Selection process for application of Ludification and Gamification in design management by systemic approach and social innovation

• Autor(a) principal: Ferreira, Alais Souza
• Data de Publicação: 2022
• Outros Autores: de Figueiredo, Luiz Fernando Gonçalves, Cunha, Cristiano Jose Castro de Almeida, Martinez, Amalia Kusiak
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: [re]Design (São Luís)
• Texto Completo: https://periodicos.ifma.edu.br/index.php/redesign/article/view/1126
• topic: Ludificação; Gamificação; Gestão de design; Abordagem sistêmica; Luddificación; Gamificación; Gestión del Diseño; Enfoque Sistémico; Ludification; Gamification; Design Management; Systemic Approach

This article aims to prototype a selection process of instructional strategy of ludification or gamification applied to the design management through the systemic approach. This research has a theoretical and applied nature with a qualitative approach and exploratory objectives. To achieve the goal, theoretical review and action research were employed. The result shows that the design management through the systemic approach helps to identify the most appropriate instructional strategy for a particular context and when to put it into practice. For this reason, was created a block diagram which one suggests how this selection process takes place. Ludification and gamification are instructional strategies that contribute to the instruction of the team and the user. These can impact the structure of organizations at all levels of design management through the systemic approach (strategic, tactical and operational), changing the way they interact, they enable and support new relationships, audiences, processes, practices and other forms of engagement.