl.handle.net/10438/6897
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.source.none.fl_str_mv reponame:Repositório Institucional do FGV (FGV Repositório Digital)
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institution FGV
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