SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO
Autor(a) principal: | |
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Data de Publicação: | 2018 |
Outros Autores: | , , , , , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista Metropolitana de Sustentabilidade |
Texto Completo: | https://revistaseletronicas.fmu.br/index.php/rms/article/view/1354 |
Resumo: | With this research is pretended to comprehend how sustainable practices are in a retail service environment, and for that, the research was performed on a shopping mall in São Paulo. There, the following research problem was developed: What are the sustainable impacts applied to a shopping mall"™s retail services? The research procedure was the exploratory one, according to Cervo and Bervian (2004). And the method used was the qualitative research method one by Merriam (2002). To achive the necessary data, seven interviews were performed, based on four semi-structured scripts according to Manzini (1990/1991), based on the references. The results displayed that the Shopping Center Eldorado presents sustainable practices under the environmental, economic and social points of view. |
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Revista Metropolitana de Sustentabilidade |
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SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULOSOSTENIBILIDAD APLICADA A LOS SERVICIOS DE VENDO: UN ESTUDIO EMPÍRICO EN UN SHOPPING CENTER DE SÃO PAULOSUSTENTABILIDADE APLICADA A SERVIÇOS DE VAREJO: UM ESTUDO EMPÍRICO EM UM SHOPPING CENTER DE SÃO PAULOSustainabilityServicesRetailShopping mall.SustentabilidadServiciosMercadoCentro comercial.SustentabilidadeServiçosVarejoShopping center.With this research is pretended to comprehend how sustainable practices are in a retail service environment, and for that, the research was performed on a shopping mall in São Paulo. There, the following research problem was developed: What are the sustainable impacts applied to a shopping mall"™s retail services? The research procedure was the exploratory one, according to Cervo and Bervian (2004). And the method used was the qualitative research method one by Merriam (2002). To achive the necessary data, seven interviews were performed, based on four semi-structured scripts according to Manzini (1990/1991), based on the references. The results displayed that the Shopping Center Eldorado presents sustainable practices under the environmental, economic and social points of view.Con esta investigación se pretendió comprender cómo son las prácticas de sustentabilidad en un ambiente de servicios de mercado, y para eso, la investigación fue realizada en un centro comercial de la ciudad de São Paulo. Así, se elaboró el problema de investigación: ¿Cuáles son las prácticas de sustentabilidad aplicada a los servicios de en un centro comercial? Este estudio fue de naturaleza exploratoria según Cervo y Bervian (2004). El método utilizado fue el cualitativo propuesto por Merriam (2002). Para realizar la recolección de datos, fueron aplicadas siete entrevistas con guías semiestructuradas (MANZINI, 1990/1991), basadas en el referencial teórico. Los resultados mostraron que el Shopping Center Eldorado usa prácticas sustentables bajo los puntos de vista ambiental, económico y social. Com esta pesquisa pretendeu-se compreender como são as práticas de sustentabilidade em um ambiente de serviços de varejo, e para isso, a pesquisa foi realizada em um shopping center na cidade de São Paulo. Assim, elaborou-se o problema de pesquisa: Quais as práticas da sustentabilidade aplicada aos serviços de varejo em um shopping center? A pesquisa foi de natureza exploratória segundo Cervo e Bervian (2004). O método utilizado foi o qualitativo proposto por Merriam (2002). Para realizar a coleta dos dados, foram aplicadas sete entrevistas, com roteiros semiestruturados (MANZINI, 1990/1991), baseado no referencial teórico. Os resultados mostraram que o Shopping Center Eldorado apresenta práticas sustentáveis sob os pontos de vista ambiental, econômico e social.COMPLEXO EDUCACIONAL FMU2018-01-02info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionQualitativoapplication/pdftext/htmlhttps://revistaseletronicas.fmu.br/index.php/rms/article/view/1354Revista Metropolitana de Sustentabilidade (ISSN 2318-3233); v. 8 n. 1 (2018): (Jan./Abr. 2018) Publicada em 02/01/2018; 72-932318-3233reponame:Revista Metropolitana de Sustentabilidadeinstname:Faculdades Metropolitanas Unidas (FMU)instacron:FMUporhttps://revistaseletronicas.fmu.br/index.php/rms/article/view/1354/pdfhttps://revistaseletronicas.fmu.br/index.php/rms/article/view/1354/htmlCopyright (c) 2018 Revista Metropolitana de Sustentabilidadeinfo:eu-repo/semantics/openAccessFranklin, Marcos AntonioRibeiro, Soraia PinheiroGu, Carolina Zi WenLeardini, Giovani PalmejanCampos, Bruno de SouzaGimenez, Giovana de PaschoaMascarenhas, Sidnei Augusto2018-09-05T23:17:32Zoai:ojs.fmu.br:article/1354Revistahttps://revistaseletronicas.fmu.br/index.php/rms/indexPRIhttps://revistaseletronicas.fmu.br/index.php/rms/oaicelso.sustentabilidade@gmail.com||editor.sustentabilidade@gmail.com|| suporte.revista@gmail.com2318-32332318-3233opendoar:2018-09-05T23:17:32Revista Metropolitana de Sustentabilidade - Faculdades Metropolitanas Unidas (FMU)false |
dc.title.none.fl_str_mv |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO SOSTENIBILIDAD APLICADA A LOS SERVICIOS DE VENDO: UN ESTUDIO EMPÍRICO EN UN SHOPPING CENTER DE SÃO PAULO SUSTENTABILIDADE APLICADA A SERVIÇOS DE VAREJO: UM ESTUDO EMPÍRICO EM UM SHOPPING CENTER DE SÃO PAULO |
title |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
spellingShingle |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO Franklin, Marcos Antonio Sustainability Services Retail Shopping mall. Sustentabilidad Servicios Mercado Centro comercial. Sustentabilidade Serviços Varejo Shopping center. |
title_short |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
title_full |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
title_fullStr |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
title_full_unstemmed |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
title_sort |
SUSTAINABILITY APPLIED TO RETAIL SERVICES: AN EMPIRICAL STUDY IN A SHOPPING CENTER OF SÃO PAULO |
author |
Franklin, Marcos Antonio |
author_facet |
Franklin, Marcos Antonio Ribeiro, Soraia Pinheiro Gu, Carolina Zi Wen Leardini, Giovani Palmejan Campos, Bruno de Souza Gimenez, Giovana de Paschoa Mascarenhas, Sidnei Augusto |
author_role |
author |
author2 |
Ribeiro, Soraia Pinheiro Gu, Carolina Zi Wen Leardini, Giovani Palmejan Campos, Bruno de Souza Gimenez, Giovana de Paschoa Mascarenhas, Sidnei Augusto |
author2_role |
author author author author author author |
dc.contributor.author.fl_str_mv |
Franklin, Marcos Antonio Ribeiro, Soraia Pinheiro Gu, Carolina Zi Wen Leardini, Giovani Palmejan Campos, Bruno de Souza Gimenez, Giovana de Paschoa Mascarenhas, Sidnei Augusto |
dc.subject.por.fl_str_mv |
Sustainability Services Retail Shopping mall. Sustentabilidad Servicios Mercado Centro comercial. Sustentabilidade Serviços Varejo Shopping center. |
topic |
Sustainability Services Retail Shopping mall. Sustentabilidad Servicios Mercado Centro comercial. Sustentabilidade Serviços Varejo Shopping center. |
description |
With this research is pretended to comprehend how sustainable practices are in a retail service environment, and for that, the research was performed on a shopping mall in São Paulo. There, the following research problem was developed: What are the sustainable impacts applied to a shopping mall"™s retail services? The research procedure was the exploratory one, according to Cervo and Bervian (2004). And the method used was the qualitative research method one by Merriam (2002). To achive the necessary data, seven interviews were performed, based on four semi-structured scripts according to Manzini (1990/1991), based on the references. The results displayed that the Shopping Center Eldorado presents sustainable practices under the environmental, economic and social points of view. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-01-02 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Qualitativo |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revistaseletronicas.fmu.br/index.php/rms/article/view/1354 |
url |
https://revistaseletronicas.fmu.br/index.php/rms/article/view/1354 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://revistaseletronicas.fmu.br/index.php/rms/article/view/1354/pdf https://revistaseletronicas.fmu.br/index.php/rms/article/view/1354/html |
dc.rights.driver.fl_str_mv |
Copyright (c) 2018 Revista Metropolitana de Sustentabilidade info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2018 Revista Metropolitana de Sustentabilidade |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf text/html |
dc.publisher.none.fl_str_mv |
COMPLEXO EDUCACIONAL FMU |
publisher.none.fl_str_mv |
COMPLEXO EDUCACIONAL FMU |
dc.source.none.fl_str_mv |
Revista Metropolitana de Sustentabilidade (ISSN 2318-3233); v. 8 n. 1 (2018): (Jan./Abr. 2018) Publicada em 02/01/2018; 72-93 2318-3233 reponame:Revista Metropolitana de Sustentabilidade instname:Faculdades Metropolitanas Unidas (FMU) instacron:FMU |
instname_str |
Faculdades Metropolitanas Unidas (FMU) |
instacron_str |
FMU |
institution |
FMU |
reponame_str |
Revista Metropolitana de Sustentabilidade |
collection |
Revista Metropolitana de Sustentabilidade |
repository.name.fl_str_mv |
Revista Metropolitana de Sustentabilidade - Faculdades Metropolitanas Unidas (FMU) |
repository.mail.fl_str_mv |
celso.sustentabilidade@gmail.com||editor.sustentabilidade@gmail.com|| suporte.revista@gmail.com |
_version_ |
1798945136012427264 |