Secregation and Resistance Practices in Organizations: A Discourse Analysis on “Rolezinhos” in the City of Belo Horizonte (MG)

• Autor(a) principal: Nascimento, Marco César Ribeiro
• Data de Publicação: 2016
• Outros Autores: Teixeira, Juliana Cristina, Oliveira, Josiane Silva de, Saraiva, Luiz Alex Silva
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: RAM. Revista de Administração Mackenzie
• Texto Completo: https://editorarevistas.mackenzie.br/index.php/RAM/article/view/7093
• topic: Practices. Organizations. Discourse Analysis. Rolezinhos. Shopping Malls.; Prácticas. Organizaciones. Análisis del Discurso. Rolezinhos. Centros Comerciales.; Práticas. Organizações. Análise de Discurso. Rolezinhos. Shoppings Centers.

Purpose: The aim of this paper is to understand how discourses of electronic media present reflections and refractions of resistance practices of young people in organizational spaces of shopping malls, these practices currently known as Rolezinhos.Originality/Gap/Relevance/Implications: Considering the urban spaces are socially produced and the cities as practical and discursive stages of symbolic dynamics of segregation, we discuss processes of occupation of the shopping malls on the city of Belo Horizonte, Minas Gerais, for young people on the periphery who were entitled by electronic media of Rolezinhos.Key methodological aspects: We adopted the French Discourse Analysis as the basis of analysis of this research. The analysis corpus consists of discourses present in fifteen electronic news portals of the city of Belo Horizonte, Minas Gerais, who produced during the year 2013 eighteen reports on the collective occupation of shopping malls for young people in the periphery.Summary of key results: Resistance practices have expanded the boundaries of organizational spaces in that moving control points of the actions of subjects and question the construction of the shopping malls as organizational space of the segregation averse of disadvantaged social groups, emphasizing the potential for resistance and reframing groups marginalized these organizations.Key considerations/conclusions: We understand the "rolezinhos" as questioning the limits of organizational space that produced border displacement of organizations. They are effects of socioeconomic forces relations changes that were in the street and when expanded to organizational spaces caused tensions remain latente because the street continues its dynamic and again tried these boundaries.